News Corp Cannes Young Lions Competition – Day One
News Corp Australia, the Official Representative of the Cannes Lion International Festival of Creativity, yesterday welcomed 36 of Australia’s best young media talent to Day One of the Cannes Young Lion competition.
The group was welcomed by News Corp Australia’s chief marketing officer, Tony Phillips, who said: “Welcome to News Corp Australia and congratulations on your achievements to date. The selection of all of you comes after the rigorous and difficult assessment of over 250 team entries into the competition.”
The finalist teams attended industry training this morning to assist in the preparation for the 24-hour charity brief. The training included presentation skills, pitch training and tapping into individual creativity to assist in the response to a brief.
In the afternoon the teams headed to Sydney University for a walking tour, lead by Jake Thomson from Australian Indigenous Mentoring Experience (AIME), News Corp’s Australia charity partner for the 2017 Cannes Young Lions competition. The walking tour was followed by a gratitude mentoring session and another tour of Indigenous inner Sydney.
Karen Madden, general manager of trade marketing and creative services for News Corp Australia said: “What a great experience for our Young Lions teams to get an insight into our charity partner and the fantastic work that AIME does with young Indigenous students. Their stories were heart-warming and inspirational and everyone that attended found the session rewarding.”
Cannes Young Lion winner and runner up teams in each category will be announced on Thursday evening, May 11, 2017.
The winning teams in the final round will receive return flights to Nice in France, accommodation and Cannes Lions festival registration and will represent Australia in the international Young Lions competition.
Runner-up teams in media, print and cyber categories will represent Australia at the Young Spikes Asia Competition and the young marketers category runner up will attend the Young Marketers Academy at the Spikes Asia Festival in Singapore this September.
The 2017 Cannes Young Lions competition finalists are:
Holly Burgess and Lucy Logan, The Royals, VIC
Sarah Muscat and Marina Vasilieva, Leo Burnett Sydney and VML Sydney, NSW
Ash Myburgh and Jane Le, Ogilvy Sydney, NSW
Jenna Morrissey and Rachel Harley, Grey, NSW
Rodrigo Cunha and Rodrigo Soares, M&C Saatchi, NSW
MEDIA
Grace Espinoza and Charlotte Berry, UM Sydney, NSW
David Toussaint and Max Broer, UM Sydney, NSW
Ashleigh Vogel and Jacqueline Osborne, UM Sydney, NSW
Jack Bellamy and Luke Wesney, UM Sydney, NSW
Kaia Webber and Millie Di Maio, Slingshot, NSW
CYBER
Alex Little and Karsten Jurkschat, Ogilvy Melbourne, VIC
Tristan Viney and Rosie Stone, Ogilvy Sydney and LOUD, NSW
Emilie Tan and Matthew Newman, BCM Partnership, QLD
Courtney Walter and Robert Mead, SapientRazorfish, NSW
Emma Borland and Omar Farwahl, Cummins&Partners, VIC
YOUNG MARKETER
Nicola Godsafe and Amanda Margariti, Universal Pictures and Diageo, NSW
Patricia Magat and Nathan Maroon, Stockland, NSW
Jesse Arundell and Michael Stocks, Commonwealth Bank of Australia and Google, NSW
Latest News
Enjoy A Hahn Solo… And May The Fourth Be With You
This May the fourth Hahn will celebrate alongside Star Wars fans rewarding their passion via a giant Hahn travelling solo through the sky. It’s the one day of the year when all sci-fi fans rejoice and giggle to themselves and Hahn in partnership with Thinkerbell, UM and Affinity is celebrating with an out of this […]
DMARGE Founder Unveils Creator-Led Social Media Agency Feedstar
New creator-led social media agency Feedstar to be aimed directly at Gen Zs. Well, they'd hardly want print, would they?
TV Ratings (02/05/2024): A total of 1,753,000 Aussies Witness Port Adelaide’s Defeat
Seven's AFL numbers almost double that of the NRL last night. The NRL still easily winning for ruptured ACLs.
Hotglue Cashes In With La Trobe Financial Digital Media Account
Hotglue staffers learning their cashflows from their collaterals today after nabbing La Trobe Financial's digital media.
M&C Saatchi’s Sydney Creative Lead Exits
B&T's stopping short of calling it a revolving door at M&C at the present, but there's definitely heat on the hinges.
Taylor Swift’s Music Re-Enters TikTok As Universal Pens Landmark Deal
Yes, B&T may have spent 152 hours failing to get Taylor Swift tickets, but, as you'll read here, it's all behind us now.
HAVAS Red launches inaugural Influencer White Paper
Havas Red has debuted its first influencer white paper. Unless you print it out in colour, of course.
Two Sides Global Campaign Reports Increasing Greenwashing As Organisations Focus On Sustainability
New report confirms greenwashing's on the rise. Apparently Mars' 'work, rest & play' claims also under investigation.
