Dentsu Aegis’s MD Of Activations Kylie Green Shares All With B&T!

Dentsu Aegis’s MD Of Activations Kylie Green Shares All With B&T!

A firm believer in running straight to what you’re afraid of, as well as being partial to the skinny chai latte, Kylie Green managing director of activations at the Dentsu Aegis Network, is the latest recruit to bare her soul in our celebration of everyone in the industry.

If you weren’t doing this job, what would you be doing?

At school I wanted to work in advertising or be a Vet – specialising in horses. Having an allergy to animals was always going to prove a little challenging had I pursued the latter career choice!

What’s one thing not many know about you?

I have a horse tattoo! Not telling where.

What would you change about the industry?

I’d like to see more game-changers given the opportunity to step up into senior and managerial roles.  Just because someone is 21 or 24 and only has two or three years’ experience in the industry doesn’t mean they aren’t the next Gen Y game-changer that could make your business escalate and grow exponentially.  Give them the chance rather than hold them back based on age, experience or rites of passage.

Who’s your industry hero?

It’s difficult to choose! I admire Bryce Courtenay for his humble soul and his bravery to explore alternate creative pursuits. NewsLifeMedia’s CEO, Nicole Sheffield is a fantastic female idol. Also, Liz Courtney, ex-GM of Cartwright Williams who has been my mentor and guiding light. Along with Terence-Liam Preece, my very first boss in advertising who took me under his wing and taught me so, so much.

What makes good leadership?

For me, good leadership is driven by three key measures – connection, impact and change.

If you could be Prime Minister for a week, what would you do?

Firstly, I would appoint myself into the job long-term – not just a week. Make some quick changes that has taken other parties years to make decisions on, including legalising same-sex marriage and gender balance in the cabinet. I’d also change my title to something more modern and relevant to today, change things up and move forward.

What’s your favourite kind of cheese? 

Anything gooey and French!




Latest News

Choose A Path Less Trodden This Cannes In Cairns
  • B&T Exclusive

Choose A Path Less Trodden This Cannes In Cairns

Don’t be basic. Think creatively and you shall reap the benefits of Cannes in Cairns. “We want brands!” “We want the CMOs!” We heard you and we acted. The content slate at this year’s Cannes in Cairns, presented by Pinterest, is packed to the rafters with some epic brands and top marketing talent. But that’s […]

Cannes In Cairns MC Keeva Stratton Shares Her Top Session Picks
  • B&T Exclusive

Cannes In Cairns MC Keeva Stratton Shares Her Top Session Picks

Self-professed nerd and one of four top Cannes in Cairns, presented by Pinterest MCs, Keeva Stratton has a front-row seat to some fascinating minds and fierce debates. But who should you put on your must-see, must-hear list? Here, B&T grabs five with the Quip agency founder, who will be helming the lecture in the Rainforest […]

Nielsen Data Reveals Brands Spending Big To Attract Aussie Tourists
  • Advertising

Nielsen Data Reveals Brands Spending Big To Attract Aussie Tourists

Nielsen Ad Intel data has revealed that the travel and tourism industry spent more than $153 million on advertising in Australia in Q1, 2024 – an increase of 8 per cent from the previous quarter, with TripADeal the biggest spender, followed by Virgin Australia, then the Flight Centre-owned Ignite Travel. As many Australians return from […]