Under The Influence: Kylie Jenner’s Birthday Party Sparks Recession Chatter
Have you been too busy working to check your TikTok this week?…
YouTube’s New Shorts Threshold Could Make Monetisation ‘A Serious Ask’ For Aussie Creators
YouTube's making creators sing harder for their suppers. Here's hoping none tear…
Media Analyst Evan Shapiro Says Disney & TikTok Deal Is Really About Selling Ads
Remarkably, the deal isn't about Donald Duck doing "Everything Hallelujah" TikToks.
Ex-TikTok Exec Julia Wyatt Joins Snap As Head Of Marketing
Wyatt joins Snapchat and becomes the world's coolest person in the eyes…
Publishers Welcome News Bargaining Changes But Will It Reach Independent Media?
The News Bargaining Incentive is back! And god we're excited.
TikTok Trends: My Netflix Doco, Five Things Worth The Money & Yellow Text
Consider this handy revision for conversation starters with your Gen Z colleagues.
Under The Influence: Indy Clinton’s Below The Belt Posts Raise Eyebrows
Has work got in the way of your TikTok-ing this week? Consider…
Cathay Pacific Launches New Creator-led Campaign Via Kill Boring Dead
Kill Boring Dead launches first work for Cathay Pacific. Promises you'll be…
Ex-I’m A Celeb & Love Island Contestant Matt Zukowski Features In Daily Mail’s The Debrief Podcast Launch
The Daily Mail rolls out the red carpet for this celeb appearance…
CMOs Are Increasingly Powerless, Short-Term Focused & Find Sales Teams A Headache – Uncensored CMO & TikTok Study
No one has it tougher than CMOs these days, according to System1.…
Soundtracks Of Impending Doom & Why I Can’t Go On Love Island – June’s TikTok Trends
Stuck for conversation topics with your Gen Z colleagues? Give this a…
‘Bare Minimum’: Anika Wells Slams Big Tech As Albanese Government Doubles Social Media Ban Fines
Big tech isn't doing enough to keep kids off platforms, according to…
ACAM’s Louise Cummins: Audiences Only Want AI In Ads If It’s ‘In Your Face’
AI is the future, or so they say. We're just waiting for…
Aussies Are Flocking To TikTok For Sports Content, With 5.8M Tuning In Weekly
Thought drinking was the only way to make it through an AFL…
‘Had Their Chance & Failed’: Britain To Ban Social Media For Under 16s
Britain follows Australia's lead on social media. As the poms do in…
TikTok Funds Second Season Of Sydney Swans ‘Young Bloods’ Doco
Is TikTok the home of the next Drive to Survive? Perhaps. Perhaps…
Majority Of Under 16s Still Using Banned Social Media, Parents Under ‘Overwhelming Pressure’
Despite surging e-bike sales, it seems the kids are still using social…
Horror Movies & Polarising Baked Good – TikTok Trends In May
Find yourself short on water cooler chat topics with your gen Z…
Why Chasing Trends Is ‘A Terrible Strategy For Brands’ & More Original Content Is Needed
Chasing trends is not a good idea, according to this expert panel.…
TikTok Trends: Bieberchella, Horror Films & Air Pods Are So Hot Right Now!
Has short-form video zapped your hippocampus? Consider this a handy reminder of…
Tech Companies Slam Albo’s New Bargaining Code Incentive
Albo gives the rulebook a refresh. As we remind all that, if…
Inside The Creator-Led Media Economy: The Coachella Trip That Never Quite Happens
B&T empathises with these hard done-by influencers as we too often get…
Innovid’s Georgia Brammer On Hypermode’s ‘Significant’ Impact On Campaigns, Cuts Setup Time By 80%
Hypermode sadly isn't like a hyperdrive from Star Wars.
‘Providing Transparency To Protect Brands’: IAS Expands Its Coverage For TikTok
IAS is giving brands another 67 reasons to utilise its services.
TikTok & Canva Expand Partnership To Connect Design Tools With Ad Publishing
Marketers no longer need tabs just hope and a credit card.
Publicis Groupe & TikTok Report Finds Brands Have Just Three Days To Capture Culture In ANZ
Three days! Set your alarms!
‘Social Isn’t One Behaviour Anymore’: Study Finds Aussie Social Use Confounds Expectations
Apparently, 62 per cent of Australians have never used TikTok. Which makes…
Creators Need To Be In The New Media Plan
Start converting on the doom scroll with your intern's favourite creators.
10 Min Mornings In Landscape & Knowing What You Like Dominate TikTok In March
Want to talk Skibidi lingo with the interns. Here's your guide to…
‘Marketers Should Be Testing Early’: ChatGPT Advertising Arrives Down Under
Adverts are coming to ChatGPT! Which bodes well for your parents, considering…
Nine Taps TikTok’s Content Boss Simon Bates
The former general manager and head of content at TikTok, Simon Bates,…
TikTok Urges Marketers To Rethink The Funnel & Focus On Consideration
TikTok is asking you to rethink the funnel. Which isn't an excuse…
Footy Meets The For You Page As The TikTok NRL Ladder Returns
Finally, a competition where the Gold Coast Titans and the Parramatta Eels…
Animal Welfare League NSW Teams Up With Saatchi & Saatchi To Hijack TikTok Feeds
Far from barking up the wrong tree, this new work from Saatchis…
‘Humour Is How We Connect With Customers’: Jetstar Boards MAFS Bandwagon
Just like its flights, Jetstar was slightly behind schedule in joining the…
Fabulate, TikTok Ink Deal To Bring Gen AI Tools Onto Influencer Marketing Platform
Influencers line up for a runway clapping video after this announcement.
Aussie Brands Are Invited To Take Their Business To TikTok With Free Sydney Event
We could give you '6, 7' reasons to go the event and…
UK Expected To Follow In Australia’s Social Media Ban Foot Steps
Musk might have thought AI generated porn is a nit of harmless…
Dr Pepper Turns Viral TikTok Creator’s Jingle Into College Grid Iron Ad Via Deutsch
Looks like the B&T team'll be putting its singing skills to the…