Aruga Launches New HQ & Changed Ownership Structure
PR agency Aruga proves Brisbane is 'so hot right now'. So hot in fact, Adelaide's had to go on anti-anxiety meds.
Delicious & American Express Partner To Launch Month Out 2024 In Sydney
Cost of living got you eating noodles prepared in the two-minute style? Why not live vicariously through this.
Aussie Ad Market Continues Decline In March
The belt-tightening in adland shows signs of a turnaround soon. Bar the belt-loosening at the all-you-can-eat buffet.
VMA Focuses On Skills And Training For Members
If there was a post-COVID hangover (bar the anti-vax ranters) it was the rise in skills shortages. Here's another one.
Nearly 90% Of Consumers Want Transparency About AI Images, Finds Getty Images Report
Study finds consumers want transparency around AI images. Couldn't care less about photoshopped magazine covers.
The National Breast Cancer Foundation Partners With VML To Boost Funds
Anyone else feel we've exhausted the office morning tea for cancer? B&T proposes the office moonshine still instead.
Perry ‘Pez’ Lazaris Named New National Hit Network Announcer
Why is it mandatory for the media to only publish the nicknames of people in radio & underworld crime figures?
Before Adland: Garry Dawson’s Journey From Teacher To Marketer
Here, the Hopeful Monsters marketer talks his shift from the classroom to the room wherever marketers congregate.
Scott Cam Urges Tradies To Prioritise Sun Protection
The Block host promoting sun protection to tradies. Also, don't try getting into the RSL after 6pm wearing high viz.
PubMatic Study: Advertising On Retail Media Is 50% More Effective Than Social Media
New study finds retail media 50% more effective than social. B&T says two-for-one Tim Tams trumps the lot.
From MOWING to life GROWING: Jim Penman launches ‘Life Coaching’ services
Can't decide on getting the hedges trimmed or finding a deeper meaning to life? You're in luck with this new venture.
Budweiser Brazil Turns Songs That Name Drop The Iconic Brand Into Spotify Ads
It's strange that Budweiser never found a market among beer-swilling Aussies. Then again, neither did the fluffy duck.
Effie Worldwide Strengthens Board With 6 New Members
B&T hopes everyone's wearing their Maseur sandals at the Effies, as it's standing room only at the next board meeting.
Special Enlist A Penguin Named Nigel In Latest Energy Campaign For Contact
Special unveils Nigel the penguin in work for energy provider Contact. Apparently Percy the peacock was booked.
Anya Taylor-Joy, Chris Hemsworth & George Miller Ignite Sydney For Epic Mad Max Launch
The Mad Max film franchise is Australia's cinematic gift to the world. That & Chris Hemsworth's near perfect cheekbones.
IAS Launches First-To-Market Integration With Roblox To Provide 3D Immersive Measurement
Always thought you could do with better 3D immersive measurement? Happy days are ahead here.
Fast And Furious: Top Gear Australia Launch Thrilled Motorheads, Car Entusiasts And Guests
B&T is still no closer to knowing who the new Stig is, except that she is a woman and a ridiculously fast.
TV Ratings (02/05/2024): Seven’s The 1% Club Wins The Night
The 1% club did not live up to its name when it comes to TV ratings last night.
TRA Welcomes Raft Of New Hires; Bolstering Expertise Across Markets
Insights and research agency TRA announces slew of new hires. Still no news on the return of marble wash denim, however.
CX Lavender Hires Boston Consulting Group’s Kim Verbrugghe as Chief Strategy Officer
CX Lavender announces new strategy hire and channels 'acoustic folk act at local RSL' for the publicity pic.
Opinion: Community standards, will they be the death of us?
This columnist is talking community standards. Sadly not those people who put dogs in trolleys in supermarkets.
Tegel gets heads bobbing with new free-range chicken platform
Sure, there's a lot of moral considerations when buying a chook. Yet, not as baffling as buying eggs or canned tuna.
Study: 66% of Aussie men believe masculinity is under attack
Two-thirds of Aussie blokes say masculinity's under attack. That said, sales of Solo lemon drink appear robust.
‘Equal Writes’: Canyon reveals new campaign and refreshed brand for women and non-binary writers
As this brand redesign again proves, nothing beats black on white. Well, white on black in this instance.
Icon Agency bolsters consumer and integrated offer with major hires
Icon Agency unveils new recruits. As press photo confirms office moustache competition now a lay-down misère.
Clemenger launches agricultural graduate program
Has Farmer Wants A Wife triggered an interest in dagging & hay balers? This grads program may resonate.
Levi’s Appoint UM As Global Media Agency For $217m Account
Levi's are the jeans for rockstars, models & the cool kids. Although that's not stopped dads from ruining their image.
QMS Nabs Sean Rigby From oOh!media
Things set to get spicy at the next Outdoor Media Association dinner and dance as a rival gets poached.