Women To Watch: Nova’s Leanne Gibb

Women To Watch: Nova’s Leanne Gibb
SHARE
THIS



At B&T, We are staunch believers that every woman and her achievements should be celebrated, every day and always.

However, unfortunately, the achievements of women often go unnoticed. That’s why we launched our annual B&T Women in Media Awards – to recognise the amazing accomplishments of women across the marketing, communications and advertising industry.

In honour of our WIM Awards, we’re chatting to industry powerhouses; women we should all be keeping an eye on — women to watch.

Today, we are hearing from Nova group marketing director, Leanne Gibb. NOVA Entertainment's Group Marketing Director Leanne Gibb

 

To me, the B&T Women in Media Awards are particularly special because we get to stop and celebrate the incredible women across media who are achieving great things and doing their best to create a more equitable future all.

There are so many women achieving great things and who have had an immense impact on me. Personally, my mother and two sisters are two of the most influential women in my life. They taught me about humility and the strength that is found in compassion.

On a professional level, it would be NOVA Entertainment CEO, Cathy O’Connor. Cathy is a role model in every sense of the word and she is more influential than she probably realizes! I have worked with her since 2005 when she offered me my first job at NOVA Entertainment. She has believed in me and offered her time and invaluable advice when I have needed it most.

Whether it be navigating through challenging circumstance to more personal situations, Cath is generous and relatable with her guidance.  When I announced my pregnancy, Cathy swiftly pulled me aside and shared her own experiences and learnings of taking maternity leave.  She reassured me that the company fully supported me, would welcome me back with open arms and a flexible working arrangement. How lucky are we to have a woman like that in our industry!

Personally, I think it is a great time to be a woman in media!  Times are changing, we are getting a seat at the table and deservingly so.  As women, we need to remain confident in the value that we offer and bring it forward!  We don’t need to be the silent achievers, it really relies on us, as women, to continue to drive equality in the workforce.

Our CEO, Cathy O’Connor is unapologetic in her pursuit for equality in the workforce.  She believes equality should be afforded to everyone. Cathy often talks about how different the industry was when she started in media but acknowledges we still have a long way to go. She influences change by using the power and responsibility of her role to take other along for the journey, sharing her own stories and experiences and calling out any bias. Cathy has cultivated a culture where every employee has a voice that is heard, valued and respected.

Quickfire questions 

What’s a little something everyone can do today that could potentially make a massive change in the struggle for equality?

To understand our unconscious bias when it comes to equality and diversity.  What would happen if we removed the names from resumes before they were circulated to managers?  Just a thought. 

If you were PM, what law would you change/introduce right now to improve equality?

Being a working mum has opened my eyes to the physical and mental demands of being a good parent and employee (and trying not to stuff up either one!).  I would like to see the government introduce 3 months paid maternity leave for all working parents and more affordable childcare despite their income.

What is the best advice anyone has ever given you?

Early on in my career I was told to ‘Control the Controllable’… it was a game changer for me.  So often we waste time and energy focusing on things that we cannot change or control.

The other was to ‘walk the floor’ every day.  Something so simple but hard to achieve because it requires you to stop what you are doing and go and talk to staff, build relationships, observe what’s happening – you will find out a lot more than you would if you stayed in your office.

WIM19_SponsorBlock

Please login with linkedin to comment

women in media awards Women to Watch

Latest News

Aussie Shoe Brand TWOOBS Embraces Anti-Marketing In Push For More Consumer-conscious Shopping
  • Marketing

Aussie Shoe Brand TWOOBS Embraces Anti-Marketing In Push For More Consumer-conscious Shopping

After relaunching in September last year, TWOOBS has become a ‘kinda’ shoe brand by also focusing on making the world a ‘kinder’ place and creating more consumer-conscious shopping. The vegan shoe brand founded by sisters Jess and Stef Dadon changed its marketing approach last year and stopped using social media to push sales the old-fashioned […]

