NOVA Entertainment Supports The Good Friday Appeal

NOVA Entertainment Supports The Good Friday Appeal
SHARE
THIS



NOVA Entertainment has announced it is partnering with the Good Friday Appeal for the second consecutive year.

Nova 100 and smoothfm 91.5 will officially support the Good Friday Appeal, with both stations providing on-air support and active involvement in key fundraising activities.

Nova 100 will also support Run for the Kids in one of the station’s biggest activations on Sunday. The station will have DJ activations set up throughout the course, creating a party atmosphere to inspire runners at the start zone on the conjunction of Swan Street Bridge and at the finish line.

In addition, Nova 100’s ‘Selfie Zone’ will allow participants to capture the moment they reach the top of the Bolte Bridge.

Chrissie, Sam & Browny‘s anchor, Dean ‘Deano’ Thomas, and NOVA Entertainment staff, will participate in the run. Nova 100 will also broadcast the official Run for the Kids Playlist, with two hours of commercial free hits from 8am to 10am to inspire participants during the run.

Nova 100’s Ben Erbsland will broadcast live from Royal Children’s Hospital from 7am to 9am on Good Friday (14 April). Ben will chat to key guests associated with the appeal and the Children’s Hospital, as well as various AFL players and Channel Seven celebrities.

Nova 100 will be part of the Kids Day Out on Friday 14 April from 10am to 5pm. Entry is free with selected activities between $3 and $5 and other activities by gold coin donation. The Melbourne Convention and Exhibition Centre at South Wharf will be transformed into a wonderland for children, with Nova 100’s ice cream truck to be located on site to allow guests to enjoy Harry’s Ice Cream.

Furthermore, smoothfm 91.5’s More Music Breakfast Show is encouraging additional donations via fundraising events in the lead up to Good Friday. The station will also create a family friendly relaxation zone at the Good Friday Appeal’s Kids Day Out with massages and smoothfm announcers attending the event.

The station will run hourly news bulletins highlighting the tally throughout the day, and smoothfm will raffle off a family weekend getaway in the city to raise funds for the appeal.

Nova 100 and smoothfm 91.5 will also implement a number of internal fundraising activities in the lead up to Good Friday to allow staff to show their support for this special appeal.

Peter Colosimo, NOVA Entertainment’s general manager for Melbourne, said: “We are delighted to partner again with the Good Friday Appeal. This appeal holds a special place in Melbournians’ hearts and we are looking forward to supporting the fundraising efforts of the Royal Children’s Hospital, one of Victoria’s most important institutions.”

Anne Randall, director of the Good Friday Appeal, said: “It’s great to have NOVA Entertainment on board again to support us. The strength of the appeal lies with the thousands of people who come together from across the community to raise funds for The Royal Children’s Hospital.

“NOVA Entertainment helps us to tell their stories and to raise awareness of our great hospital while being a fantastic partner in our big event. It’s wonderful to partner with an organisation that really believes in the importance of our children’s health.”

Latest News

Masculinity Roasted In Clever New Ad
  • Advertising
  • Campaigns

Masculinity Roasted In Clever New Ad

Think masculinity means drinking a case without chundering? Well, rediscover it (& possibly yourself) with this top ad.

by B&T Magazine

B&T Magazine
WPP AUNZ Partners With Career Trackers Indigenous Internship Program
  • Advertising

WPP AUNZ Partners With Career Trackers Indigenous Internship Program

Advertising and marketing network WPP AUNZ has joined the Career Trackers Indigenous Internship Program as part of its commitment to a diverse workforce, and the creation of opportunities that inspire excellence. As part of the program, WPP AUNZ has welcomed its first three interns: Abi-Leigh Dillon (WPP AUNZ), Amy Mccutcheon (MediaCom) and Jacinta Evans (Ogilvy), […]

Taboo Goes On A Hiring Spree
  • Advertising

Taboo Goes On A Hiring Spree

Taboo has gone a hiring spree. And when it comes to sprees, that's far better than a shooting one or a farting one.

Luke Kelly Becomes A Partner At HBT
  • Advertising
  • Marketing
  • Technology

Luke Kelly Becomes A Partner At HBT

B&T's not sure what's with that twirly thing in the press photo, suffice to say a vortex to an alternate dimension?

