Coke Ad Blunder Highlights Risks Of AI In Advertising
We're used to getting coke blunder stories here at B&T, except we…
Deloitte Launches Global Agentic Network
Finally, an office worker who never takes sick days, doesn’t gossip in…
Nick Clegg: Asking Creative Community For Permission Would “Kill” AI Industry
While Clegg may wring his hands over the AI industry's future, B&T's…
Just How Far Is Too Far? Fake AI Reading List Raising Questions About The Future Of Publishing
With ChatGPT creating fake AI reading lists, we see just how far…
‘AI Is A Co-Pilot, Not Autopilot’ – TBWA Appoints Lucio Ribeiro As Inaugural Chief AI & Innovation Officer
Ribeiro reckons AI is a creative co-pilot with greater longevity than Goose…
‘Check Your Sources’ – Pravda Australia’s ‘Portal Kombat’ Operation
Have a sudden hankering for borscht? This read might explain why.
Mandie Van Der Merwe Warns Marketers ‘Don’t Turn AI Tools Into Brand Killers’
AI was the talk of Meta Festival in Sydney this week. Though…
“This Is No Longer A Theoretical Threat”: Josh Faulks Urges Industry To Push Back On Gambling & Alcohol Ad Bans At RESET
AANA now expected to receive bottles of champaign from pubs, clubs and…
AANA Unveils AI Evolution At RESET For Growth: From Hype To High-Impact Marketing
The AI revolution must be over now the AANA is announcing an…
Is This AI Or A Journalist? Research Reveals Stylistic Differences In News Articles
Trade press articles becoming a bit same-y? Sleep safe in the knowledge…
Hotwire Launches AI Search Capability & AI Lab
Try to find a single B&T article that doesn't mention AI... we…
Envato Launches VideoGen Tool Promising “Hyper-realistic” Videos In Under A Minute
Uncanny valley cat videos look set to become a fixture of LinkedIn…
Eddie McGuire Targeted In AI Scam As Deepfake Tech Fuels Fraud Surge
We aren't entirely sure who is taking financial advice from Eddie McGuire,…
AI Will Change Stigma Around Tech & Focus Minds On Outcomes: B&T Chats With Adobe’s Katrina Troughton In Vegas On Australia’s Looming AI Transformation
Rather than calling a lawyer, B&T's hack used her single phone call…
AI Deepfake Attack On Dutton Highlights Rising Misinformation Threat On RedNote As Australian Election Looms
We're pretty sure it was a deepfake vid saying Dutton will deport…
From ‘Wow’ To ‘Now’: The Power Of Generative AI For Marketers
Microsoft's explains how to connect in the age of GenAI. Though we're…
Trump Wants ‘America First AI’ In A Bid To Remove AI Safety, Responsibility & Fairness
'Woke' AI under attack, still no word on whether 'America first AI'…
News Corp Hit With Lawsuit In Escalating Copyright War
Browser Brave bravely goes after News Corp & Google in this lawsuit.
LA Times AI Tool Pulled Just One Day After It Downplayed The KKK
LA Times pulls innovative tool one day after it proved to be…
Aussies Uneasy About AI Agents & Chatbots
Study finds Aussies are unsure about AI chatbots. Especially so the ones…
Elon Musk’s X Rolls Out Gen AI Advertising Tools
When not harrying his beloved government staffers, Musk finds time to serve…
Five By Five Promises 7-Hour Creative Response Thanks To AI
Harder, better, faster, stronger. Five by Five goes all Daft Punk (&…
Ovolo Hotels Partners With Nodal To Tap AI-Powered Hotel Digital Marketing Strategies
Ovolo Hotels taps Nodal for AI-powered marketing. We'll be keeping a suspicious…
Stake Appoints Fourteen10 To Advance Its Acquisition Capability With AI & Automation
Fourteen10 appointed to Stake's acquisition capability - the investment platform that is,…
DEPT’s Global Growth Chief Predicts AI “Battleground” In Australia While Evolving CMO Roles Might Leave Some Behind
Ever feel like you're not the smartest person in the room? Spare…
“We’re Envisioning A Slam That Never Stops”: How Infosys Aced AI Innovation At The Australian Open & Beyond
Slamming that never stops? No, it's not your next door neighbours, its…
Springboards Launches AI-Powered Tool Backed By BMF & Cummins
Still have your password on a post-it stuck to your computer? This…
Dentsu & Adobe Launch AI-Powered Marketing Ecosystem: Adobe GenStudio dentsu+
Could Adobe & Dentsu's new offering be the best thing since sliced…
It’s Brilliant, Don’t Use It: What Adland Needs To Know About DeepSeek
Prior to this, B&T's only deep seek was down the back of…
AI Perceived As ‘Business Critical’ In 2025: iMedia Summits & Honeycomb Strategy Industry Trends & Attitudes Report Reveals
Report finds AI critical for businesses in 2025. Dictionary & thesaurus supply…
The AI Advantage: Rewriting The Rules Of Career Longevity At 60
Christopher Smith touts AI as an important reason for his continued career…
AI-Driven Personalisation A ‘Green Flag’ For Building Loyalty Among Gen Z Audiences, Finds Research
The latest research from SAP Emarsys is very hip by using Gen…
Partnerize Bosses: AI To Transform How Partnerships Are Formed, Optimised & Monitored
B&T chats partnerships with the experts at Partnerize.
oOh!media & ANZ Take Flight For AI-Driven OOH Campaign Experience
ANZ launches its Falcon technology with an impressive OOH activation. And no,…
DoubleVerify Uncovers Over 200 “AI Slop” Sites Misleading Advertisers & Wasting Spend
Does the specifying of AI slop sites confirm the existence of human…
We’re Close To ‘If You Can Dream It, You Can Do It’ With Gen AI
Has all AI stuff put your head in a spin? It seems…
ANZ Launches AI ‘Falcon Lens’ For The AO Via Special, T&DA, PHD & oOh!
We trust there's going to be plenty of in-flight work on this…
