Nine & Foxtel Say Empty Seats At Stadiums A “Bad Look” For NRL Broadcasting

Nine & Foxtel Say Empty Seats At Stadiums A “Bad Look” For NRL Broadcasting
SHARE
THIS



Channel Nine and Fox Sports have had enough of broadcasting NRL matches at stadiums showing a plethora of empty seats, and have urged the NSW government to help sort it out.

The networks have labelled the empty seats a “bad look” for their broadcasts and the NRL, according to Fairfax, and are lobbying for the suburban grounds and Allianz Stadium to be upgraded before ANZ Stadium – an 83,000-seat venue that is barely ever filled by fans.

The view of Nine and Fox Sports is that smaller, suburban grounds such as Pepper Stadium (Penrith Panthers), Brookvale Oval (Manly Sea Eagles) and Southern Cross Group Stadium (Cronulla Sharks) deserve to be upgraded because they provide a more intimate atmosphere.

The broadcasters also reckon that Allianz Stadium – which is set for a new 50,000-seat stadium in the coming years – should be knocked down.

However, NRL chief Todd Greenberg shares a different view, urging NSW Premier Gladys Berejiklian to turn ANZ Stadium into a world-class, 70,000-seat rectangular venue, and is hoping for Allianz Stadium to get a refurbish down the track, according to Fairfax.

 

Latest News

IsoWhey launches #YouGotThis Weight Management Campaign Via Indie Agency Urban
  • Advertising
  • Campaigns

IsoWhey launches #YouGotThis Weight Management Campaign Via Indie Agency Urban

Australia’s leading health and wellbeing brand IsoWhey has launched its latest national campaign, ‘#YouGotThis’. Created by Urban, the campaign highlights the real-life struggles Australians face on their weight management journey. A journey made easier through perseverance, and a little help from IsoWhey. The #YouGotThis campaign is IsoWhey’s biggest marketing investment to date, with executions running […]

Taking A stand? Just Do It…Maybe
  • Marketing
  • Opinion

Taking A stand? Just Do It…Maybe

In this guest post, creative and strategy director at WE Buchan, David Coupland (pictured below), takes a look at the fallout from Nike’s Colin Kaepernick campaign and says what it also does is show the importance brands now play in our lives… Nike’s decision to feature Colin Kaepernick as the face of their 30th anniversary “Just Do It” campaign […]

Opinion

by B&T Magazine

B&T Magazine
How To Optimise Branded Keywords
  • Marketing
  • Opinion

How To Optimise Branded Keywords

In this guest post, CEO of Delacon, Michael Center (pictured below) talks the value of branded keywords for marketers and offer his tips on getting the best from yours… Branded keywords are an essential part of the digital marketing strategy for many large businesses. Trading on the recognition and equity of a brand’s name, some of the country’s […]

Opinion

by B&T Magazine

B&T Magazine
OLYMPUS DIGITAL CAMERA
  • Marketing
  • Opinion

Expertise First, Influence Second: When Influence Is A By-Product Of Expertise

In this guest post, Taryn Williams, CEO and founder of influencer and creative talent marketplace theright.fit, explains why influence should be a by-product of success, not the foundation for it… Like any form of advertising and promotion, influencer marketing is not without its controversies. Earlier this year Australia’s Federal Minister for Health, Greg Hunt, ordered […]

Opinion

by B&T Magazine

B&T Magazine
Ford & Facebook Invite Aussies To Personalise 2018 Mustang With New In-App Experience
  • Campaigns
  • Marketing
  • Technology

Ford & Facebook Invite Aussies To Personalise 2018 Mustang With New In-App Experience

Ford Australia has unveiled a new innovation that showcases the iconic Ford Mustang through a collaboration Facebook and Instagram. The interactive campaign invites Facebook and Instagram communities to take part in a live poll to identify Australia’s ultimate Mustang design. Targeting performance car fans, along with design lovers and image-conscious consumers, Ford and its partner […]