Multi-Screen TV Summit Comes To Sydney

Multi-Screen TV Summit Comes To Sydney
SHARE
THIS



authorities in video on demand and multi-platform content production will gather in Sydney on 21-22 August when Sydney hosts the Multi-Screen TV Summit.

The two day conference will examine the changing TV landscape, from catch up television and cross platform release strategies, to communicating directly with audiences and examining the ROI for multi-screen sports broadcasts.

Australians now consume more than 100 hours of television per month across multiple screens, according to the Australian Multi-Screen Report. Viewers can now seek their own customised viewing experience including what platform they want to consume it on. Along with strategies on how to deliver and monetise this viewing experience, the Multi-Screen TV Summit will examine the future of media, how to work out the value of interactive content and how the next generations will consume content.

“Australian viewing patterns are broadening as people adopt new technologies. Broadcasters are adapting to changing viewing habits to ensure that the viewer can enjoy TV wherever and whenever they wish, and on the device of their choice,” said Tony Brown, Senior Analyst, Informa Telecoms & Media.

The shift has seen commercial free-to-air broadcasters changing and innovating in a digital environment at an increasingly rapid rate. Numerous ‘freemiumTV’ business models have been created, extending the viewer’s engagement with content to include the purchase of related products, as well as giving users new opportunities to interact and participate.

Attendees will hear from industry leaders on topics including emerging video on demand platforms, cross platform release strategies, catch up TV, how to value digital sports rights, new cross platform productions and high speed WebTV.

Key presentations at the Multi-Screen TV Summit include:

  • Platforms, Aggregators and the Evolution of the Australian Pay TV market – Scott Lorson, CEO, Fetch TV
  • The Future of Media, Responding to the Challenges of New Platforms – Mark Britt, Chief Executive, Mi9
  • Monetising Multi Platform Content – Rebekah Horne, Chief Digital Officer & Architect, ten play
  • Data Drives Dollars! Live Content, the Can’t-Miss Move –  John Treloar, Managing Director, Ooyala Australia
  • The Rise of Social Media Apps Specific to TV Network Content – Rob Beetson, General Manager, Beamly Australia
  • IPlayers & Partnering with Google – Robert Leach, Director Business Development and Consumer Digital, BBC Worldwide Australia & New Zealand
  • Free-To-Air Televisions Answer to the Internet- Integrating Live Programming with Catch Up TV + unlimited content opportunities – Liz Ross, General Manager, Freeview
  • Operating at the right Tipping Point of The Video on Demand Business in Australia – Stephen Langsford, Founder & CEO, Quickflix
  • Sport Rights: Digital Deals for the Future of the Game – Integrating New Revenue Streams through Multi Screen Date – Adam Good, Director of Media & Content, Telstra Media
  • The Economics of Producing Content for Today’s Market & Investing in new Platforms – Chris Hilton, Executive Producer, Essential Media & Entertainment
  • The World Cup Live Sports Broadcasting to Multi Screens – Marshall Heald, Chief Digital Officer, SBS Australia
  • Native Advertising Channels – Matthew Kowal, Director Regional Marketing, Monster Energy Drinks, Europe Middle East  & Africa
  • Cross Platform Release Strategies – Rebecca Heap, Head of TV Strategy & Digital Products, ABC
  • Developing Winning Drama Series for Multi Platform – Guy Gadney, Founder, The Project Factory
  • Movies On Demand – Chris Flintoff, Founder & CEO, Neon Stingray

Register here and meet senior executives in Australia’s television industry, as well as those involved in content creation and distribution, multi-platform developers, technology suppliers, telecommunications and data specialists, researchers, programmers and marketers.

