Black Eyed Pea’s Will.I.Am To Launch Voice Assistant
Of all of the bands named after legumes or pulses, the Black…
Zenith Loses 20th Century Fox Account To Blue 449
Sure, that Coke story above came with a dash of gossip and…
ALDI Appoints New Media Planning & Buying Agency
We were too busy gambling and falling over to write this story…
Where Next For The 30-Second TVC?
Do you replace "Queen" with "TVC" in the Sex Pistols' "God Save…
Zenith Melbourne Appoints New Group Business Director
Shaun Harmour appointed Zenith Melbourne's group business director, NOT Sean Armour as…
JPMorgan Chase Hires Auditors To Examine ZenithOptimedia Relationship After ANA Report
Is this the beginning of the end or the end of the…
ZenithOptimedia Melbourne Appoints Katrina Stratton To Group Business Director
Police photographer with clear mugshot experience called in to shoot Katrina Stratton's…
Global Ad Spend To Hit $US579 Billion In 2016: ZenithOptimedia
Contemplating a career change? Well, don't go anywhere as things are on…
Blue 449 Expands Into Hong Kong
Blue 449, part of the ZenithOptimedia group, has opened its ninth network…
Aussie Ad Market to Grow Just Three Per Cent In 2016 With Mobile & OOH The Big Winners
Which sector's set for a big 2016? Which one's looking a little…
Global Ad Market To Remain Sluggish But Digital Set To Dominate
Three global studies released this week into media spends for 2016. Here,…
Nine’s Matt James Returns To ZenithOptimedia, As CEO Ian Perrin Moved To Internal Role
Matt James returns as new boss of ZenithOptimedia as current CEO Ian…
ZenithOptimedia Acquires FirstClick Consulting In Australia
ZenithOptimedia, part of Publicis Groupe, acquired performance marketing agency, FirstClick Consulting.
Andras Vigh Appointed Global CEO Of ZenithOptimedia’s Blue 449
The new media comms network launched by ZenithOptimedia has snagged a new…
ZenithOptimedia Throws Down Fitness Gauntlet To Melbourne Media
ZenithOptimedia staff are hitting the treadmills in this fitness competition.
OMD’s Got Talent, Wins Agency Showdown
OMD has again taken out first place in oOh!’s Melbourne Agency Showdown,…
Publicis Worldwide And ZenithOptimedia Launch Drugstore
New Innovations and Startup Consultancy
OMD Nabs Former ZenithOptimedia Director To Head Its Macca’s Account
OMD has used a large hook-like device to lure ZO's Jon Betts…
For Mainstream Media, New Stats Show There’s Still A Long Way Left To Fall
Claims by print media bosses that digital's no longer a threat aren't…
Starcom MediaVest & ZenithOptimedia Join Programmatic Forces
Two big guns are teaming up to storm the rest of the…
New Report Predicts Emerging Marketing Trends For 2015
An emerging marketing trends report says video, scents and fragrances, and "geotainment"…
ZenithOptimedia Wins Members Own Health Funds
ZenithOptimedia Melbourne is the media agency behind the launch of Members Own…
ZenithOptimedia Hires New Data And Analytics Director
ZenithOptimedia has announced the appointment of Rebecca Sharpe to a new role…
Millennials: Understanding Consumer Happiness Is Critical To Brand Engagement
Global study reveals Millennials’ profoundly different approach to achieving happiness. Brands, know…
Qantas Straps OMD Into Media Seat
Qantas has handed its media buying business to OMD at the expense…
ZenithOptimedia Melbourne Hires Strategy Director For 2015
Tim Beveridge has been appointed to the newly created role.
Global Adspend To Jump 5% in 2015
ZenithOptimedia’s Advertising Expenditure Forecasts predict an uptick in the new year.
Has Data Really Helped Us Understand Aussies Better?
Data churn is huge but ZenithOptimedia's Luisa Howard says the industry has…
GroupM Wins Nestlé Account
MEC will take charge of the Australian media business and MediaCom will…
Transforming TV Advertising For An Online World
The jury is still out on whether social media integration is really…
Digital Advertising Tech Will Drive Adspend Growth Says ZenithOptimedia
ZenithOptimedia's new Advertising Expenditure Forecasts report is out - global ad market…
ZenithOptimedia & VCCP Launch First Campaign for Appliances Online
John Winning, CEO and founder of Appliances Online, says this is the…
ZenithOptimedia Appoints Melbourne MD
Nickie Scriven takes on the role after holding senior positions at NAB…
Jeff Goodby Joins the Line Up for AANA RESET Conference
He joins Belinda Rowe from ZenithOptimedia and Ronni Khan, CEO of OzHarvest…
Appliances Online Appoints VCCP and ZenithOptimedia
The media and creative agencies will drive brand awareness for the online…