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Reading: me&u Appoints Clementine Churchill To Head Of Marketing
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B&T > Marketing > me&u Appoints Clementine Churchill To Head Of Marketing
Marketing

me&u Appoints Clementine Churchill To Head Of Marketing

Staff Writers
Published on: 24th June 2021 at 2:40 PM
Edited by Staff Writers
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me&u, Australia’s first and leading mobile ordering and payment platform, has appointed Clementine Churchill as Head of Marketing as they continue to drive rapid growth and expansion in Australia and new international markets.

A highly experienced marketing leader and recognised industry thought leader, Churchill joins me&u from My Muscle Chef, one of Australia’s top rated ready meal delivery brands where she led the business through 700 per cent growth, private equity investment and multiple integrated marketing campaigns. Prior to that she was at Arnott’s Group, one of the largest food companies in the Asia Pacific region.

Churchill said, “I’m thrilled to join me&u at such a momentous time in the company’s history. Founder Stevan Premutico is passionate about the role that technology must play, not just in the immediate recovery of hospitality, but in its long-term prosperity. I am inspired and energised to be part of a team so committed to building a better future for the industry”.

“My focus will be on creating exceptional and seamless in-venue dining and drinking experiences, supporting our venue partners in growing their businesses, and rolling out me&u’s vision globally,” she continued.

Skilled in building brands and driving profitable growth and major change initiatives, Churchill brings her commercially minded creative thinking to me&u. Her strength in building and maintaining relationships with partners and collaborators, managing new product development, project delivery and campaign execution, will help enhance me&u’s position as the industry leader in Australia and beyond.

Launched in 2018 by founder and CEO Stevan Premutico, me&u was created to transform the traditional menu and build the smartest menu on the planet – not just a digital menu, but one that is intelligent, personalised, and tailored to the ordering experience for both the customer and venue.

Since then, me&u has experienced significant growth in the Australian market, forging partnerships with ALH, Merivale, Solotel, Howard Smith Wharves, and Portsea Hotel.

Premutico added, “Clementine is an inspiring addition to our leadership team, bringing impressive experience to help fuel our growth both here and internationally. She shares our obsession for elevating the customer experience and creating a future where the industry is materially better and more sustainable than the one we know today”.

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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