Isentia today announced the appointment of Brigitte Guerin (feature image) as Head of Client Solutions North East at Isentia. Based in Sydney, Brigitte brings over 10 years’ experience in media sales, most recently across Bauer Media, Jetstar Media and Crocmedia.
In her role at Isentia, Brigitte will be responsible for leading Isentia’s client solutions teams across NSW and QLD, as well as enhancing relationships with key accounts and ensuring the delivery of unparalleled service.
Chief commercial officer Russ Horell said this new hire is a testament to Isentia’s ongoing commitment to outstanding client service standards.
“Brigitte brings a wealth of experience in the media industry, having worked across a variety of client focused roles in the media industry. Her thorough understanding and deep knowledge of the Australian communications and media landscape, matched with unfettered client focus are instrumental to taking our clients relationships to the next level,” Horell said.
Guerin said she is thrilled to be joining the region’s leading media monitoring and insights organisation at such an exciting time.
“Considering Isentia’s rapid delivery of new product innovations to the market, it is one of our top priorities to make sure we have a meaningful impact on our clients’ businesses. Local expertise and unmatched support sit at the core of the Isentia offering and it is my commitment to lead our client solutions teams to deliver on this promise. It is a privilege to be joining an organisation of this calibre and to have the opportunity to build on the company’s already sterling reputation!” said Guerin.
Brigitte Guerin is the third appointment in Isentia’s Senior Leadership Team since the beginning of the new year, following the appointments of Patricia Kavanagh as head of sales and Raquel Climent as New Zealand country manager in January 2020.