Weekly Ad Round-Up: The Good, The Bad And The Goolies!

Weekly Ad Round-Up: The Good, The Bad And The Goolies!
SHARE
THIS



This week B&T is showing what a bunch of perverts we are, dedicating this week’s “Good, Bad & Ugly” to advertising campaigns filled with naked people and their downstairs bits.

Good

Slow motion jiggly bits.

To celebrate the new season of Dating Naked: Playing for Keeps, VH1 has collaborated with the LA-based Aussie creative agency Mistress for this cheeky, blurry, gravity-defying, naked couples clip.

‘Love Is In The Air’ showcases all the many shapes couples come in which is what we like. The couples all a variety of backgrounds, sexualities, age and weight.

Bad

Nestle’s Coffee-Mate Natural bliss has hired some goodlooking people to be covered with nothing but body paint and serve coffees. The cafe in New York filmed people’s reactions for several hours and whittled their shocked faces to two videos to be played through social media channels.

Pierre Lipton, chief creative officer at 360i, told Adweek: “The New Yorkers were more shocked that the coffee was free than by the naked people making it. They casually took in that the people were naked and then found out their drink was complimentary, and they were like, ‘Really?'”

Ugly

https://www.youtube.com/watch?v=GcZ5SyLa2qQ

What makes us most uncomfortable about this whole thing is that the man getting all soapy is Plymouth MP Johnny Mercer. The UK politician is in the latest advert for Dove Men shower gel being broadcast in the States.

“They [the marketing agency for Dove] phoned us up because they wanted people who weren’t models or signed-up to an agency,” he told The Telegraph. “When they asked me, I thought ‘Why not, it will be a laugh.'”

He added jokingly: “Unfortunately, I think it might be the first in a series of adverts but we’ll have to wait and see. Hopefully it will be forgotten about quickly.”

Can you imagine Tony Abbott getting all soaped up in the shower for a Dove ad?

Have you seen an advert that puts your knickers in a twist? Tweet us @bandt

Please login with linkedin to comment

gender marketing

Latest News

Medallia Appoints Heather Paterson As ANZ Country Manager
  • Advertising

Medallia Appoints Heather Paterson As ANZ Country Manager

Medallia has appointed Heather Paterson as its new ANZ country manager to drive further growth across Australia and New Zealand. With a strong sales performance and leadership background, Paterson joins Medallia as ANZ country manager following more than seven years with leading SaaS financial technology provider, Intralinks, where she was most recently director for Asia […]

Spikes Asia Brings Spikes Awards Forward To February 2021
  • Media

Spikes Asia Brings Spikes Awards Forward To February 2021

Spikes Asia today announces that the 2021 awards will take place in February, bringing them forward to the first quarter of the year. Judging for the Spikes Asia Awards, the region’s most prestigious creative branded communications accolade, as well as the Tangrams Awards and Young Spikes competitions will all take place in February 2021. In […]

Finalists In Round One Of 2020 Australian Effie Awards Announced
  • Advertising

Finalists In Round One Of 2020 Australian Effie Awards Announced

Following a rigorous round of online judging by 133 industry experts, The Communications Council today announced that 88 finalists from 24 agencies on behalf of 36 clients have made it into Round Two of the Australian Effie Awards. Finalists will now compete for Effies, Australia’s only awards based on proven advertising effectiveness – across 26 […]

IAS And Channel Factory ‘Channel Science’
  • Technology

IAS And Channel Factory ‘Channel Science’

Integral Ad Science (IAS) today announced the launch of “Channel Science”, an industry-leading partnership between Channel Factory and IAS. The Channel Science solution helps advertisers to leverage both companies’ technologies through a single product to ensure their YouTube campaigns are brand-safe, brand-suitable, and performance-optimized.  More than ever before, advertisers are searching for ways to streamline their media buying and improve […]

by B&T Magazine

B&T Magazine
WPP AUNZ Launches Secrets & Lies Podcast Series
  • Advertising

WPP AUNZ Launches Secrets & Lies Podcast Series

WPP AUNZ has launched its inaugural podcast series, led by WPP AUNZ Chief Strategy Officer, Rose Herceg (pictured).  The podcast series will focus on the company’s recent thought leadership study: Secrets & Lies Chapter 4, Humanity & the Machine. Aired over the next few weeks, each discussion will take a deep dive into exploring the role […]

Playing
  • Technology

Google Presses Play On Programmatic Audio

If CV-19's given us anything, it's more podcasts than you could listen to in 1000 lifetimes. Monetise yours with this.

by B&T Magazine

B&T Magazine
Melbourne, Australia - July 26, 2018: Homeless man sits in front of Westpac bank in Melbourne Australia
  • Technology

Westpac Group Partners With Verizon Media DSP For Omnichannel Solution

Westpac Group today announced it has partnered with Verizon Media’s Omnichannel DSP across its entire brand portfolio including Westpac Bank, St George Bank, Bank of Melbourne and Bank of South Australia. The new partnership gives Westpac Group access to Verizon Media’s end-to-end strategic marketing and planning capabilities including: first-party data based audience insights; full-service omnichannel […]

Adobe Analytics Adds Mobile App
  • Technology

Adobe Analytics Adds Mobile App

If there's anything to be said about the Adobe company, it doesn't sit on it laurels. Discover its latest gizmo here.

Nova Cuts 70 Employees Amid Pandemic
  • Media

Nova Cuts 70 Employees Amid Pandemic

All B&T will say here is, whoever decided having Szechuan bat for dinner was a good idea has a LOT to answer for.

by B&T Magazine

B&T Magazine
Major Stars Including Kerri-Anne Kennerley & Tim Bailey To Go As 10 Announces Major Restructure
  • Media

Major Stars Including Kerri-Anne Kennerley & Tim Bailey To Go As 10 Announces Major Restructure

Network 10 is set to undergo a massive restructure, leaving a number of high-profile journalists out of a job, including Kerri-Anne Kennerley, Natarsha Belling and Tim Bailey, B&T understands. As first reported on The Sydney Morning Herald, the restructure was announced to staff on Tuesday. As part of the restructuring, the presentation of the weekday […]

by B&T Magazine

B&T Magazine
How To Get Out Of A Cashflow Crisis
  • Opinion

How To Get Out Of A Cashflow Crisis

Here's top tips on getting out of a cashflow crisis that don't include robbing the kids' moneyboxes or a 7-Eleven store.