Like all our favourite parties, its set to be leather and Champagne at the F1 in Melbourne.
B&T is interested in this news but mostly we are just proud we managed to mention Super Bowl without mentioning Taylor Swift.
You can tell how gouda a tennis star is by the quality of their sponsorships.
If you're keen on sweatbands, tight shorts and lunging, you'll want to check out our AO special section in this sponsorship wrap.
B&T reviews the huge year it's been in sports marketing. So huge, in fact, we've started watching the Wallabies again.
It's your weekly wrap of all things sports marketing, as Travis Head's moustache now naming its own price.
This week's Spotlight on Sponsors shows the marketing power of the Oz Open which isn't reflected back in ticket prices.
Your wrap of what's happening in sports sponsorship, with some brands now sweating on Marnus Labuschagne's form.
Need to brush up on who's on the front of the shirts this coming sporting season? Consider this your cheat sheet.
Coldplay concerts aside, there might be a lull in actual sport at present, yet not so when it comes to sports marketing.
It's your weekly update on everything that's happening in sports marketing & a handy break from the US elections.
It's your weekly wrap on who's doing what in the sports marketing space. B&T's Cup tips to come next week.
It's all you need to know in the world of sport sponsorship & marketing. No opinion on Dave Warner's mooted Test return.
It's B&T's weekly wrap of who's doing what in the sports marketing space. Yet no news on soggy pies at half-time.
It's all you need to know in the world of sports marketing. Well, not are wooden spoon teams' sponsors after a refund?
It's all that's happening in the world of sports sponsorship. Alas, no news on an uplift in sales of Katy Perry albums.
It's B&T's weekly round-up of who's doing what in the sports marketing space. And it's all bad news for Raygun.
Another big week in sports marketing & B&T has all the latest here. No news on the Columbians sponsoring Josh Addo-Carr.
It's your weekly wrap of who's doing what in the sports marketing space. Thankfully no talk of gambling ad bans.
It's all you need to know about sports marketing in B&T's weekly sponsors wrap. Includes no score or injury updates.
It's B&T weekly spotlight on sports sponsorships. Expect our swimmers to be doing muesli bar or CBA ads very shortly.
If the Olympics didn't leave you hoarse & clapped out, B&T's spotlight on sponsors will. And all at an acceptable hour.
It's all that's happening in sports sponsorship, as B&T keen to see what the 14-year-old Olympic skater might land.
Discover which brands are backing sports teams with big bucks. And bagging themselves a cosy corporate suit too.
Corporate suites at the footy have both hot pies & full-strength beer. Try & weasel your way in with this sponsor list.
Wallabies no longer on the nose after Wales wins & new deodorant sponsor. Discover this & more in B&T's sponsor wrap.
Thought the biggest sporting news was that football's finally coming home? Think again with this sponsorship yarn.
It's B&T's weekly look at all that's happening in sports marketing. And, yes, it's more bleak reading for darts fans.
It's B&T's weekly round-up of Australia's sports sponsorship space. Our NRL's 'worst hair' still on the drawing board.
It's B&T's weekly round-up of who's doing what in the sports marketing space. We also guarantee it's 100% Latrell-free.
Even if you're no big sports fan, you can still enjoy B&T's sponsor series. But be aware, most of the office hates you.
There's no greater disaster for a brand than killing its own customers. So, you gotta admire Hardies' resurrection here.
If sports marketing's your game, B&T's Spotlight On Sponsors is the place to be. May also help with your footy tipping.
Don't know your Storms from your Wallaroos? At least you'll be sports sponsor aware with B&T's ongoing series.
The game of golf is a lot like Lindsay Lohan, Jägermeister or holidaying in Kuta - you never know if it's cool or not.
B&T continuing our series on sports sponsorships. And, yet again, there's little good news for the ten pin bowlers.
B&T continuing our deep dive into local sport sponsorships & that's despite not a single offer of a free ticket as yet.
Think our hacks are living their sports journalist dreams vicariously through B&T? Confirm it with this reporting.
Basketball fans in for a treat with LE SSERAFIM set to play at games. And no, we have no idea who they are either.
B&T continues our look at whose names are on the front of jerseys, sadly no one wants ours just yet.
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