WPP Acquires Brazilian Company DTI Digital
WPP expands its digital capacity with purchase of Brazilian agency DTI Digital, while sending a F-you to Sir Martin.
WPP And TikTok Combine For First-Of-Its-Kind Partnership
Further evidence that all the cool brands are jumping onto TikTok. Bad news if you're till using Myspace or Meerkat.
WPP Named In Bloomberg Gender-Equality Index For Third Year In A Row
WPP named in gender-equality index for third year running as internal fight erupts over where to hang the certificate.
Landor Australia Rebrands Women’s Tennis Association
Women's Tennis Association undergoes first rebrand in a decade, and not one tennis racket was thrown in a tantrum.
Rob Reilly Appointed As WPP Global Chief Creative Officer
Rob Reilly wins the race of WPP global CCO. Although not without a slight Achilles tendon tear, B&T understands.
WPP ‘Young Gun’ Tim Carrucan On 2021: “I’m Hopeful We Don’t Lose Empathy”
There's been conjecture of what age you have to be to be a B&T "Young Gun". If you know who Kurt Cobain is you're out.
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Mark Read: “Commerce, Experience & Technology Will Be WPP’s Future”
Mark Read outlines agency's future. Work at WPP? Find out if you'll still have a job come 2021 right here.
WPP ‘Young Gun’ Avi Bamra: “Creativity Can Thrive In Adversity And Restrictions”
Here's the lastest in B&T's 'Young Gun' series, having shelved our 'Middle Aged & Can No Longer Be Arsed' series.
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WPP ‘Young Guns’ Jack Elliott And Lochie Newham On Buzzwords, Challengers, and 2021
The great thing about B&T's 'Young Gun' series is you get to hear from the new generation or you get to feel really old.
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WPP ‘Young Gun’ Hayley Westoby: “We Need To Leave Behind Any Resentment We Have Had For This Year”
Introducing B&T's new 'young guns' series. Rest assured, we won't be delving into why today's music is so utterly crap.
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VMLY&R Melbourne Wins An Inaugural ‘Extraordinary Award’ From WPP
Winners of WPP's inaugural Extraordinary Awards are in. Yet, no mention of the bloke who drank 20 pints at the Xmas do.
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WPP PLC Moves To Take Control Of All Of WPP AUNZ
WPP AUNZ share price soars on news of a takeover offer by London HQ. B&T assumes they soared, it's not like we checked.
WPP Merges Geometry Into VMLY&R
The merges continue apace out of WPP HQ overnight. Thus far, Sir Martin's kept any snippiness to himself.
WPP Retires The Grey Brand Into Digital Agency AKQA
WPP has merged its Grey and AKQA agencies and has wisely decided not to call it GreyQA or AKey.
Sorrell Labelled “Disgusting” As He Renews Calls For WPP CEO Mark Read To Resign
Sir Martin's outbursts are a bit unhinged & delusional. That said, they're a little shower of gold for media journos.
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WPP Q3 Revenues Fall 7.6% YOY
Work at WPP? Down to the last notch on your belt? Well, expect a little more tightening judging by these numbers.
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WPP’s Acquisition Shopping List Revealed
This article contains a hint of speculation, a spot of fabrication, but hopefully not a dollop of defamation.
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WPP Appoints “Technologist, Scientist & Entrepreneur” Dr Ya-Qin Zhang To Board
WPP appoints Dr Ya-Qin Zhang to the board. And, no, he won't be handing out scripts for Ritalin or methylphenidates.
