Ogilvy Sydney has opened applications for its annual integrated ‘Goliath’ program, calling on all talented individuals – not only tertiary graduates – interested in a career in creative advertising.
The 12-week paid program provides a unique opportunity to work across all departments of the agency, providing participants with a completely immersive experience.
This includes significant time spent within creative, digital, social and account management among other areas. In addition, participants are provided with a real brief to work through and resolve during the 12-week rotation.
Given the broad experience they are provided, it’s no surprise that 75 per cent of graduates of the Goliath program from the last two years are still employed full-time by the agency, according to Ogilvy Sydney’s MD Sally Kissane.
“The Goliath program like its namesake is immense,” said Kissane. “Regardless of an applicant’s major or area of interest they will get to learn about each and every part of the Ogilvy business, that’s different to competitor programs and means our graduates are better-equipped than most to start a career in the industry.
“Our clients are operating in an increasingly disrupted market, so it is important Goliath participants get the chance to completely immerse themselves in agency life and graduate armed with experience and capabilities that clients need and expect from their agency partners.”
Kissane went on to say that what also makes Goliath unique is the program doesn’t only focus on tertiary graduates, “We realise there is a big slice of talent out there who may not necessarily have a tertiary education and we welcome their applications,” she concluded.
Ogilvy strategy coordinator and 2019 Goliath graduate Annie Lim said: “Goliath was a once in a lifetime opportunity. No matter what I learned at uni or what experience I gained from interning, nothing prepared me for the world of advertising, so doing the grad program was a bit like entering the workforce with training wheels.
“For Goliath applicants, I have two pieces of advice. Firstly, be brave and secondly, be yourself. In the applications, in the interviews and especially when you start working at the agency. It’s not about having the loudest voice, it’s about having an authentic voice. So, find ways to showcase yourself and be true to who you are – this will help you stand out from the crowd.”
This is the fourth year Ogilvy has offered the program which is open to not only tertiary graduates but anyone with the passion and desire to succeed within a creative agency. Applications open on October 1 and close on November 15. More information can be found here.
me&u, Australia’s first and leading mobile ordering and payment platform, has appointed Clementine Churchill as Head of Marketing as they continue to drive rapid growth and expansion in Australia and new international markets. A highly experienced marketing leader and recognised industry thought leader, Churchill joins me&u from My Muscle Chef, one of Australia’s top rated […]
MILO is on the search for Australia’s best made MILO, calling on fans to share their creations for the chance to win #TheMILOCup, via Ogilvy Sydney. This integrated campaign follows on from the success of last year’s ‘Hot v Cold’ campaign, which encouraged Aussies to settle the debate on whether MILO is best enjoyed hot […]
New research from Getty Images, a world leader in visual communications, has found that LGBTQ+ representation in ANZ remains low and stereotypical. It’s 2021 – this needs to change – especially in marketing and advertising. In partnership with GLAAD, the LGBTQ+ media advocacy organisation, Getty Images has launched a full-spectrum Guidebook in direct response to […]
Natural historian Sir David Attenborough is one of the most commanding and respected storytellers in the world and now the iconic series, David Attenborough Life Stories, is available on LiSTNR as part of SCA’s recently announced partnership with the BBC. David Attenborough Life Stories is a series of talks on the natural histories of creatures and […]
Menulog has doubled down on its marketing support for restaurant partners, with the promotion of Senior Marketing Manager, Rami Tamer, to a newly created role of ‘Head of Partner Marketing’, as well as the promotion of former-Blue 449 Performance Manager, Jaryd Buggins. In the new Head of Partner Marketing role, Rami will lead a team […]
ARN has announced Barry Drinkwater will be handing over his content director reins at 97.3FM and 4KQ to respected radio executive, Alisson Longhurst. Drinkwater has had a stellar career in radio spanning more than four decades, and was acknowledged as one of Australia’s Top 20 Content Directors by Radio Today in 2020. He began his radio career […]
Australia’s largest social enterprise is turning 25. On the anniversary of Australia’s first Big Issue magazine being sold on the steps of Melbourne’s Flinders Street Station in June 1996, Town Square has created a campaign to mark the occasion. 25 Years Big is a celebratory statement of pride, rendered in the iconic Big Issue logo […]
The Australian commercial radio industry has joined a global working group of broadcasters, carmakers and tech experts collaborating on the innovation of radio in Android Automotive. Android Automotive is Google’s infotainment operating system which is being built into new connected cars. Industry body Commercial Radio Australia is part of the working group, led by the […]
For the third consecutive year, Triple M’s No Talk Day will return on Thursday July 1 to raise awareness around men’s mental health and encourage courageous conversations on Triple M’s 45 stations across the country with support from partner Beyond Blue. From 6:00am – 6:00pm on July 1, Triple M is encouraging listeners to clear […]
Consumer shifts in how and where people buy products evolved significantly during the COVID-19 pandemic, creating new opportunities for retailers to use new channels, fulfilment strategies and payment options, according to the results of a new survey out today from BigCommerce and PayPal. While a majority of the 3,000 consumers surveyed from the United States, United Kingdom […]
Here is EVERYTHING you need to know about contextual advertising bar the curling wand and the hot pink leg warmers.
The brainchild of co-founders Gina Williams-Folau (main photo) and Greer Bland, the talent agency Liquorice was born out of a desire to make things easier for brand managers. Liquorice offers social talent for brands wanting to hit the sweet spot with Kiwi audiences. Launching with a roster of big names on board including Millie Elder-Holmes, Athena […]