Indie Agency Edge Names Ben Smith As New ECD, As Stu Turner Exits

Indie Agency Edge Names Ben Smith As New ECD, As Stu Turner Exits
B&T Magazine
By B&T Magazine



Independent creative agency Edge has appointed Ben Smith (lead image) to the role of executive creative director following his long stint working with the agency as a contractor.

Smith’s career to date has seen him work in both Australia and the USA, for some of the most respected agencies out there – winning a slew of awards and building a reputation as a heavyweight creative thinker along the way.

Nicole Gardner, Edge managing girector said of the changes, “Ben is a lovely human, and a fantastic ECD. His portfolio speaks for itself, and his ability to solve business problems – as well as to mentor and shape teams to make great work – really gelled with us. We’re stoked to have him on board.”

Smith added: “I’m looking forward to taking the helm at Edge – during my time with them I’ve seen them not only produce some great work, but also get involved with brands in non-traditional ways like joint ventures and with sweat equity that really excites me. The opportunity to join a business that is seeking to evolve what an agency is and does, as well as push the boundaries with the work, was irresistible.”

Smith’s appointment follows the exit of Stu Turner from the agency. Nicole Gardner said of Turner’s departure, “We enjoyed working with Stu and very much appreciated his contribution. We wish Stu well in his new role.”




Please login with linkedin to comment

Edge

Latest News

SBS Audio Campaign Tells The Stories Of New Australians, With Multilingual Content Offerings To Assist Migrants
  • Advertising
  • Campaigns

SBS Audio Campaign Tells The Stories Of New Australians, With Multilingual Content Offerings To Assist Migrants

SBS Audio has launched a new marketing campaign for its ‘Australia Explained’ service which supports new migrants to successfully navigate life in Australia and achieve a greater sense of belonging and social cohesion. SBS’s flagship service for new migrants, Australia explained, has launched a multi-platform marketing campaign that reaches into the heart of the migrant […]

Tracker App Launches, Promising Consumers A Read On Brand’s & Products Sustainability Chops
  • Advertising

Tracker App Launches, Promising Consumers A Read On Brand’s & Products Sustainability Chops

Shoppers can now get access to sustainability information at their fingertips through Tracker, a first-of-its-kind mobile app. The Tracker app centralises sustainability data into a single, easy-to-understand format, helping shoppers make informed choices about the brands and products they support. Shoppers can simply scan the barcode of their favourite supermarket, chemist or department store item […]