Spikes Asia Announces Judges With Equal Split Of Men And Women Creative Experts
Spikes Asia has announced the full jury line up for the 2021 awards, welcoming 86 jurors to assess and award Asia Pacific’s very best creative work.
Coming from 18 countries from across APAC, the juries will meet online to discuss and benchmark creative excellence from across the region.
Judging will take place in February 2021 with the juries awarding work across 23 Spikes Award categories. The winners of the Grands Prix and Special Awards will be announced on 4 March 2021.
Philip Thomas, chairman, Spikes Asia, said: “We are delighted to welcome a cohort of highly talented experts to judge the awards, and we are particularly pleased that this year we have reached gender parity with our juries. It’s a positive reflection of the region’s industry.”
About the judging Thomas said: “Things will be a little different next year, with our juries meeting remotely for the first time. We have created a remote judging experience that’s as close to the physical judging as we can make it. It’s a crucial part of all of our LIONS awards; a human experience but also a rigorous and robust process.”
The Spikes Asia 2021 juries have been revealed as follows:
Brand Experience & Activation Jury
Malcolm Poynton, global chief creative officer, president creative, Cheil Worldwide—Jury President
Ryohei Manabe, group creative director, Dentsu Inc., Japan
Alvin Lim, founder & creative chairman, GPB Shanghai & Hong Kong
Tista Sen, regional creative director, South Asia, Wunderman Thompson, India
Melina Fiolitakis, senior art director, FCB, New Zealand
Tay Guan Hin, chief creative officer, BBDO, Singapore
Nathasoruban Sivapatham, chief creative officer, TBWA\Sri Lanka, Sri Lanka
Cassandra Kelsall, director of experience, Publicis Sapient, Australia
Creative Effectiveness and Creative Strategy Jury
Kaveri Khullar, vice president, consumer marketing, Mastercard Asia Pacific, Singapore—Jury President
Ikuko Ota, president, Hakuhodo Kettle Inc., Japan
Rahul Mathew chief creative officer, DDB Mudra Group, India
Michaela Lyon global account director, freelance, Hong Kong
Simone Tam, CEO, dentsuMCGARRYBOWEN International, Greater China, CEO, creative, dentsu Hong Kong, dentsuMCGARRYBOWEN, Greater China
Lee Simpson, CEO, whiteGREY, Australia
Brady Ambler, executive strategy director, R/GA, Singapore
Design and Industry Craft Jury
Rajdeepak Das, managing director India and chief creative officer, Leo Burnett, South Asia, Leo Burnett—Jury President
Matt Nisbet, executive creative director, Ogilvy, Hong Kong
Chutivat Cherdchoo, executive creative director, Visionary, Thailand
Pann Lim, co-founder/creative director, Kinetic, Singapore
Maryzyle Galinato, group creative director, Hakuhodo Saigon, Vietnam
Marina Danjo, creative director, Dentsu Inc., Japan
Brigid Alkema, executive creative director, Clemenger BBDO, New Zealand
Niccola Phillips, creative group head, M&C Saatchi, Australia
Digital, Mobile and Digital Craft Jury
Yasuharu Sasaki, head of digital creative and executive creative director, Dentsu Inc., Japan—Jury President
Valerie Madon, chief creative officer Asia, VMLY&R, Singapore
Thanasorn Janekankit, chief creative officer, CJ WORX, Thailand
Shiny Lee, creative director, Whatever Inc., Taiwan
Kent Boswell, national director of interactive, Traffik Group, Australia
Seonhwa Hwang, digital content creator/campaign planner, Innocean Worldwide, South Korea
Kitty Lun, director, Creative Shop GCR, Facebook, Hong Kong
Chew Shing Sian, group creative director, R/GA, Singapore
Direct and Outdoor Jury
Tara Ford, chief creative officer, DDB Sydney, Australia—Jury President
Paul Chan, chief creative officer, Cheil Worldwide, Hong Kong
Syed Gousul Alam, managing partner & country head, Grey, Bangladesh
Lucy Novita, executive creative director, Leo Burnett, Indonesia
Edmund Choe, chief creative officer, Dentsu, Vietnam
Cho Ye Jung, creative director, HSAd, South Korea
Leigh Reyes, chair emeritus (C3PO), MullenLowe TREYNA, The Philippines
