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Reading: NRL Premiers The Panthers Name Motorola As Official Smartphone Partner
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B&T > Marketing > NRL Premiers The Panthers Name Motorola As Official Smartphone Partner
Marketing

NRL Premiers The Panthers Name Motorola As Official Smartphone Partner

Staff Writers
Published on: 2nd March 2022 at 11:07 AM
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NRL premiers the Penrith Panthers has announced that Motorola Mobility has signed on as the club’s official smartphone partner.

Panthers is the first Australian sporting franchise to team up with the global telecommunications company, which already enjoys successful partnerships with iconic NBA franchises Milwaukee Bucks and Indiana Pacers.

“We’re thrilled to welcome Motorola to the Panthers corporate network,” Panthers Group CEO Brian Fletcher said.

“It is a fantastic endorsement of our club to have the support of a globally recognised and respected brand like Motorola.

“Like Panthers, Motorola is relentless in its pursuit of excellence and we’re looking forward to sharing their innovative products with our members and fans.”

Since 1928 Motorola has been designing, creating and delivering purposeful innovations that transform the way people connect with the world around them.

Motorola will use the Panthers partnership to engage with members and fans across the club’s digital channels and in-person at BlueBet Stadium, with a number of exciting initiatives and giveaways planned for 2022.

“Motorola Australia is very excited to be partnering with such an iconic club as the Penrith Panthers, following the tremendous 2021 premiership win and during a period of unprecedented growth of Motorola in Australia,” Head of Motorola Australia and New Zealand, Kurt Bonnici said.

“Both Motorola and Penrith Panthers are renowned as leaders in their respective fields and have both played an integral part in Australians’ lives throughout the decades.

“We couldn’t think of a better club to support and look forward to introducing the Panthers fanbase to some of Motorola’s latest smartphone innovations as we enter the 2022 season.”

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TAGGED: Motorola, Penrith Panthers, Sports Marketing
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Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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