GroupM and Pacvue accelerate partnership with launch of Integrated Commerce Management solution
GroupM announces the launch of its global integrated commerce management solution. Also…
GroupM Sets Sights On Specsavers, Nabbing $50-$60M Media Account From Initiative
Specsavers' trusted catchphrase looks here to stay. Unless you're after stationery then…
GroupM & SeenThis Avoid 230+ Tonnes Of Carbon Emissions In First Year Of Global Partnership
B&T has no idea what 230 tonnes of emissions looks like, yet…
GroupM Expands Global Growth & Marketing Team, Wavemaker UK Exec Hamish Davies To Lead Global New Business
GroupM expands its global growth & marketing team. Alas, office won't be…
Wavemaker, Zenith & Spark Growing Rapidly But OMD Retains Top Spot In COMvergence 2023 Rankings
OMD determined to hold onto its top COMvergence ranking despite rivals closing…
GroupM Hosts Extra-Cute Family Fun Day For Working Parents Over School Holidays
And they say adland has a problem with age!
Advertisers & Agencies Branded “Cartel” Members In Fiery US Congressional Hearing On GARM Frameworks & Digital Ad Placements
Unilever & GroupM branded an advertising "cartel". Mexican drug lords apparently sooky…
Unwrapped: Nestlé’s Anneliese Douglass And GroupM’s Aimee Buchanan On The Perfect Pitch Process
What makes a great media pitch? Earlier this year, GroupM’s OpenMind Solution…
GroupM & Omnicom In Two-Horse Race To Win Amazon’s Mammoth Global Media Account As Pitch Enters Final Stages
The race for Amazon's multi-billion media down to two. A third punted…
GroupM: Aussie Ad Spend To Remain Flat As Digital Accounts For Three Quarters Of Budgets
Latest GroupM report confirms interest rate hikes designed to slow the economy…
Who are Australia’s top media suits? B&T’s Best Of The Best Media Agency Leaders – Holding Co
B&T wishes it could pick the order of the list by challenging…
Toby Jenner: ‘The Power And Energy Of Our Teams Will Get Us Through Good And Tough Times’
Toby Jenner has been named global president of GroupM clients & B&T…
Wavemaker Global CEO Toby Jenner Appointed Global President, GroupM Clients
Wavemaker’s Toby Jenner continues his career trajectory. But is it enough to…
B&T Chats With Wavemaker’s Provocative Pioneers On Their Cross-Pacific Sojourn
B&T TV heads to Wavemaker's Sydney digs to interview two staffers from…
“Bias Influences Who & How We Appoint”: Aimee Buchanan On Why Diversity In Leadership Matters
When Aimee speaks, B&T goes full Vanilla Ice: "Stop collaborate & listen,…
Zenith Tops COMVergence New Business Rankings
Zenith's pitching team more than lived up to its 'ROI' mantra last…
GroupM Gets A Sweet Deal As It Snares Nestlé Media Account
GroupM said that it was "evaluating" its approach to free dental care…
Maree McDonough: If You Have The Will, You Can Learn The Skill
B&T chats with Maree McDonough about her career from Leo Burnett in…
GroupM Nexus CEO Ryan Menezes: ‘We Talk About Tech, Data & AI But We’re Still A People Business’
B&T was asking Menezes the important questions: red or white? And arancini…
GroupM Agencies Progress Disability Action Plan Through Partnership With Amaze Autism To Drive Neurodiverse Inclusion
GroupM taking another important step here for workplace inclusion.
The Future Of TV Advertising: Ad Downturn Is Cyclical, But Bulging ‘Martech Muscle’ Will Continue To Erode Media Budgets
YouTube team feeling very smug after TV industry copped it big time…
Clemenger & Mediabrands Star As Gender Pay Gap Numbers Reveal Mixed Picture On Agencies’ Equality Quest
We won't sugar coat it, some of these aren't great. Still, should…
Starcom Snares Ubisoft’s Global Media Account From UM
Struggling to find party poppers at the $2 shop near Starcom's offices?…
As Facebook Turns 20, Adland Weighs In On The Indelible Mark It Has Left On Advertising
Zuckerberg's curse turns the big two-zero. Here, B&T chats to adlanders on…
Kaimera Nabs Brett Camilleri From GroupM
GroupM's Brett Camilleri jumps ship to indie agency Kaimera. The farewell speech…
Former Mindshare & News Corp Australia Exec Sharb Farjami Named GroupM North America CEO
B&T always loves to see Aussies doing well on the world stage.…
GroupM’s Tom Braybrook On Giving Marketers The “Aha!” Moment
B&T's chatting with GroupM's Tom Braybrook on all things AI. He also…
GroupM Launches Post-Cookie Readiness Program Testing Google’s Privacy Sandbox
Are you post-cookie ready? Well, you ought to be, as B&T's only…
It’s A Quick 10 Questions With Former GroupM Supremo John ‘Steady’ Steedman
Ad legend John 'Steady' Steedman now enjoying a well-earned retirement. That was…
Fundraiser For Former EssenceMediaCom CEO Pat Crowley Hits $130K, With A Target Of $500K
There's rotten luck and then there's this very rotten luck. Improve things…
SeenThis & GroupM Partner To Calculate Carbon Emissions
GroupM puts its own carbon emissions under the spotlight. Stops short of…
Amy Glenn Joins GroupM As Head Of Investment Operations & Insights
B&T has stopped short of calling this an exodus of OMD staff…
GroupM Nabs Nik Doble From OMD To Be Mindshare’s Head Of Investment
GroupM continuing to poach from its rival for staff. B&T expects a…
Gather Round – It’s The Best Of The Best Trade PRs Presented By Finecast, Part Of GroupM Nexus
If you think this top PRs list was influenced by the price…
GroupM Launches Responsible Journalism Initiative
GroupM launches responsible journalism initiative. B&T'll take our lack of an invitation…
GroupM: Aussie Media Spend To Remain Flat In 2023
In what amounts to a major blow to beer sales at North…
Why Is OOH Bucking The Declining Ad Spend Trend?
Here, B&T investigates outdoor's compelling case for agencies. Yet, sadly, no sign…
Finecast, Wavemaker Bring Total TV Measurement To Addressable TV
Yells of "eureka" out of GroupM's 19th floor window today as Finecast…
WPP Joins Media Freedom Cohort To Support Independent Journalism
WPP, supported by its media investment arm GroupM, has joined the Media…
