GroupM Names David Fish As Chief Client & Business Partner

GroupM Names David Fish As Chief Client & Business Partner
SHARE
THIS



GroupM has appointed David Fish as chief client and business partner, a newly created, future-focussed role dedicated to delivering enhanced, strategic client consultation and services.

Fish will work across the business to align GroupM and agency teams, goals and operational structures to unlock the very best of GroupM’s people, relationships and capabilities for clients.

Reporting to GroupM AUNZ CEO Mark Lollback, Fish will work with the leadership and teams at GroupM agencies including MediaCom, Mindshare, Wavemaker and Essence.

He’ll also work with clients and their established teams to ensure seamless integration and onboarding for new clients.

Fish is currently MD of Media Lab, GroupM’s bespoke agency serving Westpac.

GroupM is undertaking a search for a GM for Media Lab, and Fish will continue to oversee the business working closely with the senior leadership team.

Mark Lollback said: “David was instrumental in setting up  Media Lab for Westpac and we’re proud of the work he’s done there to inspire excellence in client leadership.

“David’s background is in running agencies, building teams and reshaping agency relationships.

“We’re lucky to welcome him into a group role where his experience and expertise will help supercharge outcomes across our agencies and client teams.”

He added: “The group level consultative role has been created in recognition that our clients’ marketplace challenges are greater than they have ever been, and there’s a need for continuous reflection on how we work together to deliver even more effective relationships and outcomes.

“With this new senior consultant role, GroupM is leading the way and investing in the collective future for our business and our clients.”

Fish commented: “It can be very tempting to just focus on immediate business challenges, treating the symptoms rather than causes.

“For me this new role is about looking at things more collaboratively with our clients, delivering the best in class outcomes and having a bigger picture perspective.

“Ultimately we’re focused on strategic conversations and long-term solutions.”

He concluded: “It has been immensely satisfying to establish Media Lab in Australia and partner with our Westpac client to create this new way of working.

“I will continue to support in the development of this model while looking forward to the opportunity to take on new and different challenges with GroupM.”

Please login with linkedin to comment

David Fish GroupM Media Lab

Latest News

Verizon Media Academy Ends For 2021 With Youth Charity Pitch-Off
  • Advertising
  • Media

Verizon Media Academy Ends For 2021 With Youth Charity Pitch-Off

Verizon Media’s talent program has come to an end for the third year, closing with a hybrid pitch-off event for Musicians Making A Difference (MMAD). The Verizon Media Academy class of 2021, made up of 44 emerging leaders from across Australia and New Zealand media, advertising and marketing industry, were given just one hour to […]

Industry’s Gamers Unite For UnLtd’s Virtual Rocket League Comp
  • Advertising
  • Marketing
  • Media

Industry’s Gamers Unite For UnLtd’s Virtual Rocket League Comp

Social purpose organisation UnLtd’s Big Games competition has raised a combined $85,000 for children and young people at risk. Running over five weeks, the competition involved 32 teams from across the advertising, marketing and media industries battling it out virtually for a chance to qualify for the Rocket League final. The tournament culminated in a […]

Sam Worthington And Phoebe Tonkin To Star In New Stan Original Film ‘Transfusion’
  • Media

Sam Worthington And Phoebe Tonkin To Star In New Stan Original Film ‘Transfusion’

Stan has announced that the Stan Original Film Transfusion commenced filming in Sydney earlier this week and will premiere on Stan in 2022. Transfusion is a taut, muscular thriller starring Sam Worthington (Avatar) as Ryan Logan, a former Special Forces operative, who is battling to cope with life after the loss of his wife and is thrust […]

COVID-19 Saw Stock Imagery Return To Harmful Gender Stereotypes
  • Advertising
  • Marketing

COVID-19 Saw Stock Imagery Return To Harmful Gender Stereotypes

According to a decade of data collected by iStock, Australian brands turned to imagery depicting outdated gender stereotypes during the pandemic. Tracking the keyword ‘women’, iStock by Getty Images found that in 2020, ANZ brands and businesses reverted to gender stereotypes. Images of mothers home-schooling were used at almost twice the rate of images of […]

by B&T Magazine

B&T Magazine
Maddison Connaughton Ends Time As Editor Of The Saturday Paper
  • Media

Maddison Connaughton Ends Time As Editor Of The Saturday Paper

Schwartz Media is congratulating Maddison Connaughton on her three years as editor of The Saturday Paper. Connaughton has decided to finish up her editorship this month. “It’s been an honour to edit the paper,” Connaughton said. “The Saturday Paper is one of the brightest voices in Australian media and I have been happy to see […]

Teenage boy wearing headphones works at desk in his bedroom
  • Media

New Research Names Olivia Rodrigo And BTS The Most Popular Study Music

Research from EdBbirdie using Spotify data has identified the most popular songs to study to. After analysing thousands of studying and homework playlists on Spotify, American singer Olivia Rodrigo’s ‘drivers license’ came out as top song to study to. It featured on 48 study playlists, while other top songs included ‘Ophelia’ by The Lumineers, ‘Falling’ […]

Happy woman drinking tea and waving to someone while having video call over desktop PC in the evening at home.
  • Marketing
  • Opinion

Building A Successful Remote Marketing Team

Dayna Stewart is the Business Director – Digital Marketing, Media & Creative Services at The Nudge Group. Here, she discusses the challenges that come with building a successful marketing team when working remotely. Before COVID-19 changed the way businesses work, most marketing teams spent their days together in a meeting room collaborating on the next […]

Opinion

by B&T Magazine

B&T Magazine
Australia’s The Kid LAROI Joins Billie Eilish, Dua Lipa, Olivia Rodrigo And More In iHeartRadio Festival Line-Up
  • Media

Australia’s The Kid LAROI Joins Billie Eilish, Dua Lipa, Olivia Rodrigo And More In iHeartRadio Festival Line-Up

The line-up for the 2021 iHeartRadio Music Festival has been announced as the legendary event returns live in Las Vegas in September. This year, the epic two-day lineup for the iHeartRadio Music Festival main stage will feature performances by Billie Eilish, Cheap Trick, Coldplay, Dua Lipa, Florida Georgia Line, Journey, Khalid, Lil Baby, Maroon 5, Nelly, […]