Coles last night launched an new app for iPad as part of its 'Feed Your Family for under $10’ push.
Developed by Australian celebrity chef Curtis Stone and Reactive, the app, available for free download from iTunes, will feature 400+ high-quality, low cost recipes with step-by-step cooking demonstrations to match.
The app will also feature free weekly updates of specials available at Coles.
To celebrate the launch, Curtis Stone will also host the interactive online cooking show, Cook & Win, on April 15.
The Coles Feed Your Family campaign, featuring Curtis Stone, is running between April 10 and May 7, on print, TV, radio and online.