Awais Dhakan, executive creative director, Adcom Leo Burnett, Pakistan
Entertainment and Music Jury
Emily Bull, managing director, founder, hellofuture.tv, Australia—Jury President
Tamon Fujimi, director of creative development, MassiveMusic, Japan
Thasorn Boonyanate, executive creative director, Wunderman Thompson, Thailand
VJ Anand, head of creative APAC, Vaynermedia, Singapore
Lizi Hamer, regional creative director, Octagon, Singapore
Matt Che, VP marketing, Budweiser APAC, China
Ashima Avasthi, vice president creative & head, Zee Studios Originals, Zee Studios, India
Angie Tijam-Tohid, creative director & head of content, Ace Saatchi & Saatchi, Manila, The Philippines
Film Craft Jury
Michael Ritchie, managing director, co-owner, Revolver, Australia—Jury President
Trong Tantivejakul, chief creative officer, VMLY&R, Thailand
Katherine Lee, managing director, Stink Studios, China
Sneha Iype, executive producer/partner, Nirvana Films, India
Rajay Singh, co-founder/film director, Directors Think Tank, Malaysia
Hiroki Ono, film director, Club-A, Japan
Ajay Vikram, chief creative officer global clients, Publicis, Singapore
Judy Thompson, executive producer, DDB, New Zealand
Film, Print & Publishing and Radio & Audio Jury
Piyush Pandey, chief creative officer, worldwide & executive chairman, India, Ogilvy—Jury President
Elle Bullen, creative founder, SDWM, Australia
Lisa Fedyszyn, executive creative director, Special Group, New Zealand
Sheena Jeng, chief creative officer, McCann Worldgroup, China
Lili Jiang, group creative director, Cheil Worldwide, China/Hong Kong
David Guerrero, creative chairman, BBDO Guerrero, The Philippines
Yusuke Kanda, creative director, film content planner, Hakuhodo, Japan
Joji Jacob, co-founder & creative partner, BLKJ, Singapore
Healthcare Jury
John Scott, creative director, Ward6, Singapore—Jury President
Flora Rhee, managing director, Havas Health & You, South Korea
Wendy Chan, executive creative director, McCann Health, China
Justine Metcalfe, founder & creative director, Head and Heart, Australia
Jason Chang, general manager, Elite PR Group, Taiwan
Kazuko Tanaka, community producer, founder Hakuhodo Working Mom’s Link, Hakuhodo Inc., Japan
Parixit Bhattacharya, managing partner – creative, TBWA\Mumbai, India
Innovation Jury
Joakim (jab) Borgström, worldwide chief creative officer, BBH, Singapore—Jury President
Yasuharu Sasaki, head of digital creative and executive creative director, Dentsu Inc., Japan
Malcolm Poynton, global chief creative officer, president creative, Cheil Worldwide
Joji Jacob, co-founder & creative partner, BLKJ, Singapore
Kent Boswell, national director of interactive, Traffik Group, Australia
Valerie Madon, chief creative officer Asia, VMLY&R, Singapore
Wendy Chan, executive creative director, McCann Health, China
Media Jury
Mark Heap, CEO APAC, MediaCom—Jury President
Danni Dimitri, strategy director, Havas Media, Australia
Vaishali Verma, CEO, Initiative, India
Ami Qian, managing director, CARAT, China
Deric Wong, CEO, Omnicom Media Group, Hong Kong
Jacquline Pavich, global client lead, Publicis Groupe, Singapore
Jacquie Bennett, partner, strategy director, HeyYou, New Zealand
PR Jury
Vanessa Ho Nikolovski, managing director, Weber Shandwick, Singapore—Jury President
Shota Hatanaka, creative director, Hakuhodo Kettle, Japan
Marianne Admardatine, CEO, H+K Strategies, Indonesia
Amit Misra, CEO MSL South Asia, MSL, India
Shouvik Prasanna Mukherjee, executive creative director, Golin, Singapore
Simone Gupta, CEO, One Green Bean, Australia
Melinda Po, chief operating officer, Edelman China/managing director, Edelman Shanghai, Edelman, China
Sean Brown, general manager, Mango Communications, New Zealand
Featured image source: Facebook/Spikes Asia Festival of Creativity
Please login with linkedin to comment
spikes asiaLatest News
‘Blair Is Mr Happy, Beau Is Mr Dopey, I’m Mr Grumpy’ – Top Gear Australia Hosts Reveal What It Was Really Like Filming
Top Gear features the cars you could never afford to drive. It's a bit like the bogan's Gourmet Traveller, really.
