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Reading: Atomic 212° Launches New AI Marketing Event In Partnership With LinkedIn & Microsoft
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B&T > Marketing > Atomic 212° Launches New AI Marketing Event In Partnership With LinkedIn & Microsoft
Marketing

Atomic 212° Launches New AI Marketing Event In Partnership With LinkedIn & Microsoft

Staff Writers
Published on: 23rd October 2023 at 9:02 AM
Edited by Staff Writers
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Atomic 212° has announced an exclusive upcoming event – Applied AI: Practical Solutions for B2B Marketing Effectiveness – in partnership with LinkedIn and Microsoft.

If this event is of interest to you and your business, please register here.

To be staged in Sydney on Thursday, 26 October, the event will see the three companies share innovative ideas, insights and research on effective marketing and innovation in AI. It will feature a diverse range of content from an impressive line-up of experts and thought leaders.

The list of speakers includes Atomic 212° National Chief Executive Officer, Claire Fenner (pictured above); LinkedIn APAC Principal Consultant, Claire Austin; Microsoft CTO for Partners, Dean Corcoran; and more.

Session topics will range from effective and ineffective use of AI in the current B2B marketing landscape and the impact it has on building and measuring brand, to how AI innovation will affect productivity in the workplace and where marketers should exercise caution – providing key takeaways for B2B marketers at every stage of the AI journey.

“We couldn’t be more excited to host this event. Microsoft and LinkedIn are the undisputed leaders in their fields, and the opportunity for us to pool our respective areas of expertise and share them with clients and colleagues is invaluable,” said Atomic 212° national chief executive officer, Claire Fenner.

“In a cluttered environment, the Applied AI: Practical Solutions for B2B Marketing Effectiveness event will offer marketing leaders a rare opportunity to stand out from the crowd and better understand the complex AI marketing space”.

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Aimee Edwards
By Aimee Edwards
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Aimee Edwards is a journalist at B&T, reporting across media, advertising, and the broader cultural forces shaping both. Her reporting covers the worlds of sport, politics, and entertainment, with a particular focus on how marketing intersects with cultural influence and social impact. Aimee is also a self-published author with a passion for storytelling around mental health, DE&I, sport, and the environment. Prior to joining B&T, she worked as a media researcher, leading projects on media trends and gender representation—most notably a deep dive into the visibility of female voices in sports media. 

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