The series return of Anh’s Brush With Fame (featuring the venerable Lisa Wilkinson) has done the goods for ABC with 685,000 metro views tuning in, according to OzTAM data.
It couldn’t top Nine’s Ninja Warrior, however, which came out swinging with 837,000 viewers. Meanwhile, Seven’s The Chase did 644,000 and 10’s Bachelor in Paradise did 521,000.
In terms of primary channel share, Nine won with 22.8 per cent, Seven did 15.5 per cent, ABC did 14.2 per cent, 10 came in with 11.2 per cent, and SBS did 5.1 per cent.
Here’s how the rest of the night ran.
News did 1.18m, Home and Away did 600,000, America’s Got Talent did 311,000 and Sunrise did 269,000.
News did 1.10m, ACA did 728,000, and Hot Seat did 570,000.
The Project did 564,000 and 10 News First did 421,000.
Over at the ABC, news did 878,000, 7.30 did 712,000, and Shaun Micallef’s On the Sauce did 540,000.
All channels share
Nine came in first across all channels with 31.5 per cent, Seven followed on 24.1 per cent, 10 did 17.3 per cent, ABC enjoyed 18.6 per cent, and SBS did 8.5 per cent.
Demographic breakdown (all channels)
- Nine – 33.7 per cent
- Seven – 21.0 per cent
- 10 – 24.2 per cent
- 10 – 29.1 per cent
- Nine – 28.8 per cent
- Seven – 23.0 per cent
Advertising has a rich history of being daring. From DDB’s 1960 Lemon ad for Volkswagen, to Salvador Dali designing Chupa Chup’s logo in 1969, to Droga5 pretending it was making a new Crocodile Dundee movie for Tourism Australia, the creative we crave dare to stand out! So, tomorrow B&T has teamed-up with our good friends […]
One of Australia’s largest groups of privately-owned public relations and marketing agencies has rebranded under one name, The Recognition Group. The group is comprised of three separate agencies: Recognition PR; Outsource and Write Away Communication. The Recognition Group is owned by Liz Marchant [feature image] and Adam Benson, employs 31 full-time staff members and supports […]
Premium mixer brand Fever-Tree has launched its largest advertising campaign in Australia to date via indie agency New Colony. With summer on the horizon, Fever-Tree’s latest campaign encourages consumers to ‘mix with the best’ with new messaging that reinforces its brand promise as a premium, high quality mixer complementing light and dark spirits. The out-of-home […]
Frameplay today announced its first global integration with Magnite to provide advertisers with the ability to buy intrinsic in-game advertising programmatically. The combination of Frameplay’s software developed for in-game advertising and Magnite’s scale and experience in programmatic technology across any format and screen provides advertisers with greater access to engaged audiences. Current RTB programmatic capabilities […]