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Reading: “Nan Will Love It!” VB Unveils “Limited Edition” Christmas In July Sweaters
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B&T > Marketing > “Nan Will Love It!” VB Unveils “Limited Edition” Christmas In July Sweaters
Marketing

“Nan Will Love It!” VB Unveils “Limited Edition” Christmas In July Sweaters

Staff Writers
Published on: 10th July 2020 at 8:59 AM
Staff Writers
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You can get it working from your house. You can get it isolating with your spouse. Matter of fact, you can get it wearing something grouse.

To mark Christmas in July this year, VB is releasing a limited-edition knit to ensure you stand out at this year’s party – virtual or otherwise.

Made in Australia from VB’s iconic colours, the eye-catching jumpers are the perfect attire for hard- working Aussies bringing the mid-winter festive cheer.

Available at VB’s Big Cold Gear Shop, they retail for $80 and go on sale from today. But be quick, there’s only 500 available. Click here for more details.

VB’s senior kead Hugh Jellie said: “It’s been a bloody tough year, and we need to take any opportunity we can get to celebrate with friends and family – whether over Zoom or in the loungeroom. Christmas in July is as good an excuse as any.

“I’m pretty sure these bad sweaters won’t win any design awards.

“But at least you can bring a little cheer to the barbie or fodder for your mates’ banter. Plus you’ll be very warm and Nan will love it.”

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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