Apple’s International Women’s Day Ad Celebrates 20 Truly Inspirational Women

Apple’s International Women’s Day Ad Celebrates 20 Truly Inspirational Women

International Women’s Day is this Sunday and to celebrate Apple has unveiled a new campaign that celebrates 20 inspirational women including such luminaries as Lady Gaga, Malala Yousafzai, Marie Kondo and Alicia Keys (check out the full list below).

The work of creative agency TBWA, the global spot is part of Apple’s ongoing “Behind the Mac” campaign.

Interestingly, all 20 images – all in black and white – weren’t actually shot for the ad but were existing images the agency found and pulled together. Check out the powerful spot below:

The 20 inspiring women featured include:

• Malala Yousafzai, the world’s youngest Nobel laureate and a passionate advocate for girls’ education around the world
• Ava Duvernay, director of Selma and When They See Us”
• Marie Kondo, whose books and Netflix series sparked a tidying revolution
• Greta Gerwig, Lady Bird director/writer and advocate for gender equality in Hollywood
• Diane von Furstenberg, iconic fashion designer and champion of emerging female talent in the field
• Lady Gaga, whose Born This Way Foundation works to prevent bullying and abandonment of young people
• Megan Rapinoe and Shannon Boxx, Women’s World Cup winners and equal-pay advocates
• Olivia Wilde, director of Booksmart and advocate for gender equality in film
• Gloria Steinem, activist, journalist, and founder of Ms. Magazine.
• Alicia Keys, 15-time Grammy winning singer, songwriter and producer
• Elizabeth Banks, actor, producer and director.
• Tarana Burke, founder of the #MeToo movement
• Lilly Singh, America’s first LGBTQ woman to host a network late-night talk show in more than 30 years
• Audrey Gelman, CEO and co-founder of The Wing
• Black Mamba, an unarmed and female-led group that fends off poachers to preserve endangered species in South Africa
• Victoria Monét, risign artist and performer whho has already earned four Grammy nominations
• 12-year-old Ghanian musician DJ Switch, who founded the DJ Switch Foundation to provide young girls better opportunities for education




Please login with linkedin to comment

Ad campaigns Apple international women's day

Latest News

GoTransit Media Group Unveils The Power Of Regional Transit Advertising
  • Partner Content

GoTransit Media Group Unveils The Power Of Regional Transit Advertising

New research by GoTransit and Rapid Media has unveiled the effectiveness of transit advertising in engaging with regional audiences, demonstrating positive uplift results across key brand metrics. Engaging Fiftyfive5, GoTransit conducted a brand study to assess the impact of Bus and Light Rail advertising on the target audience by measuring Recall, Branding, Diagnostics, and Impact. […]

Partner Content

by B&T Magazine

B&T Magazine
Slew Of Promotions For Special Senior Creative Leadership Team
  • Advertising

Slew Of Promotions For Special Senior Creative Leadership Team

Special has bolstered its senior creative leadership team, promoting Max McKeon, Sian Binder, Lea Egan, Nils Eberhardt and Simon Gibson to group creative directors. Lead image: L to R – Sian Binder, Max McKeon, Nils Ederhardt, Lea Egan, Simon Gibson “This crew is some of the best and brightest that our industry has to offer, so […]

Cosmo Returns To Australia!
  • Media

Cosmo Returns To Australia!

Ever get the feeling we've weirdly warped back to 1988 at the moment? Confirm it with the relaunch of Cosmo in print.

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]