Visit Sunshine Coast Hires New Head Of Marketing
  • Marketing

Visit Sunshine Coast Hires New Head Of Marketing

Highly experienced tourism marketer Kelly Ryan has been appointed to lead the marketing efforts at Visit Sunshine Coast (VSC). During the past 12 years, Ryan has supported Canberra’s tourism industry in senior marketing roles, including as director of strategy and insights as well as director of marketing at VisitCanberra. Most recently, Ryan has been working […]

GHO Sydney And Family Planning NSW Launch ‘Planet Puberty’ Platform
  • Campaigns

GHO Sydney And Family Planning NSW Launch ‘Planet Puberty’ Platform

GHO Sydney has developed a new educational platform for Family Planning NSW to help parents and carers of children with disabilities navigate the changes to their bodies, emotions and social interactions. The project, ‘Planet Puberty’, was made possible through funding from the federal government’s Department of Social Services, and was co-designed with people with disability […]

JCDecaux Announces New Partnership With Bush Heritage Australia
  • Media

JCDecaux Announces New Partnership With Bush Heritage Australia

JCDecaux today announced conservation organisation, Bush Heritage Australia, as its major charity partner for 2021. The partnership is part of a series of ‘social impact’ initiatives the business is launching this year, under the banner of JCDecauxHEART. JCDecauxHEART focuses on three areas of social impact: health and mental health, environmental sustainability, and enriching urban communities. […]

Shameless Duo Michelle Andrews And Zara McDonald Launch New Podcast Exclusive To LiSTNR
  • Media

Shameless Duo Michelle Andrews And Zara McDonald Launch New Podcast Exclusive To LiSTNR

Shameless Media’s Michelle Andrews and Zara McDonald’s latest podcast, The Books That Changed My Life, will launch exclusively on LiSTNR on Tuesday, 15 June. Throughout the series Michelle and Zara will talk with guests including Kevin Kwan, Laura Henshaw, Jock Zonfrillo, Susan Carland, Hamish Blake and Delta Goodrem about the books that have had a profound impact […]

Business and technology concept.
  • Partner Content

Make Your CX Stand Out From The Competition

It's top tips to ensure your CX stands out from the competition. Then again, you could simply plagiarise their stuff.

Partner Content

by B&T Magazine

B&T Magazine
Why The Future of Work Is Hybrid
  • Opinion

Why The Future of Work Is Hybrid

This expert argues the future of work is hybrid. Which is sad news, as B&T'd preferred it was rhumba or the bossa nova.

Champion Launches Pride Campaign And Partnership With Queer Sporting Alliance
  • Advertising
  • Marketing

Champion Launches Pride Campaign And Partnership With Queer Sporting Alliance

In celebration of Pride Month, cult streetwear brand Champion has announced an Australia-and New Zealand-first Pride range, Champions of Pride, and ongoing partnership with the Queer Sporting Alliance. Championing a cause, celebrating community, and aiming to create real change, the capsule collection proudly heroes the Pride colours in a selection of signature Champion tees, iconic […]

UK Based BankiFi Expands To Australia
  • Marketing

UK Based BankiFi Expands To Australia

Following the successful deployment of BankiFi’s technology platform at The Co-operative Bank in the UK, BankiFi has appointed Lloyd Parata to lead their expansion into the Australian Financial Services market. BankiFi’s technology platform ensures banks remain relevant by offering SMEs an innovative solution to operate their business, whilst avoiding common challenges like late payment. Parata, […]

5 Gum Announces New Twitch Partnership
  • Media

5 Gum Announces New Twitch Partnership

Mars Wrigley 5 Gum has partnered with Twitch to launch Team CLUTCH, a team of Twitch streamers who will assemble on for three live squad streams tackling popular games like Fortnite while embodying the brand’s ethos of ‘life happens in 5’. This partnership builds on 5 Gum’s 2020 Twitch activation, and is set to create […]