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Why AdNews' story is not credible
David Hovenden, publisher of B&T, responds to news that AdNews has resigned its ABC audit and is switching to a CAB audit instead. I read with interest th ......
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 BREAKING NEWS
INITIATIVE BRINGS BACK MELBOURNE MD
Initiative has appointed a managing director of its Melbourne office, the first senior executive appointment for newly installed national CEO Tracie Michael. more
ENGINE AWARDED PEET CREATIVE
Brisbane ad agency Engine Group has been appointed to the creative business for national property group Peet following a competitive pitch. more
CLEMENGER JOINS LCUBED
Tony Clemenger, grandson of Clemenger BBDO founder Jack Clemenger, has joined digital strategy company LCubed as sales and marketing director. more
SONY MUSIC HEAD NAMED KEYNOTE AT AD:TECH BREAKFAST
Sony Music’s executive vice president of global digital operations and new technology, Scott Dinsdale, has been selected as the keynote for ad:tech’s breakfast event in Sydney on September 16. more
BIG BRANDS JUMP ON 3D BANDWAGON
Sales acceleration agency MediaTag is this week launching six new campaigns as more brands look to the agency to create 3D-like designs to build momentum in the retail market. more
ADI CALLS CREATIVES TO CREATE GLOBAL SYMBOL
Alzheimer’s Disease International (ADI) has launched an international competition in a bid to find an new symbol that will represent the global unity of the organisation and its peers. more
BREAKING CAMPAIGN: LENARD’S ASKS CONSUMERS “WHAT’S FOR DINNER”?
Chicken retailer, Lenard’s, has invested $2m in a new marketing campaign, spruiking the tagline “what’s for dinner?” in what is its the first major brand push since 2006. more
FRANK PR SCOOPS VEET
Home and health retailer Reckitt Benckiser has handed over the public relations business for its Veet beauty brand to Frank PR. more

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