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B&T > Campaigns

Campaigns

Discover the best ad campaign examples and read recent ad campaign news with insights and audience analysis for Australia’s marketing & advertising industry.

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Latest Campaigns News

Campaigns Media Newsletter

Win A ‘Trip A Day To LA’ Via KIIS & Visit California Partnership

18/07/2025

Pet Circle x Superman

Campaigns Newsletter

Pet Circle Assembles With Warner Bros. & DC Studios To Fly Superman Campaign

18/07/2025

IMA nurses campaign

Campaigns Newsletter

Kids Of Macarthur Health Foundation Launches Campaign To Support Life-Saving Paediatric Program, Via IMAB2B

18/07/2025

5

Tourism Fiji Welcomes Famed Wilson Volleyball In ‘Cast Away’ Home In New Campaign Launch

17/07/2025

Pia Whitesell Signs On As Ambassador As OLAY Unveils New ‘Hello Better Me’ Campaign

15/07/2025

Youfoodz Spotlights Ready-To-Eat Meals In First Work From Saatchi & Saatchi

15/07/2025

Rexona Goes Downstairs In Ballsy New Campaign Via Mindshare

15/07/2025

Autobarn 'All For The Drivers' campaign

Spinach Drives Revamped Brand Platform To Celebrate Autobarn’s 40th Birthday

14/07/2025

Greater Bank Key Visual Landscape

It’s Friday Launches First Integrated Campaign For Greater Bank

14/07/2025

Latest News

Mindshare & Kaimera Drive Off With MG Media Account After Incumbents Decline To Re-Pitch

18/07/2025

Jake Stringer flying up above his old club.

TV Ratings (17/07/2025): Jake Stringer Puts On A Show Against His Old Side

18/07/2025

Fever Tree Global Creative Account Goes To Pitch

18/07/2025

Where Did The Bookies Go? Rugby League 26 Launches Without Gambling Sponsors

18/07/2025

"Hammy" from sportsbet.

Sportsbet Kicks Off Same Game Multi Campaign

10/07/2025

6

Macca’s Unveils ‘Brekkie Comes First’ Integrated Campaign Via Wieden+Kennedy Featuring ‘Hopecore’ Memes

10/07/2025

Square Unveils Next Chapter Of ‘Service Still Matters’ Campaign Via Sunday Gravy

10/07/2025

Samsung Mobile Unveils New Galaxy Z & Watch8 Series In National Campaign

10/07/2025

AFFINITY Launches Campaign For Posca Hydrate, Directing Viewers To The Nearest Retailer, Via Adonix Car-Tops

09/07/2025

Uber Reunites Aussie Icons Michael Caton, Stephen Curry & Anthony Simcoe For Uber Green Campaign

09/07/2025

Thinkerbell & Mattel Hand The Wheel To Craig Lowndes To Drive New Hot Wheels Collection

08/07/2025

Mitsibushi Motors Celebrates 45th Aussie Bday Rocking To AC/DC’s ‘Long Way To The Top’

08/07/2025

OAK Gives Winter The Finger In ‘Heat Your OAK’ Campaign

08/07/2025

6

Cardona Alpine Resort & Trebel Cone Invite Aussies To Swap Boards On Bondi Beach Via Thinkerbell

07/07/2025

CommBank Launches ‘Doubt Never Did’ Campaign Via M+C Saatchi

07/07/2025

Tourism New Zealand & Mindshare Debut World First Ecommerce Partnership With Amazon Ads

07/07/2025

Continuing Momentum Of ‘As Worn By Us’ Bonds Hands The Reins Over To Gen Z Creators

07/07/2025

Johnathan Thurston & Buddy Franklin Spearhead Indigenous Marathon Foundation Campaign, Via SLIK

07/07/2025

Vanuatu Tourism Launches ‘Adventure Passes’ Campaign To Lure Aussies To Pacific

04/07/2025

Koto Launches Tripadvisor’s New Brand, Celebrating Real Stories From Real Travelers

03/07/2025

Showpo CEO Jane Lu Stars In New Campaign For Microsoft Copilot+ PCs Via Giant Squid

03/07/2025

VW Rolls Out Playful ‘Batteries Included’ Campaign Via DDB Group Sydney

03/07/2025

TRP Revs Up ‘Samsonite Vs The Drag Car’ Campaign For Luggage Brand

02/07/2025

3

Red Rooster Launches New Cheeseburger In Spot Via Leo Australia & Atomic 212°

02/07/2025

Breville Partner Up With The Cowboys To Drip Feed Global Campaign For Latest Coffee Machine

02/07/2025

Sink Or Swim: McDonald’s Throws Its Full Weight To Revive Die-Hard Filet-O-Fish Facebook Group

02/07/2025

5

GWM Rolls Out ‘OOOH’ Campaign Via Thinkerbell

01/07/2025

Children’s Charity Mirabel Foundation Launches Brand Campaign Via Cocogun, UnLTD & More

01/07/2025

‘Brutally Elegant’: Wynns Rebrands & Repositions To A Luxury Wine Brand

01/07/2025

4

Dermal Therapy Relaunches ‘It Works’ Campaign Featuring Tammy Hembrow, Alex Davidson & Yasmina Elmerkaoui

01/07/2025

SafeWork NSW Highlights Importance Of Workplace Safety In ‘Safe At Work. There For Them’ Campaign Via 303 MullenLowe

01/07/2025

Dr Will Maginness Spearheads Mission Paws’ibles In Campaign To Support Bali’s Street Dogs

30/06/2025

Lipton Teas & Infusions Relaunch Spiced Chai Latte Blend With ‘One In A Gillian’ Campaign

30/06/2025

Lovehoney Creates A Real Buzz About Sex With New ‘Feel the Lovehoney’ Creative Platform

27/06/2025

Allen’s Lollies Sweet Releases ‘Bring the Fun’ For Newest Brand Equity Campaign

26/06/2025

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