“Bet They Didn’t Show That To A Single Female!” AFL In Damage Control As Toyota Ad Confused For Uterus

“Bet They Didn’t Show That To A Single Female!” AFL In Damage Control As Toyota Ad Confused For Uterus

Toyota may be reconsidering its hefty $19 million a year AFL naming rights sponsorship (or, at the very least, its graphic design agency) after its new on-ground advertising was likened to a female uterus following the first round of games over the weekend.

The imagery (which you can view below) is supposed to show a silhouette of a male captain and coach lifting the AFL premiership trophy.

However, when it aired during Seven’s live coverage over the weekend, some wags were quick to use social media to describe the illustration as having a distinct similarity to “a uterus and fallopian tubes!”

In a bit of a PR kerfuffle for the game’s administrators, most people who called out the imagery were female and suggested it wouldn’t have happened had more female eyes looked over the finished product.

Thankfully many people also saw the funny side. Check out some of the social media fallout below:




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    1. gotta laugh at these dick twitter whackers looking for 5 secs of fame.
      I didnt notice it look like a uterus because I am focused on footy not female body parts FFS!
      Judging by the Tweets you used with no, or bugger all reactions to them the story is only in your head.

AFL Toyota

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