Outbrain Snatches Chris Oxley From Foxtel Media
Outbrain has appointed Chris Oxley as the country manager for Australia, New Zealand, and Singapore.
Bringing over 18 years of experience in digital media, Oxley will lead the charge in driving the expansion of Outbrain’s advertising business across ANZ and Singapore. In his role, Oxley will oversee the development and implementation of Outbrain’s commercial strategy along with driving new business opportunities to accelerate revenue growth across the region. His responsibilities include building and maintaining strategic partnerships, amplifying Outbrain’s value proposition, and managing the Outbrain sales teams.
Most recently, Oxley was national head of digital sales for Foxtel Media, where he launched Programmatic TV and led the team to commercialise advertising on the streaming platform Binge. Prior to that, he had successful tenures at Yahoo and BSkyB, which have contributed to Oxley’s deep understanding of ad tech platforms, programmatic advertising and data-driven marketing.
“Outbrain has quickly become a leader in digital media, connecting advertisers with premium audiences in contextually relevant environments. I’m thrilled to have this opportunity to lead the ANZ and Singapore teams, solidifying our role as the primary engagement partner for some of the world’s top digital media companies,” Oxley said.
Oxley will report to Amrita de la Peña, managing director APAC, based in Singapore. “Chris is a best-in-class sales leader. He leads from the front and has a remarkable track record of empowering sales teams to surpass their targets. He possesses extensive expertise with a passion in digital media and he strives to build an incredible sales team who are just as passionate as he is,” said de la Peña.
In this newly created role, Oxley will lead and elevate Outbrain within key markets of ANZ and Singapore, establishing and nurturing pivotal relationships with high-level agency holding companies. de la Peña continued: “Chris was selected for his visionary mindset, strong relationships in-market, and successful track record of leading high performing teams. We are thrilled to welcome Chris to Outbrain at this exciting time of growth.”
The appointment is effective immediately.
Please login with linkedin to comment
OutbrainLatest News
Inside NGEN: Seven’s Rachael Everett On What We Can Learn From Sport
In this month’s monthly column with NGEN, the MFA’s training program for media professionals with less than five years of experience, Seven’s sales executive Rachael Everett shares the lessons we can learn from sport, and how key sporting moments can help give perspective to our own lives. When people query my immense passion for sport, […]
Cairns Crocodiles The Work: Changing the World Campaign Presented By Pinterest
No one would work in this industry if we did not believe that a good campaign has the power to change the world. With less than a month to go until the first ever Cairns Crocodiles Awards ‘presented by Pinterest’ we wanted to shine a light on the incredible entrants who are achieving good with […]
Nine And Magnite Strengthen Partnership To Boost 9Now
Nine and Magnite, the largest independent sell-side advertising company, today announced they have strengthened their partnership, with Nine adopting Magnite’s SpringServe solution to manage delivery and mediation of its programmatic demand on Nine’s BVOD platform, 9Now. 9Now features some of Australia’s most-watched programs and sporting events including the NRL, Australian Open, Married at First Sight […]
Cricket Australia Appoints Special As Creative Agency For Men & Women’s International Series
Special has won the Cricket Australia business for the upcoming marquee Men & Women’s International Series. The agency won the business following a competitive pitch process. Special has been tasked with creating a unifying idea for the international series that not only drums up excitement but enhances its role as a must-attend event during the […]
‘Do I want Kids?’ – Laura Henshaw Asks Just That In Latest Podcast
It’s a question rarely posed in public: do I want kids? It’s also one that Laura Henshaw from the highly successful LiSTNR podcast KICPOD co-hosted with Steph Claire Smith, is pondering. (Lead Image: Laura Henshaw and Dalton Henshaw) After raising the subject on a recent KICPOD episode to overwhelming support from people across the world, Laura has recorded a limited series podcast with […]
R/GA Australia Appoints Marie Conley As Executive Strategy Director
Creative innovation studio R/GA Australia has appointed Marie Conley to the role of Executive Strategy Director.As brands look for new opportunities at the intersection of creativity and technology, Marie will draw from her UK experience with large scale, regions and budgets to identify fresh paths for growth and innovation.
Zenith Australia Hires Penny Shell As Strategy And Product Lead
Publicis Groupe’s media agency Zenith has hired one of the country’s most experienced product and strategy leaders, Penny Shell, to the newly-created role of chief strategy and product officer. She has been tasked with overseeing strategy, planning and product capabilities across the business. Zenith said the strategy, planning and product capabilities form the ‘imagination’ part […]
‘It Takes a Village’: New Industry Support Group For Working Parents Launches
'The Village,' the first association dedicated to supporting working parents in the Australian media industry, officially launches today. Designed as a nurturing community for industry professionals who are planning a family, expecting, or already caring for children, The Village redefines support, connection, and advocacy for working parents, and is aimed at fostering successful and sustainable careers within the industry.
