Aussie F1 Peaks At 1.38 Million For Network Ten
Network Ten’s free and live coverage of the 2015 Formula 1 Rolex Australian Grand Prix yesterday attracted 1.38 million viewers nationally and a peak audience of 1.75 million.
In the capital cities alone, 1.07 million people watched as Mercedes driver Lewis Hamilton took the honours after leading from the first lap.
The race on Sunday was the fifth program in capital cities among all people and also ranked number eight in people 25-54 and under 55. In its timeslot, it ranked number among 25-54s, under 55s and total people with commercial shares of more than 50 per cent. In Melbourne, the race’s total people commercial share was 70.1 per cent.
Network Ten’s extensive coverage on TEN and ONE reached 3.82 million capital-city viewers and 1.39 million regional viewers across Friday to Sunday.
The 2015 Formula 1 Rolex Australian Grand Prix qualifying round on Saturday afternoon had 546,000 capital-city viewers and peaked at 648,000. It ranked number one in its timeslot in 25- 54s with a 42 per cent commercial share, number one in under 55s (40.5 per cent) and number one in men 25-54 (46.7 per cent).
On www.tenplay.com.au, the 2015 Formula 1 Rolex Australian Grand Prix recorded 240,000 video views and 417,000 page views from March 13 to March 16.
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