Attention Is The New Currency & Creators Are Earning It
Gen Z's don't have the attention span to watch 30-90 second ads…
Nick Garrett Tipped To Lead An Omnicom Structural Shake-Up As HoldCo Eyes Full Clemenger Ownership, Further Media & Creative Integration
If Garrett is to take control, media and creative might finally be…
Fast 10: Sue Squillace’s Journey From Wannabe Air Hostess To Media Agency High Flyer
Squillace may have been too short for an air hostess, but she…
Michael Levine & Marelle Salib On Moment-Based Marketing As Uber Partners With OMG Australia To Help Brands Connect To “The Moments That Matter Most”
With this partnership, your Uber Eats order might come with fries, and…
OMG Australia Launches First-To-Market Influencer Marketing Platform CREO
OMG launches influencer marketing platform, Trent from Punchbowl not expected to be…
OMG Rings The Promotions Bell In Its Content Business Unit
You wait all day for a promotion at OMG & then seven…
January’s Bumper New Business Bonanza With Notable New Entrants
January was an exhausting month for new business. Or perhaps there were…
Which Agencies Went Into Chrissie On A High?
It was oysters and Champagne all-round at these agencies this Christmas. Or…
Meet The Industry’s Heart & Soul With B&T’s Best Of The Best Business Support Executives
It's adland's unsung heroes - the 10 best business support execs! Read…
PHD Australia Raises $6,000+ For YFoundations To Fight Youth Homelessness
PHD staffers sleep rough & raise a sizeable kitty for youth homelessness.…
‘One Of The Great Media Execs Of Our Time’ & ‘He Arrives On A Push Bike In His Qantas Business Lounge Top’ – Industry Reacts To Peter Horgan Stepping Down
'Horgs' shocked everyone when he quit his Omnicom post. Here, industry chiefs…
OMG Bumps Eileen Ooi To CEO of PHD Asia Pacific
PHD Asia Pacific elevates Ooi to CEO. Says she's still waiting for…
OMG Australia Appoints Chief Marketing Officer From Within
OMG unveils internal marketing set-up helmed by Kim Hamilton. No change to…
WPP Wins Amazon Media Across APAC
WPP reels in one of APAC's biggest accounts amid reports Jeff struggling…
Wavemaker, Zenith & Spark Growing Rapidly But OMD Retains Top Spot In COMvergence 2023 Rankings
OMD determined to hold onto its top COMvergence ranking despite rivals closing…
OMG Claims Top Spot In COMvergence Media Agency Billings & Market Share Report
When you're hot, you're hot as OMG confirms here. Hotter still after…
In-Game Mobile Ads Cause APAC Gamers To Ditch Gaming Says OMG
OMG hits the brakes on the in-game ad space as it reveals…
OMG Partners With Foxtel Media To Redefine CTV Measurement
Have a fear big brother is watching every time you turn on…
OMG Launches $1 Million Bunji Of Brands Collaboration For Advertisers With NITV And Imparja Television
Omnicom Media Group and a collective of its clients: Audible, Belong, Bonds,…
Resolution Digital Strengthens DXP Offering With Digital Innovation Appointment
Resolution Digital, full-service digital agency for the Omnicom Media Group, has restructured…
Omnicom Media Group The First Australian Business To Complete Amazon Advertising’s OMEGA Training
Omnicom staff now fully trained in Amazon's OMEGA training. Well, excusing the…
OMG Partners With Media Owners In Support Of International Paralympic Committee’s #WeThe15 Campaign
Australia leading the medal tally after day one of the Paralympics! So…
OMG Opts For ‘Cookieless Translator’ In Transitioning To Privacy-First Era
OMG opts for ‘cookieless translator’ including headphones, multi-language instruction manual & travel…
Annalect CEO Darren Stein Steps Down, Replaced By dentsu’s Clement Tsang
Annalect's Darren Stein announces his departure. Says "no leaving present", despite secretly…
Liesa Newland Leaves GroupM For New Role At OMG’s Annalect
Annalect snares the very seasoned Liesa Newland. As in experienced, not some…
OMG Appoints Three New Senior Hires
Continuing B&T's industry-leading passion for utterly dodgy Photoshop jobs comes this latest…
OMG’s Resolution Wins APAC Agency Of The Year At 2019 Microsoft Advertising Regional Partner Awards
At the 2019 Microsoft Advertising Regional Partner Awards, OMG's Resolution, took home…
Hearts & Science Promotes Luke Hutchinson To Chief Investment Officer
Hearts & Science has a new chief investment officer who says he'll…
OMG Sydney Takes Out Taboola Football Media Cup
The second annual Taboola Football Media Cup was a great success, with…
Omnicom Media Group Appoints Mike Cooper As Group CEO APAC & EMEA
Omnicom appoints Mike Cooper to APAC and EMEA role. Apparently, EMEA doesn't…
Hearts & Science Hires New Digital Lead Isabelle Dunn
Hearts & Science sounds like a dreadful techno ensemble where everyone wears…
OMG Launches Hearts & Science In Australia
Omnicom Media Group (OMG) has announced the formal launch of Hearts &…
Part Two: OMG’s Peter Horgan, “Agency Can Be A Dangerous Word”
It's part two of B&T's one-on-one with OMG's 'Big Kahuna'. Maybe not…
OMG’s Peter Horgan: We’re Not CEO’s Wingmen, We’re CMO Enablers
If the industry has a sage, it has to be Peter Horgan.…
Omnicom Taps Ex-JCDecaux Sales Boss As Head Of OMG Diverse
Ex-JCDecaux man Ben Mulcahy has relocated his Julius Marlows right under the…
OMG, Adshel & IAS Delivers New Verification Solution For DOOH Campaigns
Do you ever yell, "My kingdom for a DOOH campaign verification solution?"…
Atomic 212° Boosts Full Service Credentials, Acquires CRM Specialist BrandMail
Campaign’s Independent Agency of the Year Atomic 212° has inked a merger…