Nine’s Total TV Sales Lead Richard Hunwick To Step Down
Nine's Richard Hunwick calls time after 15 years. Hoping for a last trip to the Olympics before getting the gold watch.
Yahoo Academy Culminates With Pitch-Off For Musicians Making A Difference With Trip To Cannes In Cairns On The Line
B&T happy to support the Musicians Making A Difference initiative. Particularly any that encourages more Watusi.
TV Ratings 16/5/24: Nearly 2 Million Tune In To See Sky Blues Win In Women’s State Of Origin
B&T does make jokes about the Budget reply speech but, to his credit, Mr Potato Head rated OK last night.
Binge Launches “Scene:Scents” Sensory Entertainment Campaign, Via Thinkerbell
There's now scented candles to pair with BINGE shows. We're hoping Rex Hunt's Fishing Adventures doesn't hear about it.
Jolt Partners With Veridooh For Verification Of Its EV Charger Placements In UK
Although B&T's an avid supporter of EV cars, we'd definitely miss the smell of petrol and the service station pie.
Nine Ad Manager Named Principal Sponsor Of CommBank SmallBiz Week
CommBank's SmallBiz Week is coming to Melbourne on the 29-30 May. B&T's as confused as you are on how that's a week.
Pet Circle & Seven Communications Partner On “Pawtition” To Get Pets On Public Transport
B&T's concerned about the fleas, urine & faeces on public transport - and that's just from fellow passengers!
‘A Win-Win’ – How The Matildas Helped CommBank Become A ‘Globally Iconic Brand’ For The First Time
CommBank's sponsorship of the Matildas is a sport marketing masterclass. The opposite to Nick Kyrgios & his sponsors.
VML Australia Dominates The One Show With 5 Gold Pencils
VML Australia flying the flag at the One Show Awards in New York. Not that we need more flag waving at the moment.
Social Soup: Consumers Looking For “Informative” Not “Funny” Social Content When Making Buying Decisions
In a further blow to ventriloquism everywhere, new research says consumers prefer information over funny videos.
GIO Unveils New “Protect Precious” Brand Positioning & Campaign, Via Ogilvy
Insurer asks what's precious in our lives in new work. Which is better than asking is this business highly flammable.
Digitas & Heckler Singapore Launch Animated Symphony For Riot Game’s Valorant Champions Tour Pacific
Stony silence between you and the graphic arts team at Friday drinks? This gaming news could be an ice breaker.
Wavemaker Global CEO Toby Jenner Appointed Global President, GroupM Clients
Wavemaker’s Toby Jenner continues his career trajectory. But is it enough to move him up to the first class lounge?
Fast 10: Mindshare Head Honcho Maria Grivas On Her “Resting Smiling Face”
Mindshare is having a very fruitful 2024. Here, CEO Maria Grivas reveals her fertilisers & pruning tips to success.
Real Home Care Clients & Staff Star In New HammondCare Campaign
Aged care commercial uses real life clients & staff. B&T has not contacted the actor's union for comment.
Mutinex’s Henry Innis: “I’m Imperfect As A Leader”
Mutinex is being touted as one of the hottest start-ups in the land. And we don't mean that in an Elizabeth Holmes way.
Slew Of Senior Hires At Sparro by Brainlabs & Jack Nimble
B&T loves to report new hires as it shows the healthy state of the industry. That and cocaine usage at work functions.
