Snowflake AI Data Cloud For Travel & Hospitality To “Transform” Sector’s CX
Been going to the same caravan park at Christmas for three decades?…
Only A Third Of Aussie Marketers Label AI-Generated Social Media Content
Study finds marketers aren't revealing their social content is Gen-AI produced. Some…
Philadelphia Eagles Slam “Counterfeit” Kamala Harris Campaign
As you'd expect, the US election not without its usual dramas -…
New Research Reveals Australian C-Suite’s Generative AI Business Priorities
Salesforce study finds that Gen AI is a top three priority for…
How Targeted AI Marketing Led Dan Murhpy’s To A 29% Sales Boost
Liquor retailers turning to AI to "combat reluctant consumers". Said consumers turning…
Tech Leaders: AI Skills Gap In Australia Is “Frightening” As We Face Massive Societal Problems To Overcome Gender Inequality
Women Leading Tech breakfast gives stark reminder of Aus' AI skills gap…
MADE THIS Launches AI Artist Collective In Australia & New Zealand
Planning on using AI art in a coming campaign? Get past the…
Western Sydney University’s AI Integration: A Model for Government & Higher Education
AI is a powerful tool with the transformative potential to enhance all…
IntelligenceBank Acquires Red Marker To Provide Brands With AI-Powered Marketing Compliance Solution
Do you publish "inaccurate, misleading, out-of-date ads, product disclaimers, & websites"? Stop…
“I’m A Little Creeped Out”: Do Microsoft & Google’s AI Olympics Ads Fall Short?
Much like Olympic breakdancing & Peter Dutton, there's still a bad smell…
Elon Musk Violates His Own Platform Rules By Sharing Undisclosed Kamala Harris Deepfake
Read a headline with Elon & Kamala Harris in it & you…
AI Is “Existential” Threat To Journalism & Creative Industries: MEAA
Despite getting incessantly booed at conferences, AI seemed to have a good…
Experts Weigh In: AI In Action & The Nature Of The Resistance
Everyone at work talking AI but you still can't work the Nespresso…
Adobe Changes How Brands Manage Millions Of Creative Assets With Gen AI-Powered Content Hub
There are two schools of thought on AI - powerful tool to…
‘A Brazenly Commercial Threat To Human Artistry’: Sony, Universal & Warner Sue AI Start-Ups Over Alleged Copyright Violations
Whenever anyone mentions AI do you look forlorn & simply say, "I…
Elon Musk: Journalism Is Dying, AI Will Stop Us Working & Not All Of Advertising Needs To “Go F*ck Itself”
Adland pulled itself from the beaches and wine to hear Elon stumble…
Pinterest Reveals “Ad Labs” To Test Gen AI-Powered Features For Advertisers
Pinterest the latest social media platform to amp up its generative AI…
Shutterstock Launches ImageAI, Powered by Databricks: An Image Generation Model Built for the Enterprise
Photo library unveils new AI-generated picture offering in possible latest blow to…
Ipsos Data: Asia Pumped For AI, Australia “Nervous”
New study reveals Aussies' worries around AI. Hey, we still struggle with…
Is Yoshi A Non-Binary Lesbian? The Good, The Bad & The Ugly Of Google AI Fails
Who doesn't love a good old technology stuff up story? Still, not…
Aussie Employees Want AI At Work And Won’t Wait For Companies To Catch Up, Study Finds
Someone has clearly told Aussie workers AI wont steal their jobs, but…
Nearly 90% Of Consumers Want Transparency About AI Images, Finds Getty Images Report
Study finds consumers want transparency around AI images. Couldn't care less about…
Is Meta’s New AI Chatbot Too Left-Wing?
Meta's chatbot accused of being left-wing after being caught wearing a Che…
Adobe Brings Firefly Generative AI Into Substance 3D Workflows
Still unclear of what generative AI actually is? Steer clear of this…
RMIT Study Reveals That 73% Of Employees Don’t Believe Gen AI Is Relevant
Noticing staff switching off when you tell them about gen AI? Understand…
SXSW Crowd Boos AI-Spruiking Sizzle Reel
Was SXSW infested with luddites this year? Or are people simply bored…
StackAdapt’s Liam McCarten: AI Will Deliver Results for Marketers
To be clear: AI will drive results for marketers but won't actually…
Ask Documents To Explain Themselves: Adobe Delivers AI Assistant to PDFs
While Clippy was the victim of online abuse before trolling went mainstream,…
Nielsen Study: 66% Of Marketers Acknowledge Crucial Need For End-To-End Measurement
Nielsen shares key media and marketing insights with IAB Australia to help…
MADE THIS Hires Ex-Media.Monks Marie-Celine Merret
Marie-Celine Merret has joined MADE THIS to head up the Creative Technology…
Replacing The Hard With The Human – Why Is 2024 The Year Of Humanisation In The Workplace ?
In this op-ed Maisie Gray, partnerships associate at Rufus powered by Initiative…
2024 Content Marketing Trends Report: New IntelligenceBank Research Helps Future-Proof Your Strategy
Do your content marketing smarts leave a little to be desired? Then…
Meta Calls Out Fakes With New AI Identifier Across All Platforms
In the new age of AI media, it's not a secret that…
Cabot Transforms Customer Service In Partnership With Microsoft & Insight Through Generative AI
Cabot's Premium Woodcare brand is the market leader in timber in Australia…
Study: 79% Of Aussie Journos Concerned About AI; 67% Say They’re Underpaid
While this research seems compelling, it's hardly likely that journos would say…
BBC Studios Study: Only 18% Of Australians Feel Confident They Have Not Fallen For Fake News
Clearly, the B&T readership is that 18%.
“An Opportunity Not A Threat! WPP Announces Near Half-A-Billion AI Play
Often hear the words "AI", "ChatGPT" & "digital revolution" & think, "Shit,…
GroupM’s Tom Braybrook On Giving Marketers The “Aha!” Moment
B&T's chatting with GroupM's Tom Braybrook on all things AI. He also…
Zoom Study Reveals Australian Leaders Are More Optimistic Of AI Compared To Their Global Counterparts
"She'll be right" claim Australian business leaders on the future of AI.
GroupM’s Acceleration’s New Maturity Model Helps Marketers Chart Course To AI Transformation
GroupM might have released a new AI maturity model but B&T will…
