March was chock-a-block full of big calendar moments. From local events like #MardiGras40 and #GoWinx, to big international occasions like #IWD and #Oscars2018, brands leveraged these moments to engage with Twitter users across Australia.
Here are the top 10 brands that dominated on Twitter in the month of March:
The Australian Antarctic Division hatched a great plan to give Twitter users the real Emperor Penguin egg-sperience!
#Penguin #selfie offers bird’s eye view of life in Antarctica! Curious Emperors have been captured on film at the Auster Rookery near Australia’s Mawson research station by expeditioner 📷 Eddie Gault pic.twitter.com/MYle5Fshc7
— Antarctic Division (@AusAntarctic) March 8, 2018
On International Women’s Day, Apple Music took the chance to highlight the top 20 women streaming music right now.
— Apple Music (@AppleMusic) March 8, 2018
7Olympics stuck the landing with another stunning highlight reel performance from #PyeongChang2018. It’s 10s all ’round from us at Twitter.
111.68 how do you beat that! #JPN Yuzuru Hanyu
— 7Olympics (@7olympics) February 16, 2018
The fin-teresting tail of love between a fish-man and cleaning lady. How could we not be entertained?
Own the year’s Best Picture. Watch The Shape of Water now on your favorite Apple devices.
— iTunes (@iTunes) March 5, 2018
Emirates took the chance on IWD 2018 to showcase its incredible line-up of all female staff facilitating a flight to San Francisco.
Watch us operate a ‘Superwomen’ @Airbus A380 flight to San Francisco in celebration of International Women’s Day. EK225 brought together 75+ women colleagues led by Captain Patricia Bischoff from Canada, First Officer Rebecca Lougheed from UK & Purser Weronika Formela from Poland pic.twitter.com/dW8vyH7mpK
— Emirates Airline (@emirates) March 6, 2018
With a behind-the-scenes look at the last movie in the Fifty Shades trilogy, Universal Pictures reminded us of the laughs that accompanied the lust during filming.
— Universal Pictures (@UniversalPicsAU) February 13, 2018
The TAB celebrated Winx’s 23rd win on the trot. This mare ain’t horsing around!
Special, special, special!
— TAB (@tabcomau) March 3, 2018
Bringing the #MardiGras40 to the world, SBS live-streamed the entire parade, in all its fabulousness!
Gearing up for the Commonwealth Games 2018, Channel 7 hyped-up local swimming hero Emily Seebohm’s performance at the Australian trial events.
Success for @emcbomb!
— 7CommGames (@7CommGames) February 28, 2018
At an age where most of us were all still worrying about school dances, Red Garard won gold at the 2018 Winter Olympics! Incredible.
— Oakley (@oakley) February 12, 2018