Vevo, the music video network, has announced it has partnered with the free global streaming platform, Plex, to launch several streaming channels featuring 24/7 linear programming of premium music videos.
The partnership brings Vevo content to the Plex platform, which is enjoyed by millions of users across the US, Canada, UK, Australia, New Zealand, Germany, Italy, Spain, France, and Mexico. Plex can be accessed across smartphones, tablets, smart TVs, streaming devices, game consoles, personal computers and web browsers.
Rob Christensen, senior vice president, of global advanced TV, Vevo, said: “Vevo’s music video expertise and past decade of success has positioned us well to strike linear programming deals with leading streaming platforms.
“This partnership furthers our mission of ubiquity, helping make music videos available via all the platforms that people choose to consume popular content around the world,”
“Plex is another big free ad-supported streaming TV partner for us. FAST viewing is really taking off because people want relevant, curated content for a more lean-back experience at home. This viewing experience also affords better audience engagement for our advertising partners.”
“Music is an essential genre in entertainment, so adding the world’s music video category leader to our platform is a vital edition,” said Shawn Eldridge, vice president, strategic alliances and content, at Plex. “Vevo’s coveted, high-quality content supports our mission of delivering an amazing user experience and being a one-stop-shop for streaming media.”
Plex offers a seamless experience across a broad range of device types and streaming services, including gaming consoles such as NVIDIA SHIELD, PlayStation and Xbox; streaming platforms such as Apple TV, Amazon Fire TV, Android TV, Chromecast, Roku, smart TVs and Portal from Facebook; mobile platforms such as Android and iOS; and desktop computers such as macOS and Windows.
Plex enjoys additional scale through partnerships, which makes it available via network-attached storage (NAS) solutions, antennas and tuners.