Salesforce Gold Consulting Partner AFDigital has recently appointed 28x Salesforce certified Bibhu Pati as its new Salesforce CRM Practice Director, promoted from his existing role as Salesforce Technical Solution Architect.
After leading AFDigital’s many CRM customers to success over the last 12 months as Technical Architect, Bibhu has contributed tremendously to the success of the company’s CRM implementation projects. From presales to go-live, he has been an integral part of AFDigital’s end-to-end project process.
The strategic decision to promote Bibhu to this new role sprung from AFDigital’s goal to consciously go beyond their Salesforce Marketing Cloud practice and build a stronger and evolving CRM practice, across the diverse Salesforce CRM product offering.
“We’ve always been known as a specialist for Marketing Cloud. We have had capabilities to bring value to Core CRM customers for some time now, more than what the market realizes. [Bibhu’s promotion] quickly anchors the message that we are a multi-cloud partner, capable of bringing value to customers,” AFDigital President Elmer Tagarino said.
Now with his new role as Salesforce CRM Practice Director, Bibhu will focus more on finding the most strategic ways to grow AFDigital’s CRM practice to a larger scale, discovering new business ventures and rising Salesforce technologies to bring AFDigital’s practice to a whole new level.
“My first target is for our CRM practice to be in that same position that we have in terms of recognition as a Marketing Cloud partner,” said Bibhu. Apart from strengthening the skill set and depth of knowledge of its team members on the CRM side, AFDigital is also targeting to invest in other capabilities such as Mulesoft and AWS — with their ultimate goal of being the one-stop-shop for anything Salesforce and delivering the best solutions to their customers.
“One of our values is GROWTH. So Bibhu’s promotion is us really showing our team and the community that we truly value growth. Bibhu is a very strong technical architect, and we believe in his capability to help us make that growth real,” said Elmer.
Please login with linkedin to commentAFDigital
Sustainable soap brand Single Use Ain’t Sexy has been greeted with a huge influx of support after raising over half a million dollars in funding via a crowdfunding campaign. The brand has launched itself into the ‘green economy’ by calling on the Australian public to financially back them and their mission to get Aussies to […]
Queer Artist Ryan James Caruthers has publically slammed software company Unfold after it asked to use the artist’s work for free as part of its Pride Month social media campaign. Caruthers took to Instagram to show screenshots of the conversation he had with Unfold after it asked the artist to share 12 of his images […]
After relaunching in September last year, TWOOBS has become a ‘kinda’ shoe brand by also focusing on making the world a ‘kinder’ place and creating more consumer-conscious shopping. The vegan shoe brand founded by sisters Jess and Stef Dadon changed its marketing approach last year and stopped using social media to push sales the old-fashioned […]
Highly experienced tourism marketer Kelly Ryan has been appointed to lead the marketing efforts at Visit Sunshine Coast (VSC). During the past 12 years, Ryan has supported Canberra’s tourism industry in senior marketing roles, including as director of strategy and insights as well as director of marketing at VisitCanberra. Most recently, Ryan has been working […]
GHO Sydney has developed a new educational platform for Family Planning NSW to help parents and carers of children with disabilities navigate the changes to their bodies, emotions and social interactions. The project, ‘Planet Puberty’, was made possible through funding from the federal government’s Department of Social Services, and was co-designed with people with disability […]
JCDecaux today announced conservation organisation, Bush Heritage Australia, as its major charity partner for 2021. The partnership is part of a series of ‘social impact’ initiatives the business is launching this year, under the banner of JCDecauxHEART. JCDecauxHEART focuses on three areas of social impact: health and mental health, environmental sustainability, and enriching urban communities. […]
Shameless Media’s Michelle Andrews and Zara McDonald’s latest podcast, The Books That Changed My Life, will launch exclusively on LiSTNR on Tuesday, 15 June. Throughout the series Michelle and Zara will talk with guests including Kevin Kwan, Laura Henshaw, Jock Zonfrillo, Susan Carland, Hamish Blake and Delta Goodrem about the books that have had a profound impact […]
In celebration of Pride Month, cult streetwear brand Champion has announced an Australia-and New Zealand-first Pride range, Champions of Pride, and ongoing partnership with the Queer Sporting Alliance. Championing a cause, celebrating community, and aiming to create real change, the capsule collection proudly heroes the Pride colours in a selection of signature Champion tees, iconic […]
Following the successful deployment of BankiFi’s technology platform at The Co-operative Bank in the UK, BankiFi has appointed Lloyd Parata to lead their expansion into the Australian Financial Services market. BankiFi’s technology platform ensures banks remain relevant by offering SMEs an innovative solution to operate their business, whilst avoiding common challenges like late payment. Parata, […]
Mars Wrigley 5 Gum has partnered with Twitch to launch Team CLUTCH, a team of Twitch streamers who will assemble on for three live squad streams tackling popular games like Fortnite while embodying the brand’s ethos of ‘life happens in 5’. This partnership builds on 5 Gum’s 2020 Twitch activation, and is set to create […]