Please login with linkedin to comment

Campaig Good on ya mum

Latest News

RXP Group Launches ‘Making Happier Humans’ To Simplify Digital Transformation
  • Campaigns
  • Media

RXP Group Launches ‘Making Happier Humans’ To Simplify Digital Transformation

ASX listed RXP Group today launched their new positioning ‘Making Happier Humans’ to reduce the increasing complexity faced by a growing number of businesses wanting to deliver effective and meaningful customer experiences. RXP Group CEO Ross Fielding said: “It’s critical that digital consultancies focus on the people aspect of technology-enabled solutions. “Making Happier Humans is our commitment […]

BikeExchange And Saatchi & Saatchi Launch First Global Brand Campaign
  • Campaigns
  • Media

BikeExchange And Saatchi & Saatchi Launch First Global Brand Campaign

The world’s largest online bike marketplace, BikeExchange, will launch their first global brand campaign today to unify the business across ten markets around the world. The new campaign – Where the world rides – is led by a new brand film and has been developed in partnership with award-winning creative agency Saatchi & Saatchi, Melbourne […]

Finecast Appoints Nicole Turley As Client Consultant
  • Media
  • Technology

Finecast Appoints Nicole Turley As Client Consultant

GroupM, the media investment group of WPP, has announced the appointment of Nicole Turley to the Finecast Australia team. Finecast is the Addressable TV business launched by GroupM in October 2018. Nicole has been the chief investment officer for MediaCom for the past five years, most recently holding the title chief investment and growth officer. Nicole has […]

Revealed: Influencer Marketing Is Ineffective For Brands’ Online Ranking
  • Media
  • Technology

Revealed: Influencer Marketing Is Ineffective For Brands’ Online Ranking

Influencer marketing has risen to the forefront in recent years, particularly when harnessed with live video trends on social channels. Where previously celebrity endorsements were potentially only available to companies with larger budgets, influencers with blogs or social media presences are now present anywhere on the budgeting scale, and are more specific to any given […]

New App Help Agencies Make and & Share Creative Briefs
  • Media
  • Technology

New App Help Agencies Make and & Share Creative Briefs

With only 27 per cent of agencies declaring that their clients provide clear assignment briefings, the new Volve application offers a compelling solution to create and share briefs. Ad campaigns are never smooth processes, where all those involved in making creative briefs agree on every detail. In fact, they can become nightmarish feats. Agencies, companies […]

Fiftyfive5 & GalKal Merge To Create Independent Consumer Insights Company
  • Media

Fiftyfive5 & GalKal Merge To Create Independent Consumer Insights Company

Independent research companies Fiftyfive5 and GalKal will merge to create Australia’s largest and fastest growing, independent, insights-led consulting business. The combined business will have offices in Sydney, Melbourne, Auckland and Singapore, a team of 115 and more than 130 clients across 40 countries serving multiple industries including financial services, telecommunications, FMCG, media and entertainment, social […]

Starcom Rallies Adland To Help Lion Dairy & Drinks Raise $1M For Drought Relief
  • Media

Starcom Rallies Adland To Help Lion Dairy & Drinks Raise $1M For Drought Relief

Starcom Melbourne has helped rally a number of media partners to pledge their support and donate airtime and space to help Lion Dairy & Drinks raise $1 million. The funds will help dairy farmers impacted by drought in NSW, South East Queensland and Northern Victoria. Lion Dairy & Drinks’ “Be True Blue Farmer Drought Fund” […]

BBC Studios Announces First Australian Commission With SBS
  • Media

BBC Studios Announces First Australian Commission With SBS

BBC Studios has announced its first commission since setting up a production arm in Australia, with SBS ordering 85 x 30 minute episodes of TV’s toughest and most enduring quiz show, Mastermind. Synonymous with the catchphrase “I’ve started so I’ll finish” and the fearsome, black, spotlighted chair for its contestants, the series was announced by SBS […]

Surf Life Saving QLD & Romeo Digital Launch World-First Beach Safety Tech ‘Life-Fi’
  • Campaigns
  • Technology

Surf Life Saving QLD & Romeo Digital Launch World-First Beach Safety Tech ‘Life-Fi’

Digital innovation Life-Fi is set to save lives this summer by breaking down the communication barriers between surf lifesavers and international tourists. The new technology provides access to unlimited free wi-fi between the flags and enables beachgoers of different nationalities to receive live surf patrol instructions in their own language, without requiring app download. Romeo […]