Women In Media Profile: Alison Michalk
  • Media

Women In Media Profile: Alison Michalk

If B&T's Women in Media profiles were an animal they would be a gazelle or lioness, or even a lioness eating a gazelle.

by B&T Magazine

B&T Magazine
Grant Broadcasters Makes Several Changes To Senior Executive Team
  • Media

Grant Broadcasters Makes Several Changes To Senior Executive Team

Independent media company Grant Broadcasters has announced a number of changes to its executive ranks. Grant Cameron will move up to become non-executive chairman for the company, and Alison Cameron (pictured above) – currently the chief operating officer – will assume the CEO role. Dugald Cameron remains responsible for the family’s investment portfolio and is […]

Shopper Media Group Partners With Mist To Offer New Tech & AI-Driven Capabilities
  • Advertising
  • Media

Shopper Media Group Partners With Mist To Offer New Tech & AI-Driven Capabilities

Australian retail out-of-home (OOH) business Shopper Media Group (SMG) has announced a partnership with AI-powered wireless networks provider Mist. The partnership will see SMG offer new WiFi, analytics and location-based services across the company’s portfolio of Australian shopping centres. Mist currently provides WiFi and location services using virtual Bluetooth LE technology to businesses across all […]

Indy Agency This Is Flow Wins Cruiseco’s $5 Million Media Account
  • Advertising
  • Media

Indy Agency This Is Flow Wins Cruiseco’s $5 Million Media Account

Travel organisation Cruiseco has announced the appointment of Sydney independent agency This is Flow (TIF) to handle its $5 million media account. This is the first time Cruiseco has appointed an agency, having managed its communications internally. Cruiseco is the largest and broadest distributor of cruise products in the Southern Hemisphere. With a membership base […]

Women In Media Profile: Naomi Shepherd
  • Media

Women In Media Profile: Naomi Shepherd

Need a Monday morning pick-me-up? You could stand naked next to the office fridge or read these inspiring words.

by B&T Magazine

B&T Magazine
APN Outdoor Takes Off With Queenstown Airport Contract
  • Advertising
  • Media

APN Outdoor Takes Off With Queenstown Airport Contract

Out-of-home media business APN Outdoor has won the tender for New Zealand’s Queenstown Airport. As part of the new agreement, APN Outdoor has flagged extensive development plans for Queenstown Airport’s advertising assets. The new contract adds Queenstown Airport to APN Outdoor’s existing portfolio of Auckland and Christchurch Airports. The media company will hire a South […]

Havas Secures Exclusive ‘Fight Of Champions’ Broadcast Rights With Foxtel For Australia & NZ
  • Media

Havas Secures Exclusive ‘Fight Of Champions’ Broadcast Rights With Foxtel For Australia & NZ

Havas Sports & Entertainment ANZ, a division of the broader global full-service agency Havas, has confirmed an exclusive deal with Foxtel to showcase the World Boxing Association (WBA) Welterweight Championship across the trans-Tasman. Billed as the ‘Fight of Champions’, Manny Pacquiao and Lucas Matthysse will square off for the WBA Welterweight belt this Sunday. Havas […]

The Question On Everybody’s Lips At Cannes: How Did Tesco Win The Grand Prix Media Lion?
  • Media
  • Opinion

The Question On Everybody’s Lips At Cannes: How Did Tesco Win The Grand Prix Media Lion?

In this guest post, PHD’s Chloe Hooper (pictured below) analyses the campaign that claimed top honours in the Media category at Cannes this year. I sat in the auditorium as the Cannes Media Lion winners for 2018 were awarded. One thing became instantly clear to me: it is all about taking home Gold or the Grand Prix. […]

Opinion

by B&T Magazine

B&T Magazine
MINI Australia Showcases New ‘Connected’ Vehicles Via Vizeum & Posterscope
  • Advertising
  • Campaigns

MINI Australia Showcases New ‘Connected’ Vehicles Via Vizeum & Posterscope

An integrated campaign by Vizeum Melbourne for MINI Australia’s new ‘Connected’ vehicles will see digital out-of-home (DOOH) served via Posterscope’s Liveposter platform. Delivered centrally, the campaign will showcase the flexible qualities DOOH provides via multiple creatives targeted with specific data overlays such as location, traffic, time of day, and weather triggers such as rain. The […]

Women In Media Profile: Lisa Sheehan
  • Media

Women In Media Profile: Lisa Sheehan

The delightful Lisa Sheehan straps into B&T's "cage of truth" we actually prefer to call our Women in Media profiles.

by B&T Magazine

B&T Magazine
News Corp, Storyful & Fox Sports Join Forces To Support AIME Hoodie Day
  • Advertising
  • Campaigns
  • Marketing
  • Media

News Corp, Storyful & Fox Sports Join Forces To Support AIME Hoodie Day

News Corp Australia, Storyful and Fox Sports have joined forces in support of 2018 AIME Hoodie Day with a creative advertising, PR, social media and editorial campaign across print, digital, and broadcast media. Fox League presenter Hannah Hollis (pictured above) fronts the AIME Hoodie Day campaign, conceptualised, designed and created by News Corp’s trade marketing […]