Cisco signs up WiTH Collective
WiTH Collective has been hired by technology systems giant Cisco as its digital agency in Australia and New Zealand.
WiTH Collective is expected to launch its first work with Cisco by June following a successful competitive pitch to win the business.
Cisco, a global leader in networking, has chartered the agency to help increase its digital footprint in Australia and New Zealand.
Suzanne Hansen, head of marketing for Cisco ANZ, revealed WiTH Collective won a highly competitive RFP process for its digital media business.
“The centrepiece was WiTH’s innovative creative, which we will be using to drive our social footprint across ANZ. This, and the thorough understanding of the market, the challenges of a multi-stakeholder environment made WiTH Collective a clear choice for us,” said Hansen.
Justin Hind (pictured), WiTH Collective CEO, added the agency is excited about the opportunity to work with Cisco.
"Cisco has a clear vision of the workplace of the future, offering a suite of technologies and solutions that enables real-time collaboration from anywhere in the world,” he said.
“Our task is to bring that vision to life and help increase Cisco’s connection to Australian and New Zealand audiences representing the first year IT graduate to the CTO."
Hind added that his agency will be working to make Cisco’s approach to all things digital in Australia and New Zealand more accessible through LinkedIn, Facebook, Twitter, blogging, influencers, videos and other content.
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