Anglicare Holds First Ever Live Art Auction Using goa’s Digital Billboards

Anglicare Holds First Ever Live Art Auction Using goa’s Digital Billboards

Over the past six weeks, out-of-home media pprovider goa and Anglicare Southern Queensland have collaborated to raise awareness for mental health and wellbeing through the charity’s Arts&Minds initiative.

While thousands of commuters were stuck in traffic each week, they were able to watch six local artists create stunning artwork via Facebook Live and snapshots of the progress updated to THE goa GRID.

The completed artwork then ‘hung’ for bidding for the entire week with live bid updates, seeing goa and Anglicare the first to create a large-scale public art auction via digital billboards.

All funds went directly to Anglicare’s mental health initiatives to support those living with mental health challenges.

The local artists included Kyan De Vere from Mudgeeraba, Rochelle Alahendra from Daisy Hill, Cielle van Vuuren from The Gap, Jayne Curle from Elanora, Ash Peel from Manly, and Lorelle Murray from Coolum.

Having been affected directly or indirectly by mental health challenges at some point in their lives, the artists had the opportunity to express their emotions and share their stories while gaining massive exposure for their art.




Please login with linkedin to comment

anglicare Arts&Minds heinz

Latest News

Beware The Bad Guy. Billie Eilish Fans Brace Themselves For Scammers
  • Media

Beware The Bad Guy. Billie Eilish Fans Brace Themselves For Scammers

Ticket sales to the Australian tour of American singer Billie Eilish have only just started, but criminals are already rubbing their hands with glee. Some fans are complaining about ticket prices that are higher than to Taylor Swift’s shows. Experts say this will increase demand for cheaper tickets in the resale market and the risk […]

Twilio Names Chris Koehler As CMO
  • Marketing

Twilio Names Chris Koehler As CMO

Twilio, the customer engagement platform that drives real-time, personalised experiences for today’s leading brands, today announced that Chris Koehler has been appointed CMO. Koehler brings more than 25 years of expertise in customer engagement and marketing technology, and a proven track record of driving growth and innovation at industry-leading companies. As CMO, Koehler will report […]

ARN Announces Ad Sales Partnership With The Athletic
  • Media

ARN Announces Ad Sales Partnership With The Athletic

ARN’S iHeart has announced an ad sales partnership in Australia with The Athletic, one of the world’s largest digital sports publishers. The alliance aims to radically expand the Australian sports podcast landscape, offering significant access and opportunities for advertisers to engage a previously untapped audience at scale. The Athletic is renowned for its compelling storytelling […]

Burger Wars Continue As Hungry Jack’s Brings Back The Big Jack & Mega Jack
  • Campaigns

Burger Wars Continue As Hungry Jack’s Brings Back The Big Jack & Mega Jack

The moment Australia has been waiting for is here – The controversial Big Jack is back! With a much-anticipated return, Hungry Jack’s is gunning to set the nation’s taste buds alight as the iconic Big Jack and Mega Jack return to menus nationwide, for a limited time only. The burger wars reignite as The Big […]

Diverse Voices, Sustainable Choices: Natalie Dean-Weymark On Why Sustainability Is A Non-Negotiable
  • B&T Exclusive

Diverse Voices, Sustainable Choices: Natalie Dean-Weymark On Why Sustainability Is A Non-Negotiable

With sustainability a growing concern in all facets of life, there is an increasing need for diverse attitudes and minds within the media industry, driving the cause for positive change. As a B-Corp-certified PR and digital marketing agency, Compass Studio understands this need. The agency supports ethical, environmentally friendly, impact-led brands, utilising strategic storytelling to […]

New Partnership Between The Sweetshop And The Gardening.Club
  • Advertising

New Partnership Between The Sweetshop And The Gardening.Club

The Sweetshop is set to unveil a partnership that marks a new chapter as they join forces with futurist Tomas Roope and renowned AI artist Jacqui Kenny. The partnership is named ‘The Gardening.Club’, drawing upon the fact that Tomas has used the “gardening” metaphor for years to explain how A.I. is radically changing the creative […]

Concrete Playground Debuts Innovative Urban Exploration Platform With Lexus As Launch Partner
  • Advertising

Concrete Playground Debuts Innovative Urban Exploration Platform With Lexus As Launch Partner

Concrete Playground announced the launch of its redesigned website in partnership with Lexus. This partnership introduces a new era of urban discovery, enabling a deeper, more intuitive engagement with cities through a state-of-the-art digital platform. Revolutionised Digital Experience Concrete Playground’s website has undergone a significant transformation, designed to enhance the way users interact with their […]