Make Your CX Stand Out From The Competition

Business and technology concept.
SHARE
THIS



In today’s digital world, Customer Experience (CX) is a top priority for any business. Customers now expect a seamless and personalised experience that is fast and delivered at scale.

Offering customers a poor experience, therefore, is a surefire way to turn them away and can ultimately hurt a business’s bottom line. Additionally, if brands are unable to meet customers in their preferred channels, they risk being left behind.

With this in mind, it’s important these businesses are constantly evaluating the CX they are offering and looking to make improvements wherever possible.

To help navigate the complexities of digital transformation and CX, global technology firm SAP is offering a free virtual content experience via the SAPPHIRE NOW event, which is taking place from June 21-24.

The SAPPHIRE NOW event will feature a dedicated CX Track featuring top brands such as:

Invacare, Corporation, Vedanta, Burberry, Bridgestone, Tally Weijl Trading AG, smart Europe GmbH, South Shore Furniture, Hindustan Zinc, Gloria Jeans, Hillyard, Toyota Material Handling, Gordon Food Service, GEA Group, & Cognizant.

There will also be featured Australian brands, including IDP Education and Laminex.

Attendees will have the opportunity to hear from industry leaders and find out how they can improve their own digital transformation efforts in the CX space and ensure their customer experience stands out for the right reasons.

SAPPHIRE NOW will showcase a number of key pillars, including:

  • Creating personalised experiences in a ‘Commerce Everywhere’ environment
  • Why customer data platforms are critical
  • Boosting revenue by connecting with every customer
  • Delivering superior CX while supercharging growth and resilience
  • Using intelligent engagement and next-gen e-commerce to connect, sell and improve customer lifetime value

It will not just be the CX Track on the agenda at SAPPHIRE NOW. Finance, HR, Industries, IT, Midmarket (SMB), Procurement and Supply Chain will all have dedicated tracks during the event.

Find out more about the SAPPHIRE NOW CX Track here.

Learn about the entire SAPPHIRE NOW event here.

 

Please login with linkedin to comment

Customer Experience sap sapphire now 2021

Latest News

Eyeota Enhances Reach And Targeting Precision For RDA Research
  • Marketing

Eyeota Enhances Reach And Targeting Precision For RDA Research

Leading Australian market research data brand, RDA Research, provides actionable consumer intelligence to help businesses inform decision making and growth strategies. RDA Research wanted to make its unique consumer data available for addressable digital targeting and required a data onboarding partner to help activate their data in an online environment.

Enthral Strengthens Journalistic DNA By Hiring Channel 7 Reporter Sean Sowerby
  • Media

Enthral Strengthens Journalistic DNA By Hiring Channel 7 Reporter Sean Sowerby

Storytelling agency Enthral has appointed Channel 7 reporter and sports presenter Sean Sowerby as its new senior PR and content manager in Melbourne. Sowerby (pictured) started his award-winning career at 3AW before spending more than 15 years in television. Enthral founder and manager director, Cameron Smith, spoke of the significance of Sowerby joining the agency. […]

Blis Puts Its CEO In The Desert In Clever New “Data Drought” Ad
  • Campaigns
  • Technology

Blis Puts Its CEO In The Desert In Clever New “Data Drought” Ad

Ever since Google first announced it would be getting rid of third-party cookies on Chrome, digital advertising businesses have been actively sharing their plans for life after cookies. And now programmatic advertising company Blis might have come up with the most creative way to get the message across, in a new video which sees company […]

Agency Icon Sweeps The SABRE Awards
  • Marketing
  • Media

Agency Icon Sweeps The SABRE Awards

Integrated Melbourne agency Icon has taken top honours in the 2021 SABRE Awards, winning the coveted Australasian Consultancy of the Year for 2021 along with a host of category and craft awards. Icon led a large field of Australian agencies with a total of three major and seven minor awards, including gold in the cause-related […]

Former Agency Execs Launch Car Service Summon
  • Marketing
  • Media

Former Agency Execs Launch Car Service Summon

Former agency executives Tim O’Neill and Tim Fouhy have launched the auto technology startup Summon. Australia’s first full e-commerce service for prestige cars. O’Neill and Fouhy both founded Reactive, a digital agency, which was bought by Accenture in 2016. Following the deal, O’Neill and Fouhy ended up leading the company’s digital marketing arm, Accenture Interactive before […]