Mike Hyde to replace Tom Ward at GPY&R
George Patterson Y&R Melbourne has recruited Carat’s Mike Hyde as head of…
Mortgage Choice Shifts into the knowing feeling
STW’s brand management consultancy Shift has launched Mortgage Choice’s 2013 marketing campaign.
GPY&R's Tom Ward moves to Naked Melbourne
Matt Houltham, managing director of Naked’s Melbourne operations, is set to move…
Bundy cracks open its Road to Recovery flood relief campaign
The Bundaberg Distilling Company (BDC) is helping the community from which it…
NRL rates 10th, My Kitchen Rules dominates again
While fans from around New South Wales flocked to Sydney Football Stadium…
Creative Focus: Drunk and old-fashioned
Every week two creative types from different agencies put pen to paper…
Women from IBM and Destroy the Joint recognised for leadership
Women’s activism website Destroy the Joint has won the award for Agenda…
Felix Baumgartner says being 'risk manager' helped build his brand
Red Bull space jumper Felix Baumgartner has told marketers the secret to…
Coke 'learned power of context' from Oreo Super Bowl ad
Coke’s global content director has admitted they “learned lessons” from Oreo’s success…
Southern Cross sells Sea FM, Mix FM
Southern Cross Media has sold its subsidiary Sunshine Coast Broadcasters for $17.75m…
Twitter promises to reward ‘good’ marketers, signals better attribution measures
Brands that have good marketing content in their promoted tweets will be…
New voice casting service launches, founder slams brands for undervaluing audio
Advertisers are damaging their brands with voice overs that are an “afterthought…
Tim Tam 'Love more' bus makes final stop in Sydney
The Tim Tam ‘Love More’ campaign bus will make its final stop…
NSW public purse opens again
A new pre-qualification scheme for creative advertising and communications services has been…
Coke looks for new marketer as Lucie Austin leaves local office
UPDATED: The brain behind Coca-Cola’s ‘Share A Coke’ marketing campaign, Lucie Austin,…
Webling makes four hires
Independent digital agency Webling Interactive has boosted its ranks with four new…
Australian printing giant implodes
Australia’s printing business has undergone a dramatic consolidation in the past fortnight,…
Galaxy Note launches NFC campaign
Samsung has launched a new campaign, bringing together digital media, the physical…
South Australia launches new state brand to spur investment
The South Australian Economic Development Board has revealed a new brand for…
Purpose emerges as a brand’s silver bullet
Unilever is perceived as the most purpose-led organisation out of the Ad…
Greenpeace campaign protests Coke's court win
Greenpeace has launched a new crowd-funded campaign to protest the federal court’s…
Torch promotes Dollisson to oversee sales function
Shopper marketing agency TorchMedia has promoted Kirsty Dollisson to general manager sales,…
Zeebox Australia partners with Foxtel
Social TV platform Zeebox has announced a partnership with Foxtel, making it…
Seven's Last Resort and Ten's Mr & Mrs Murder drop
Ten’s homegrown whodunit show Mr & Mrs Murder could not maintain its…
Google gets serious about mobile
Pay-per-click management software provider WordStream has released a new infographic detailing Google’s…
How Facebook Graph Search will benefit businesses
Facebook Graph Search is not just another search engine ‚Äì it has…
Adobe defends itself from price hike allegations
The CEO of Adobe has defended the company from allegations of price…
Adobe CMO: IBM and Oracle 'don't know marketing'
Adobe’s chief marketing officer has taken a swipe at rivals IBM and…
Pay inequality, poor careers paths plague women: survey
Australian women still face significant career barriers in the workplace, a survey…
We are still mad men – but we are also maths men?
Adconion's Matt Hunt brings us his report of Day Two at the…
Hybris secures $30m investment
Commerce platform provider Hybris has secured a $30m investment from new and…
Long run into federal election may dull retails' best start in four years
Retailers have experienced the best start in four years as sales jumped…
Control freaks need not apply
Technology makes things simpler, but also more complicated, for the creative world.…
ACCC flags support for SXL/Nine merger
The Australian Competition and Consumer Commission (ACCC) has indicated that it would…
Bengar Films unlocks Fort Knox’s stories
Melbourne’s Bengar Films is behind three new lighthearted spots for self-storage firm…
Obama’s data marketer coming to Sydney
The man behind Barack Obama’s 2012 ‘Obama for America’ campaign will speak…
