Wokeness Cops A Roasting In Hilarious Spot For Electric Train Service

Wokeness Cops A Roasting In Hilarious Spot For Electric Train Service

We’re all trying to lead better, more environmentally aware lives, however, getting even the most ardent environmentalist to ditch air travel – one of the planet’s biggest contributors to carbon emissions – seems an almost impossible task.

That’s why Lumo, who operates an all-electric train service from London to Edinburgh, has just launched a new campaign to try and coax travellers off big polluting planes and onto its far greener mode of transport instead.

Called “Flight shame”, the spot’s the work of famed London agency Mother and stars a woman called Jen who goes to extreme and hilarious lengths to offset her carbon footprint after a recent flight.

From filling her house with plants, (hilariously) stopping bathing to trading her car for a small donkey, Jen’s efforts are admirable as they are doomed. Watch the fun unfold below:

 

 

 

 

 

 

 




Please login with linkedin to comment

Ad campaigns LUMO

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]