Belinda Rowe Unpacks The Forces Of Discrimination That Lead To A Lack Of Diversity In Leadership Roles
Belinda Rowe is a force to be reckoned with. An independent non-executive director working across ARN Media and Sky New Zealand, a former managing global partner at Publicis Worldwide and a mentor for The Marketing Academy, just to name a few. Rowe is also a passionate campaigner and advocate for women through her membership of […]
Marketing From The Cockpit: How Creativity Transformed AB InBev From A Brand Buyer Into A Brand-Building Powerhouse
Anheuser-Busch InBev (AB InBev) VP of global brands, Richard Oppy, explains how in just five years the marketing function turned the world’s largest beer buyer into the upper echelon of brand builders. Ab InBev has been cleaning up at Cannes and the Effies lately, while driving record levels of organic revenue growth. And, all of […]
Cebu Pacific Launches Campaign To Showcase The Philippines As Major Destination For Aussies
In case you needed another reason to visit the Philippines.
Elon Musk’s X Corp Defeats eSafety In Federal Court
Is it just B&T or is Elon Musk slowly morphing into Darth Vader minus the chokehold?
TV Ratings (12/05/2024): Framer Brings Home The Bacon
Lovelorn famers continuing to do good TV numbers. As desperate roof tilers & abattoir employees say "what about us?"
Starcom Pips PHD & Kaimera To Win Gold At Nine’s Agency Games – Check Out All Of The Photos And Coverage Of The Event
Starcom proves the top agency at Nine's Agency Games. Thankfully, no one has asked for urine testing either.
Zitcha Solves In-store Retail Media Measurement With Game Changing Venvee Partnership
Does your in-store retail media measurement resemble a kitchen draw with the screwdrivers & plastic bags? Help is here.
Menulog Delivers More Beef Than Drake and Kendrick Combined, Via Thinkerbell
This "more beef" ad could have also used William & Harry, Oasis, and Bruce Lehrmann & just about everybody.
Komo Tech Announces Landmark Partnership With Fanatics Events To Revolutionise Live Event Experiences
This partnership promises to "revolutionise live event experiences". Hopefully it doesn't alert any sniffer dogs too.
SCA “Disappointed” After ARN and Anchorage Capital Withdraw Takeover Bid
ARN's bid for SCA trips up at the final hurdle. It's also unclear if other states will have to suffer Kyle Sandilands.
About Bloody Time – News.com.au Campaign Secures Win For Endometriosis Sufferers
News.com.au puts aside its passion for 'China set to invade' & overcharging Sydney cafe articles to do some real good.
Fast 10: B&T Talks Brand Rituals, Keeping It Fresh And DE&I With Affinity Media’s Angela Smith
B&T's probing Fast 10 is so quick it's liable for double demerit points on public holidays.
FriendlyJordies Journalist Calls The Police After Allegedly Being Informed Of Gangland Threats By ABC Reporter
What's better than a Walkley Award for journalism? Getting a hit put out on you by a Sydney underworld drug gang.
Two Iconic Brands Seal The Deal With Exclusive Strategic Partnership
Wonderfully, a horse turned up for this press photo. Better again, everyone went home with some manure for their roses.
JCDecaux Wins Tender To Retain Sydney Airport
Shopping at airports has always been a paradox. On one hand there's the duty-free, on the other there's $24 schooners.
QMS Adds Hills Shire To Sydney Network
Forget the hills being alive with the sound of music, as Sydney's Hills district comes alive with new outdoor.
Taboola Targets Large Advertisers With Taboola Select
Taboola unveils its new Taboola Select offering. It's a lot like diet vanilla Coke without any aspartame risks.
Enigma Appoints Ren Frise As Director
Ren Frise sounds like one of the cooler characters in the new Star Wars films. Alas, he's all the more earthbound.
Imran Masood Named As VP AUNZ at DoubleVerify
DoubleVerify continues with the insidious scourge of American job titles, as Imran Masood named VP of APAC.
OMD Brisbane Announced New Leadership Team After Rob Swinton Departs After 20 Years
A good time to go for the best desk in the office as OMD Brisbane announces reshuffle.
“Get Sh*t Done”: QMS’s Tennille Burt On The Importance Of A Consistent & Impactful Leadership Style
We can all buy into Tennille Burt's "get shit done" mantra. Yet, it never seems to work when trying to put laundry away.
Cairns Crocodiles The Work: Healthcare Sponsored By Alternaleaf
Every so often the mighty advertising industry uses its powers for good. This is one of those times.
ThinkNewsBrands To Play A Major Role At CMO ANZ Summit
I think we can all agree that being front and centre is a better place to be than back and off centre.
TV Ratings (09/05/2024): Carlton Beats Melbourne In Nail-biting Win
We venture a bet that viewers had no nails left by the end of this game!
Woolies And Suncorp Marketers On Why Brands Are Investing BIG In Netball
Brands finally understanding the potential of netball in Australia. And that's despite the Matildas' ongoing efforts.
Apple Apologises For ‘Tone Deaf’ Culture Crushing iPad Ad
AI may be the route to a smarter & efficient humankind, but for most of us it means "Shit, I'm going to lose my job!"
TEG Group Nabs Belinda Shaw From Boral
Belinda Shaw certainly not shy of challenge as she shifts from a cement firm over to a ticketing one.
NBL Slam Dunks New Network Ten Broadcast Deal
Do you think shooting hoops would be a better use of your spare time than drinking heavily? Discover the truth here.