Outdoor advertising industry told it’s time to see the light

Don’t be basic. Think creatively and you shall reap the benefits of Cannes in Cairns. “We want brands!” “We want the CMOs!” We heard you and we acted. The content slate at this year’s Cannes in Cairns, presented by Pinterest, is packed to the rafters with some epic brands and top marketing talent. But that’s […]

Self-professed nerd and one of four top Cannes in Cairns, presented by Pinterest MCs, Keeva Stratton has a front-row seat to some fascinating minds and fierce debates. But who should you put on your must-see, must-hear list? Here, B&T grabs five with the Quip agency founder, who will be helming the lecture in the Rainforest […]

Did your office not make the list? Make sure your boss shouts at least two schooners at office drinks come Friday.

Want to know who the Grandest of the Grand Poobahs in the industry are? Look no further than this exhaustive list.

Posted 19 hours Ago

Recommended

by B&T Magazine

B&T thoroughly enjoyed the Ramses exhibition at The Australian Museum, despite thinking we were going to the Archibald.

Last night's TV saw horny farmers beat Lego nerds, who beat fame-obsessed home cooks, who beat a chap with a large fish.

B&T always happy to promote the excellent work of the Starlight Foundation. Less so the Starfish Fanciers Foundation.

There are so many Amazon couriers visiting B&T headquarters at the moment our office dog doesn't know who to maul first.

McGregor set to lead cultural competency and safety at VML Wellington in important new gig.

Abel's CEO talks lessons learned from the agency's first five years. Including staff nicking all the Nespresso capsules.

Posted 20 hours Ago

Opinion

by B&T Magazine

Who can stop Kyle & Jackie O's indelible march into Melbourne radio? Is Peter 'Moony' Moon waiting by the phone?

Not only does drinking vodka make you cool like these dudes, it also has great weight loss properties for the bone idle.

Does the collapse of yet another budget airline hark back to a gentler time of 17 hours spent on a Greyhound bus?

Trinity P3's Ellie Angell says agencies are overusing the word unique. You could add omnichannel & holisitic to that.

Posted 21 hours Ago

Opinion

by B&T Magazine

Ex-adlander Anne Gately has penned a tome to skin cancer. Which is a handy reminder to check your moles, people.

Danni Wright takes up Mamamia's strategy reins with a feng shui expert called over positioning of office chaise lounge.

The IAB's Jonas Jaanimagi calls for more specialisation in adtech. Meaning you'll understand it less than you already do.

Rumble has recruited Renee Park as one of its new sound designers. And it's only right to make some noise about it.

Adland's often lampooned for never going further west than Surry Hills. So this Parramatta news is welcome indeed.

The Company We Keep announces new hires. Here's hoping it doesn't impact the RBA's interest rate decision.

Warning - this headline comes with some obscene bragging. Much like the B&T editor's 5/8 in the weekend footy tipping.

Who won the battle of the big guns - Lego or Farmer Wants A Wife? One thing's for sure, it wasn't Great Train Journeys.

Nielsen Ad Intel data has revealed that the travel and tourism industry spent more than $153 million on advertising in Australia in Q1, 2024 – an increase of 8 per cent from the previous quarter, with TripADeal the biggest spender, followed by Virgin Australia, then the Flight Centre-owned Ignite Travel. As many Australians return from […]

Integral Ad Science tossing up over the mahogany or teak frame after being awarded TRUSTe Responsible AI Certification.

B&T's noms for AWARD Hall of Famer includes Louis The Fly, Chums' talking Scottie dog & Mumbrella's coke dealer.

Havas Red wins PagerDuty's PR. And judging by B&T having to Google PagerDuty, it could probably do with some help.

The Advertising Council unveils date for its census results. Hey, why not coincide it with an office lamington drive?

If there's anyone B&T loves to chat to, it's fabled marketer Fernando Machado. Although the 5am time difference sucks.

B&T fast regretting that poncho we just bought, as it appears the puffer jacket returns as winter's hottest trend.

If this legal stoush boils down to who can afford the better lawyers, B&T's backing Mr Musk every single time.

Vivid isn't about freezing your arse off while looking at lights on a wall, as you'll learn with this Amy Poehler news.

Work in marketing? Does your data warehousing resemble a teenager's bedroom? Here's a Marie Kondo-approved read.

Are you a struggling indie? Thinking of firebombing the building for the insurance money? IMAA has you covered here.

Host of A-list celebs caught slamming Ukraine's president. Thankfully it does have the Milli Vanillis about it.

As painful as this is to say, judging by current world events, the bomb & tank industries must be in rude health.