“From A to Double ‘D’, we want Australians to check ’em regularly”: Aussie Confectionery Brand Partners With National Breast Cancer Foundation

The Media Store has won the Melbourne Royal Show media account following a competitive pitch process. Lead image: Stephen Leeds and Jacquie Alley. The Melbourne Royal Show is Victoria’s largest annual community event celebrating agriculture and regional life. It is held over 11 days during September and October at the Melbourne Showgrounds and has been […]

Toby Jenner, global CEO of Wavemaker and now the global president of GroupM clients, said that the “power of people and teams” make the good times good, and will see the holding company’s agencies and clients through tough times. Speaking to B&T’s Greg ‘Sparrow’ Graham, Jenner explained what his new role will entail and what his […]

RyanCap’s data and technology specialist, Foxcatcher, unveiled a new partnership with InMobi. This collaboration aims to refine media planning and activation with an SPO and audience match integration. The collaboration leverages extensive strategic data alliances and first-party audience data powered by Foxcatcher proprietary tools, FoxID & Worldview, supported by InMobi’s always-on audience segments. Lead image: […]

From the creators of Brookiefest comes the inaugural Taste of Brookie – a celebration of the local flavours of the artisans in Brookvale’s maker’s precinct with savoury bites and delicious pints and spirits. Taking place from Friday, May 24th, to Sunday, May 26th May, with all the cellar doors rolling up their doors so you […]

Dennis Merchant OAM, a pioneer of Australian independent media buying, passed away yesterday at age 82. Truly ahead of his time, Merchant started the first independent media buying agency in Australia in 1974. Merchant and Partners was a powerhouse media business initially representing smaller indies that didn’t have the media scale or clout of some […]

Gravity Media confirmed details for the global coverage of this year’s Crankworx Cairns. Gravity Media Australia will deliver the international broadcast technology and production outcome for Crankworx Cairns, the world’s largest mountain bike festival, from 22 to 26 May. Coverage of Crankworx Cairns will be delivered across Red Bull TV. Crankworx, a four-day festival of […]

connecting plots has announced Craig Page as the new Strategy Partner as Tim Collier departs to pursue new opportunities. Lead image: Craig Page, strategy partner, Connecting Plots. Craig Page, esteemed integrated strategist and founder of strategic consultancy WeirdWorks, joined Connecting Plots as a strategy partner to lead the company’s strategic services. Page, who founded WeirdWorks […]

Louis Vuitton launched a new iteration of its storied ‘Core Values’ campaigns, captured by Annie Leibovitz. The campaign featured Roger Federer and Rafael Nadal as they ascended to the summit of Italy’s Dolomites mountain range. The tagline reads, “There are journeys that turn into legends”. 3,000m high, Nadal and Federer are seen not as competitors […]

This International Biodiversity Day, ANP| WWF and BAR Ogilvy are reinforcing the importance of ‘The Endangered Typeface’ campaign to “protect all animal life”. When talking about the 6th mass extinction, can you really tell the difference a year makes? With the endangered typeface, a living font created in 2023 in a partnership with Associação Natureza […]

On Tuesday, 21 May, the Advertising Council Australia (ACA) will host an all-industry webinar to reveal the findings of the second Create Space census. Close to 2,500 professionals from advertising, media, and marketing participated in the anonymous census in November 2023, providing an updated picture of the industry’s demographics and experiences of diversity, equity, and inclusion. […]

Kieran Moore is one of Australia’s most experienced public relations leaders, having most recently served as the CEO of public relations, government relations, experiential and design for WPP AUNZ, following a six-year stint as the CEO of Ogilvy PR. Now as the director and principal at comms and reputation management consultancy Brangwin and Moore, which […]

Following global expansion and continued strong local demand Zitcha appointed Josh Forsyth as APAC sales lead. Lead image: Josh Forsyth, sales lead, Zitcha. Australian-headquartered Zitcha, which operates across four continents in countries including the US, UK, Canada, New Zealand and South Africa, is looking to Asia as the next major emerging retail media market. In […]

Special PR has been added to Moët Hennessy’s roster of communications agencies in New Zealand following a competitive pitch. Special PR will be responsible for integrated communications for Moët Hennessy across its luxury brands, including Cloudy Bay, Whispering Angel, Veuve Clicquot and Glenmorangie. The scope of work includes media relations, influencer marketing, content creation, events […]

They say Olympics is more aspirational & Paralympics is more inspirational, but B&T is here for goalball & murderball.

A top showing saw Australia ranked fifth globally, well above our friends over the Ditch.

Are you or someone you know a bibliophile? That's a lover of books & not an 80s paper filing system. Read on here.

Love travelling to Kuta to watch the lads from the Currawong Goannas footy club whoop it up? Travel Guides is a must.

Sure, on the surface they pretend to despise us, but this news offering proves the Kiwis love of all things Australian.

Aside from this absolute cracker of a headline, Think HQ's Blake Mason piece is very important.

Posted 22 hours Ago

Opinion

by B&T Magazine

Cinema advertiser Val Morgan announces partnership with data platform Audigent. Neither commenting on the new Mad Max.

The Paris Games are a mere 64 days away. Let this ad be the trickle before the Olympic ad storm.

Missed AANA RESET or worse, accidentally doze off during said conference? Relive the highlights again here.

Nine names Nikki Rooke as Richard Hunwick's successor. Yet to politely mention the boxes in Richard's former car spot.

As the weather cools, probably more of us are thinking about a Guinness. Especially those of us with constipation.

Here's a top initiative recognising Indigenous businesses. Yet kangaroos remain un-thanked for their tireless work.

Hate your bank? Why not take the debt, poor credit record & maxed out Visa over to the friendly folk at Bendigo.

Is the downside to driving a Mercedes-Benz van that all the other delivery drivers think you're a bit of a wanker?

News Corp launches a new campaign to show the importance of Indigenous Australians to the sports we all love.

Mark this as opinion, but surely the greatest advertisement for living in the regionals is living in Sydney?

This list of most nominated agencies for Cairns Crocs comes from lots of hard work & a shimmy of sassy showboating too.

Matt Evans says "yes" to the Optus gig at UM but not before saying "no" to his previous employer asking him to stay.

New study reveals written news reaches 97% of the population. The other 3% still think Bob Hawke's the prime minister.

Top Gear features the cars you could never afford to drive. It's a bit like the bogan's Gourmet Traveller, really.

Nine's Richard Hunwick calls time after 15 years. Hoping for a last trip to the Olympics before getting the gold watch.

B&T happy to support the Musicians Making A Difference initiative. Particularly any that encourages more Watusi.