Adidas In Comms Fluster Following Spoof Fashion Show & Co-CEO Announcement
Culture jamming group confirming that fashion people will wear, and fall for,…
Super Bowl Ad Tracker: Everything We Know About The Big Game’s Big Ads
Fear not, you won't have to watch the Super Bowl to see…
YouTube Tests Hub Of Free Ad-Supported TV Channels
In a move sure to piss off Warburton, Sneesby et al, YouTube…
Twitter Offering $360k Of Free Ad Space To Woo Advertisers
There's some excellent crisis management lessons to be learned here. Primarily chuck…
TikTok Launches Talent Manager Portal To Give Brands Creator Oversight
Does the new platform make being a TikToker a real job? Not…
ANZ Returns To Australian Open But Cuts Children’s Tennis Program Funding To Focus On Client Hospitality
Props to ANZ for focusing on what really matters: getting your clients…
Victoria Bitter And TRADIE Launch 13-Piece Workwear Line
Is this the most Australian story ever? Bloody oath, mate.
Golden Globes 2023: Disney Wins Big, Milly Alcock Gets Pissed
B&T team sending thoughts, prayers, and Panadol to Milly this morning.
New Jersey And Ohio Join Growing Club Of US States Banning TikTok On Government Devices
Is the clock ticking on TikTok in the US? It certainly seems…
Meta Has No Plans To Expand Its New AI-Powered Anti-Discrimination Ad Targeting To ANZ
Australia, of course, is famous for its non-existent discrimination problem.
“Costly Mistakes”: Brewdog Boss Forced To Pay Over $800k In Bungled Gold Can Promotion
Brewdog? Marketing brouhaha? Stop us if you've heard this one before.
VIP Lounge Pokies Signs Might Breach City Of Sydney Rules On Signage
Offending pubs are set to face at least a slap (sorry) on…
YouTube To Roll Out Shorts Revenue Sharing Program From February
YouTube goes long on short-form video with new Shorts revenue split. Try…
“Broad Swath” Of Advertisers Joining Netflix’s Ad-Supported Tier
Netflix exec tells advertisers that everything is going swimmingly with its new…
Yahoo & Scope3 Team Up For Carbon Neutral Private Ad Marketplace In Yahoo SSP
Reports of ad agency sustainability officers literally shouting "yahoo" as yet unconfirmed.
Foxtel Bags Men’s & Women’s Cricket Tests, ODIs, BBL Games Until 2031
The Foxtel Group has penned a deal with Cricket Australia (CA) through…
Seven Wins Cricket Rights To 2030-31 As Pair Bury The Hatchet Over Court Proceedings
Seven West Media has won the rights to broadcast Cricket Australia (CA)…
Cricket Australia Sticks With Foxtel, Kayo, Channel 7 For $1 Billion TV Rights Deal
Cricket Australia has reportedly signed a status quo TV rights deal with…
“A Huge Beginning To A Beautiful Era For The Open Web” – Taboola’s Adam Singolda On The 30-Year Yahoo Deal
B&T's chatting with Taboola's Adam Singolda. That's the Yahoo deal, not the…
“We’re Very Long On The Space” – Meltwater’s David Hickey On the Creator Economy
The creator economy is big business these days, with more than half…
Are NFTs, Web3, And The Metaverse The Future Of Marketing?
Do your eyes glaze over at the mere thought of NFTs, Web3…
Apple Set To Quit Manufacturing in China Over Ongoing COVID Protests
Apple threatening to move its manufacturing to Vietnam and India. Like, what…
Affiliate Marketing “Less Expensive, More Dynamic, And More Measurable” – Partnerize General Manager Adam Brownstein
B&T's talking all things affiliate marketing with Partnerize's Adam Brownstein. There was…
Kim Kardashian Says She Is “Re-Evaluating” Her Relationship With Balenciaga
You know things are escalating very badly for a brand when a…
Creators Need To Find An “Authentic Match” With Brands – Squarespace Chief Creative Officer
Here, B&T chats with Squarespace CCO, David Lee. Sadly, we didn't ask…
Even Al Qaeda Has Turned On The Qatar World Cup As Tournament Descends Into Farce
Al Qaeda claims World Cup full of "immoral people, homosexuals, sowers of…
“Obsessed” – Acast’s Approach To Creating More Value For Advertisers
At the end of October, Acast launched a new feature allowing advertisers…
“Brands Haven’t Fully Realised The Power Of Sonic Branding” – Resonance Co-Founder Ralph van Dijk
Not using sonic branding as well as you perhaps should? In fact,…
Right-Wingers Rage Over US World Cup Team Pride Badge Redesign
Get the feeling the Qatar World Cup is going to be about…
Meta Cuts 11,000 Jobs, Future Unclear For Australian Workers
Do you deliberately block ads on Facebook? Get set for a dose…
Charting A Course For Growth: How Meta And Amplify Help Businesses Navigate Choppy Economic Waters
B&T a lucky attendee at Meta's recent inaugural Growth Summit. We got…
Musk Tweets Nazi Photo, Tells Americans To Vote Republican
Sure, Elon seems to be getting crazier by the minute, however, it…
Own Goal: BrewDog Bungles Beer Profit Donation Scheme Ahead Of World Cup
Everyone might be hanging shit on Qatar ahead of the World Cup…
How R/GA’s Claire Waring Hopes To Build A More Human Future
B&T's chatting with R/GA's Claire Waring on a more human future. That's…
“Your Brand Is The Content!” Uber Launches Journey Ads In Australia
Uber makes good on its promise to deliver ads. No, it won't…
Hungry Jack’s Offers Tasty In-Game Treats for CoD Players
Gamers rejoice! Hungry Jack's is offering anyone who buys a Modern Warfare…
Gina Reinhart and Hancock Pull Funding From Netball Australia as Sportswashing Row Builds
Gina caught turning her back on Netball's iconic phrase, "Here, if you…
“There are Some Companies I Wouldn’t Want to Align With”: Pat Cummins On Cricket Australia’s $40M Alinta deal
Cricket says no to energy company's cash. A certain 'sandpaper' incident doesn't…
The Metaverse Is A Seemingly Bottomless, Unpopulated Pit
The metaverse continues to be plagued by a rather rocky start. That…
