Jimmy Choo Under Fire For “Clueless, Sexist” Shoe Ad

Jimmy Choo Under Fire For “Clueless, Sexist” Shoe Ad

Incredibly expensive stiletto maker, Jimmy Choo, has drawn criticism after its latest ad campaign featured a woman being wolf-whistled at on the streets of New York.

The ad features supermodel Cara Delevingne walking down a city street wearing a revealing little red dress and a pair of sparkly Jimmy Choo boots.

However, in the light of the Harvey Weinstein saga, many are questioning the brand’s decision to include the wolf-whistling and ogling from male passers-by.

People have called the ad out on social media, describing it as “clueless”, “sexist” and “tone deaf”.

As one woman wrote: “Can someone please tell the fashion industry that we have jobs and money now? They seem to keep selling exclusively to the men in our lives with these campaigns. Someone should let them know.”

Jimmy Choo has not responded to the criticism and there appears no plans to pull the ad:




Please login with linkedin to comment

Cara Delevingne Jimmy Choo

Latest News

Choose A Path Less Trodden This Cannes In Cairns
  • B&T Exclusive

Choose A Path Less Trodden This Cannes In Cairns

Don’t be basic. Think creatively and you shall reap the benefits of Cannes in Cairns. “We want brands!” “We want the CMOs!” We heard you and we acted. The content slate at this year’s Cannes in Cairns, presented by Pinterest, is packed to the rafters with some epic brands and top marketing talent. But that’s […]

Cannes In Cairns MC Keeva Stratton Shares Her Top Session Picks
  • B&T Exclusive

Cannes In Cairns MC Keeva Stratton Shares Her Top Session Picks

Self-professed nerd and one of four top Cannes in Cairns, presented by Pinterest MCs, Keeva Stratton has a front-row seat to some fascinating minds and fierce debates. But who should you put on your must-see, must-hear list? Here, B&T grabs five with the Quip agency founder, who will be helming the lecture in the Rainforest […]

Nielsen Data Reveals Brands Spending Big To Attract Aussie Tourists
  • Advertising

Nielsen Data Reveals Brands Spending Big To Attract Aussie Tourists

Nielsen Ad Intel data has revealed that the travel and tourism industry spent more than $153 million on advertising in Australia in Q1, 2024 – an increase of 8 per cent from the previous quarter, with TripADeal the biggest spender, followed by Virgin Australia, then the Flight Centre-owned Ignite Travel. As many Australians return from […]