News consumption has undeniably changed over the last few weeks as people seek out information on COVID-19 and return to news websites for regular updates.
According to new data from Nielsen, time spent on news digital sites and apps is up 29 per cent for March to date, compared to the same period in February.
Data from Nielsen Digital Content Ratings reported weekday engagement last week saw a huge increase in time spent on news sites, nearly doubling compared to the four previous weeks.
For the first time in a long time, desktop usage growth outpaced smartphone growth (58 per cent and 48 per cent respectively).
While there’s been a lift in all age groups, younger people (18-29) experienced the greatest shift in behavior with time sent on news sites nearly doubling for weekdays last week (up 93 per cent), with the larget volume increase from people aged 30-39.
From Friday, December 4, Snapchatters and Bitmoji users will be able to pair with their own Bitmoji avatars with Levi’s casualwear apparel. The Levi’s x Bitmoji designs will also appear across a variety of experiences on Snapchat including Chat and games, on the Snap Map and in Lenses. All products will be available for purchase […]
John Chaplin (pictured), former Chief Product Officer of Hogarth Australia and Co-founder of award winning digital agency Fusion, has launched a new digital product design company, Diagram. Based in Sydney, Diagram are a collective of creators and makers who partner with individuals, agencies, startups, business and industry to design and build considered, elegant digital products. […]
After announcing the mega acquisition of workplace chat company Slack yesterday, tech giant Salesforce has made a raft of announcements as part of this year’s annual Dreamforce event, which has been held virtually. Headlining the announcements was news of Salesforce Hyperforce, which comes as a reimagination of the company’s platform architecture built to securely and […]