ZenithOptimedia Melbourne has expanded its senior leadership team with the appointment of Katrina Stratton to the role of group business director.
Stratton is no stranger to the media industry, having worked extensively for the last twenty years on both media agency and media owner sides, most recently for News Corporation.
She said, “I’m delighted to be joining such a dynamic and passionate group who are so focused on building best-in-class relationships and maximising ROI for clients. I’m thrilled to be joining Nickie and the Melbourne team at such an exciting time.”
ZenithOptimedia Melbourne managing director Nickie Scriven added, “Katrina is extremely well regarded and she’s the perfect fit for our business. A natural born leader, her ability to inspire and motivate both her team as well as our clients will make her a huge asset to the business.
“I have no doubt her contribution to ZO and our leadership team will be instrumental in driving successful business, marketing and media solutions for our clients.”
Stratton will start on May 16.