A Kaleidoscope of options

A Kaleidoscope of options
SHARE
THIS



ZUJI’s Kaleidoscope campaign helps show consumers that while there are a bazillion different options out there for your holidays, Zuji is able to sift through them to help find your perfect package.

Created by The Hallway the new brand campaign for online travel booking agency ZUJI Australia features a 30 second advert, supported by outdoor billboards and a “refreshed online booking experience”.

“What’s the point of having a fantastic range, if you can’t actually find what you’re genuinely looking for?!” Simon Lee, creative partner and ECD at The Hallway said.

“Kaleidoscope dramatises the search and most importantly the “find” in glorious animated technicolour.”

“Everyone wants a different travel experience, but sorting through thousands of options online is daunting and time consuming,” Melissa Scully, marketing manager at ZUJI added.

“So it was crucial for us to get across that while ZUJI searches hundreds of thousands of options for you, our simple and intuitive set of tools lets us be ‘Your Finder’ and as a result takes the hard work and confusion out of booking your next holiday online.”

Check out the advert here (it's pretty cool).

Credits Client: ZUJI Agency: The Hallway Creative Partner/ECD: Simon Lee Senior Art Director: Dave Lidster Senior Copywriter: Josh Aitken Senior Content Producer: Jacqui Gillies Head of Planning: Sophie Price Project Director: Astrid Noble Animation: Resolution Music Composition/Sound: Groove Quantize Marketing Manager: Melissa Scully Marketing and Communications Specialist: Millicent Myers Media agency: Maxus

Please login with linkedin to comment

Latest News

Optus Offers Victorians Free Access To Optus Sport
  • Media

Optus Offers Victorians Free Access To Optus Sport

Locked down Victorians who don’t currently have an Optus Sport subscription will have complimentary access to Optus Sport from this weekend to enjoy the UEFA Champions League tournament plus access to premium health and fitness content through the Optus Sport app. UEFA Champions League – the world’s premier continental football tournament – kicks off at […]

Torrens University Australia Launches ‘Career Crush’ Via VCCP Sydney & Lash
  • Campaigns

Torrens University Australia Launches ‘Career Crush’ Via VCCP Sydney & Lash

Torrens University Australia has launched ‘Career Crush’ via VCCP Sydney and Lash, to help match students with a career they’ll love. Career Crush is an online quiz that determines prospective students’ personal strengths, passions and aspirations to match them with the careers and courses they’re most compatible with. One of the toughest decisions young people […]

Pedestrian Partners With With NZ’s Mi9 To Expand Commercial Offering
  • Media

Pedestrian Partners With With NZ’s Mi9 To Expand Commercial Offering

Pedestrian Group has partnered with Nine subsidiary Mi9 New Zealand to offer NZ brands the opportunity to partner with the likes of Business Insider Australia, Pedestrian.tv and Gizmodo Australia. Next month, Mi9 New Zealand will be representing Pedestrian Group in the NZ market, offering clients the opportunity to work with leading youth publications including Lifehacker […]

VCNI To Launch SVOD Service Featuring ViacomCBS Content, Replaces 10 All Access
  • Media

VCNI To Launch SVOD Service Featuring ViacomCBS Content, Replaces 10 All Access

ViacomCBS Networks International (VCNI), a division of ViacomCBS, is launching a premium streaming service internationally, appealing to audiences of all ages. The new SVOD service will start its international roll-out early in 2021, offering exclusive premieres of all new SHOWTIME series, including Halo and American Rust. CBS All Access originals will also premiere exclusively on the new service, such […]

Optus ‘Yes’ Brand Mark Taken Into New Territory By FutureDeluxe
  • Media

Optus ‘Yes’ Brand Mark Taken Into New Territory By FutureDeluxe

As part of a larger project to refine their brand with partner branding agency Re, Optus have engaged experimental creative studio FutureDeluxe to explore how the iconic ‘Yes’ brand mark behaves in a sophisticated 3D environment. FutureDeluxe have produced a series of 8x idents and a number of static key visuals which will be used […]

Emotive Partners With YouTube And The United Nations
  • Media

Emotive Partners With YouTube And The United Nations

Creative agency, Emotive, and Good Oil Films, is partnering with YouTube and the United Nations to raise awareness around the importance of quality education, which forms part of the UN’s Global Goals for sustainable development.