WARC: Aussie Agencies Rank 5th In Global Study; Saatchi & Saatchi Melbourne Voted 10th Most Creative Agency

WARC: Aussie Agencies Rank 5th In Global Study; Saatchi & Saatchi Melbourne Voted 10th Most Creative Agency

WARC has released its global rankings featuring the most awarded campaigns and companies in the world.

Compiled by WARC, the international marketing insights company, the Creative 100 Ranking is produced by combining the results of the industry’s most important global and regional creative award shows tracked throughout 2021. The awards tracked are determined by a worldwide industry survey and in consultation with the WARC Rankings Advisory Board.

The top 10 most highly ranked campaigns and companies in the 2022 WARC Creative 100 are:

David Tiltman, SVP, content, WARC, said: “The top campaigns from the Creative 100 Ranking show how marketers are increasingly trying to highlight untold stories. Many give a voice to sections of society that may not have been properly represented in the past – for example, #wombstories and The Bread Exam focus on women’s health and the conversations around it. We’ve also seen campaigns addressing the LGBTQIA+ community’s need for individual recognition, amplifying the voices of Black youth, and showing the danger that Mexican journalists face daily. All explored important issues that have historically been ignored.”

 

 

 




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