Virtual sneaker collection app Aglet sees explosive uptick in growth, becoming one of the most popular NFT-based games of all time, with in-app purchases increasing by 1800%.
Location-based experience Aglet, targeted at sneaker aficionados, has revealed its latest set of data points showing significant and rapid growth over the past week.
The platform is one of the few metaverse companies to achieve building a product and then integrate web3 elements into the behaviours of the experience.
Committed to converging online and physical commerce and bringing its products to life by bridging digital assets to the real world, Aglet recently unveiled the exclusive Aglet One sneakers to its ever-growing community of fans. Players who purchase the physical (IRL) shoes can look forward to receiving a specially minted NFT to mark the release.
Based on our NFT announcement last week, we’ve seen tremendous growth in new players in Asia and Europe. Aglet originally started as Sneakercrypt, but elected to focus less on crypto assets and more on building an experience that would retain and keep players,” said Ryan Mullins, CEO at Aglet and parent company onlife. “It’s more important that the experience and game are fun and people want to keep playing. Once you’ve got a solid community you can integrate NFTs based on those learnings. Now we have a global audience, we are starting to be able to deliver on the promise of building a playable map of reality which integrates Web3 to create our unique take on the future of commerce, culture and collection.”
Since announcing Aglet NFTs on May 5:
- Broke 1.5M Active Players
- In-app Purchases increased by 79x
- Aglet surpassed Pokemon Go in Japan (App Store)
- Player Sessions increased by 200% per user
- Treasure Stash/ Map Engagement increased 250% per user
- Player to Player Referral Increased by 80x
Aglet is currently rolling out a series of NFT features throughout 2022 with one of its most enticing features – “Treasure Stashes” – in which spatial NFTs can be acquired in the real world. Currently, many games in the NFT space require users to purchase coins in order to play; however, through Aglet players can acquire NFTs without spending money upfront.
Follow Aglet on @AgletApp (Twitter) and @AgletApp (TikTok) @AgletApp (Instagram) and stay tuned for updates and more exciting announcements.
Download Aglet and find out more at aglet.app
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