Initiative’s Fein, Geer, Colter To Depart For Accenture Song
As you read first in B&T, there are significant comings-and-goings at Initiative. Though mainly goings, if we're honest.
Pizza Hut Fined $2.5m For Spamming Customers
To be honest, if you're going to spam customers, cheap pizza deals is probably on the low side of the dodgy scale.
Jetstar & Qantas Perception Ratings Soar After Bonza Cancelled Flights, YouGov Finds
This poll is further proof nothing builds a positive brand image like your competitor monumentally f@cking up.
Pedigree Launches AI-Powered Ad Initiative To Give All Dogs A Home, Via Colenso BBDO & Nexus Studios
B&T encourages this dog adoption initiative. And that's despite us barely being able to look after our own selves.
Apparent Launches “All Heart, No hassle” Integrated Campaign For Flight Centre’s Corporate Traveller
Apparent charged with Flight Centre's Corporate Traveller creative. Has avoided any gags about stolen hotel bathrobes.
South African Tourism CMO: ‘We Want Consumers To Experience SA Through The Eyes Of A Child’
B&T chats with South African tourism's Aussie CMO. Admittedly, we had to quickly rectify our Barossa Valley questions.
Market Research Firm TRA Names KFC’s “Look On the Fried Side Of Life” As Australia’s Favourite Ad
A poll of everyday Aussies has revealed our favourite ads. And it'll make difficult reading for the Harvey Norman team.
‘A Big, Big Step In The Right Direction’: Media Buyers React To News Corp’s D_Coded
There was a universal thumbs up for News' D_Coded event. Although there were calls for glitter bombs at the finale.
CommBank Announced As Presenting Partner Of Vogue Codes 2024
Vogue Codes is a top initiative encouraging women into STEM-based careers. All while wearing Jimmy Choos, apparently.
Brad Garbutt Joins OMA As Marketing Lead
Seasoned adlander Garbutt joins the outdoor association. Says he's got the DOOH down pat, but working on the PDOOH.
TV Ratings 15/5/24: Gruen Pulls A Crowd For Aunty As It Enters 16th Season
Although B&T typically shuns predictions, we're expecting big numbers for Peter Dutton's Budget reply speech tonight.
D_Coded panel: ‘If You Are A Marketer Handling Data And Haven’t Spoken To Legal, You’re In Trouble’
This fiery panel was a highlight of Tuesday's D_Coded event. Not that it spilled out into the carpark.
SBS Audio Campaign Tells The Stories Of New Australians, With Multilingual Content Offerings To Assist Migrants
SBS Audio has launched a new marketing campaign for its ‘Australia Explained’ service which supports new migrants to successfully navigate life in Australia and achieve a greater sense of belonging and social cohesion. SBS’s flagship service for new migrants, Australia explained, has launched a multi-platform marketing campaign that reaches into the heart of the migrant […]
Tracker App Launches, Promising Consumers A Read On Brand’s & Products Sustainability Chops
Shoppers can now get access to sustainability information at their fingertips through Tracker, a first-of-its-kind mobile app. The Tracker app centralises sustainability data into a single, easy-to-understand format, helping shoppers make informed choices about the brands and products they support. Shoppers can simply scan the barcode of their favourite supermarket, chemist or department store item […]
Channel Factory Expands Team Across Australia & New Zealand By 20%
Social media agency Channel Factory announces a significant lift in staff numbers. Doesn't thank Tuesday's Budget.
Jaywing Extends Strategy Team Appointing Fran Martin As Senior Brand Strategist
As is often said, you can never have too much strategy. Same can't be said of programmatic & AI.
Tourism Tasmania Taps Broadsheet For Latest “Off Season” Campaign Iteration
Do you like to drape yourself in sheepskin, flannelette & weird, wooly hats? Tasmania in winter is for you.
Netball WA Appoints 303 MullenLowe As Brand Strategy partner
Netball WA appoints 303 MullenLowe for its brand strategy. Any mention of Gina also now strictly forbidden.