Hotels.com goes nostalgic
Hotel booking site Hotels.com has launched a new ad campaign, taking a nostalgic look at our love of holidays.
The campaign, by Host, features the voice of Aussie comedian Sam Simmons.
Katherine Cole, marketing director at Expedia-owned Hotels.com, said: “This newly launched campaign showcases our scale and expertise in a fresh way whilst reinforcing why we are the perfect travel ally for Australian travelers.”
Suzy Shaw, CEO at Host, added: “The challenge in this market is to create top of mind awareness and that’s what we’ve set out to do for Hotels.com.”
The campaign will run on TV, online, print and inflight videos.
http://www.youtube.com/watch?v=Py5-XKL30Yg
CREDITS:
Client: Hotels.com; marketing director: Katherine Cole; agency: Host
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